Sr. Manager, Digital Marketing, Henkel
Colleen Sherry is the Digital Marketing Lead for Beauty & Body Care at Henkel, a global CPG company whose brands include Dial Soap, Right Guard, Tone, Schwarzkopf Hair Color and Hair Care. She has over 10 years of experience leading digital and social marketing strategy for large brand portfolios at corporations including Macy’s and Hasbro. Colleen is a passionate digital industry advocate and has been instrumental in bringing digital innovations such as advanced programmatic media, interactive rich media, personalized 1:1 video, and brand integrations into original on-line gaming and programming to digital advertising campaigns. She has also served on several digital advisory boards for ad tech start ups and industry associations including Brand Innovators and BWG Associates.