Cindy Tang - Brand Innovators

Cindy Tang

Director of Social, Entertainment, Riot Games

Cindy Tang is the Director of Social for Riot Games Entertainment, where she oversees all of Riot Game’s social media efforts across film, television, music, and consumer products. Since joining Riot in 2021, she has contributed to and led marketing campaigns for the Emmy award-winning Netflix series Arcane, 2022’s League of Legends World Championship tournament featuring performances by Lil Nas X and Jackson Wang, a collaboration with Porter Robinson for League of Legends’ Star Guardian in-game experience, and more. Tang brings more than a decade of marketing experience. Prior to Riot, Tang worked at Amazon, where she developed and led go-to social market strategies and campaigns for Prime Video series, films, and initiatives, including The Boys, The Expanse, Them, and The Man in the High Castle. She specialized in Amazon Studios’ sci-fi, fantasy, and adult animation portfolio.