President of North America, Captify
As Captify’s President of North America, David is responsible for the strategic direction, expansion and growth of the US business. Captify is the largest holder of consumer search data outside of Google and its unique technology understands the intent of consumers across all channels including Voice Search, Desktop on-site Search and in-app search. Captify’s search intelligence helps inform decisions for brands globally, through consumer behavior analysis, brand trends, product and market analysis.
For over 20 years David has been a force in driving innovation for some of the world’s biggest data-driven businesses. He has held commercial leadership roles at industry-leading companies across the martech, ad tech, media and measurement space.
Previously, he was Senior Vice President at Sizmek, which was acquired by Zeta Global earlier this year, where he led all revenue-generating functions for the company’s Publisher, Channel and Data businesses helping clients maximize their return on digital spend. Prior to that role, David spent several years leading the commercial efforts for the Data as a Service (DaaS) and Platform businesses at Nielsen.