Jackie Ferrentino is a sales leader with a 20+ year career spanning digital media and technology, focused on the Retail & CPG industry. She is currently a CPG Partner Lead for Snapchat where she has led the company’s US CPG growth since 2017. During her time at Snap, she co-develop the playbook for packaged goods clients that have helped brands grow through acquiring new buyers and driving household penetration within the GenZ & Millennial cohort. Prior to Snap, Jackie ran the Retail vertical at Verizon Media. Jackie began her career at News America Marketing as a Regional Sales Manager after graduating Indiana University with BA in Marketing/Business. Jackie currently lives in Westport, Connecticut with her husband and two daughters, Samantha and Sophia.