Hannah Son - Brand Innovators

Hannah Son

Director, User Acquisition, JibJab

Hannah joined the JibJab team in 2017 and is responsible for user acquisition across the different products. She leads all strategy and execution across paid media channels and is currently streamlining efforts across the company to better service data analytics internally. Prior to JibJab, Hannah was Marketing Manager at FTD, managing $20MM+ budgets for brands like ProFlowers, Shari’s Berries and Personal Creations. She led programs to expand paid acquisition across search and shopping for the company in a highly competitive consumer segment.