Sr. Director, Strategy & Planning, CrowdTwist
Ilana leads the strategy team at CrowdTwist, working across client to help design loyalty programs and drive program evolution. Ilana came to CrowdTwist from Digitas where she worked as a Senior Creative Strategist, utilizing data driven insights to advise clients on marketing strategy and execution. Prior, Ilana was a Strategy & Analytics Manager and worked at A.T. Kearney across a variety of consulting engagements. Ilana is a graduate of the Ross School of Business at the University of Michigan and a certified yoga teacher.