Jason Karlowski

Senior Manager of Sports Marketing & Brand Engagement, Modell’s

Jason has spent the last 8 years at Modell’s Sporting Goods – the nation’s oldest and largest family-owned sporting goods retailer and a New York staple. As the Senior Manager of Sports Marketing & Brand Engagement, Jason develops, negotiates, and activates all Modell’s partnerships with professional teams and athletes/talent including the Yankees, Nets, Giants, Flyers, NYCFC, Odell Beckham Jr., Alex Rodriguez, DeSean Jackson, Isaiah Thomas and Shaquille O’Neil. Jason’s sports marketing background has also expanded to marquee events held in the New York area including MLB All-Star 2013 (Citi Field), NBA All-Star 2015 (NYC) and NFL Super Bowl XLVIII (MetLife Stadium). Additionally, Jason leads all in-store events and takes an active role in strategizing around seasonal and vendor marketing campaigns that live multi-channel including social media, radio, television, email, OOH and more. Jason graduated from Arcadia University in 2010 with a bachelor’s degree in Business Administration with an emphasis in Marketing and Minor in Economics. During his time at Arcadia he was a member of the university’s NCAA Division III Baseball team and an active member of the Society for the Advancement of Business Administration (SABA). Jason also studied a semester abroad in Sydney, Australia at Macquarie University.”

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