Senior Manager, Cultural & Inclusive Marketing, Kellogg Company
Erica Jones has over ten years of marketing and communications experience that spans across the non-profit and corporate sectors. She is currently Senior Manager, Cultural & Inclusive Marketing at The Kellogg Company. Her work focuses on embedding Equity, Diversity & Inclusion into the Kellogg North America marketing organization and brand strategies, plans, and innovation. She partners with internal teams and external creative agencies and industry partners on this important work.
Prior to her current role, she was a Brand Manager leading marketing innovation on Pop-Tarts. During her marketing career, she has led campaigns, partnerships, and developed food/product innovation. This includes managing integrated marketing and communication campaigns for Frosted Mini-Wheats and leading complex and
multi-million dollar innovations for brands such as Eggo, MorningStar Farms, Special K, and Pop-Tarts.Driven by her passion for education, Erica began her career in the non-profit sector at the National Association of Charter School Authorizers (NACSA), where she began as a Princeton Project 55 Fellow. While at NACSA she spearheaded numerous business development, marketing, and communications initiatives.
Outside of work, Erica is an event planner and travel advisor. She is the founder and creative director of Elevated Occasions, LLC a bespoke event planning and travel design company. Her work includes producing weddings, milestone celebrations, and culinary experiences. As a travel advisor, she also helps clients plan memorable travel experiences to domestic and international destinations.
Erica earned a Bachelor of Arts degree from Princeton University and an MBA from The Fuqua School of Business at Duke University. She speaks Spanish and enjoys travel. Erica is a member of Delta Sigma Theta Sorority, Incorporated. She has previously served as Secretary of the Princeton Club of Chicago, Chicago Co-Chair of the Princeton Prize in Race Relations, member of the Princeton Project 55 Chicago Committee, and board member of the Association of Black Princeton Alumni.