Elena Bond - Brand Innovators

Elena Bond

Marketing Science Group Lead, Snapchat

Elena Bond is the Group Lead for Snapchat’s North America Marketing Science team responsible for CPG, Telco, Finserv, Health and Government verticals. Her team partners with advertisers to drive growth goals on Snapchat using a wide variety of measurement solutions, focusing on scientific experimentation and incrementality. Prior to joining Snap, she was a leader on measurement, modeling and analytics teams at several leading companies including Oracle Data Cloud and dunnhumby.