Colleen Conkling - Brand Innovators

Colleen Conkling

Senior Director, Integrated Marketing (Growth & Brand), ThirdLove

Colleen Conkling is the Senior Director of Integrated Marketing at ThirdLove, the women’s essentials company that pioneered the perfect fitting bra. Overseeing the Brand and Growth teams, she works to deliver the most cohesive, impactful and memorable expression of the ThirdLove brand across all consumer touchpoints. She most recently launched “Your Boobs Deserve ThirdLove,” a campaign to inspire women to break up with their bad bra and fall in love with ThirdLove. With 15 years of experience in marketing, brand management, and communications, Colleen has helped countless brands across industries launch impactful, creative marketing and campaigns. Prior to joining ThirdLove, Colleen served as Senior Director of Brand and Creative at Bonobos, where she played an instrumental role in bringing the brand’s philosophy around “creating a world where we all fit” to life. Rounding out her experience, she spent over 6 years with The Coca-Cola Company, working on lifestyle brands like vitaminwater and Powerade and started her career in PR and Corporate Communications in the B2B sector. Colleen holds a B.A. in Literature from Harvard University and an M.B.A from Kellogg School of Management. She currently resides in South Salem, NY with her husband David, daughter Calliope, and dog Moxie.