Colleen is passionate about helping clients attain their marketing objectives while generating incremental revenue & capturing new consumers. With more than 20 years of advertising and marketing experience, her roles have included Director of Automotive Partnerships, VP of Corporate Sales, Midwest Director, & Advertising Director at Hearst, Primedia, Defy, Complex and the Meredith Corporation. Colleen has worked with the biggest brands and agencies specializing in creating custom programs from event activations, custom publications, CRM initiatives and influencer video content series, to search performance campaigns. She started her career in her hometown of Chicago, then relocated to Detroit to manage Automotive Partnerships for Primedia. As a graduate of John Carroll University with multiple honors, she currently sits on the DAA Board, and the Holy Trinity Education Board.