Jane Mohon - Brand Innovators

Jane Mohon

SVP, Media, Digital Marketing & Publicity, Sony Pictures Entertainment

Jane Mohon has spent her career creating breakthrough movie media campaigns for some of Hollywood’s top studios. Currently, she is responsible for overseeing earned, owned and paid media at Sony Pictures Home Entertainment and finding synergies by connecting the dots across consumer activation opportunities. A champion of data driven and analytics led strategy, she leverages consumer insights to optimize marketing, digital and social strategies across all of Sony’s different film and television labels and challenges her team to listen to consumers to create unique messaging and combine it with precise targeting. When not working, she enjoys cooking or going out to new restaurants west of the 405.