Iggy Diez is WPP’s Global Director for Danone since 2016. He is responsible for managing more than 20 multidisciplinary teams doing work on Danone’s portfolio of brands across 5 continents.
Formerly Managing Director at Santo – one of WPP’s creative jewels, named Best International Ad Agency 2010 by Advertising Age -, has worked for Vodafone, Volkswagen, Nestle, Unilever, The Coca-Cola Company, Carlsberg and Diesel. In 2013 is appointed by WPP to run Coca-Cola business globally, following years of experience at championing global and regional assignments for Coke’s portfolio of brand across Latin America, North America, Europe, Africa and Asia.
Argentinian-born, 40, speaks four languages – fluent in Spanish, English, Italian and currently learning French. Has lived half his life abroad Buenos Aires, going through Caracas, London, Milan, New York and Paris. He started his career at advertising agency JWT when he was 18, then hired by McCann Erickson and returned to WPP via Santo in 2007.