Dan O’Keefe leads content strategy and analytics for Tongal, working closely with the company’s clients to develop short-term and multi-year content strategies to meet the immediate and long-range needs of brands, networks, and studios.
Prior to Tongal, Dan led marketing for Minds + Machines Group before their acquisition by GoDaddy, built an award-winning branded content team at Demand Media, and helped to develop Yahoo!’s DSP and SSP.