Carol Gillard - Brand Innovators

Carol Gillard

Director, Corporate Marketing, News IQ

Carol Gillard is the Director of Corporate Marketing for News Corp, overseeing all marketing initiatives for NewsIQ—a unified audience platform that leverages the exclusive 1st party data, data science, and social listening technology of the iconic News Corp brands. Prior to joining News Corp, Carol was Director of Trade Marketing for DEFY Media, where she was responsible for corporate brand positioning, B2B positioning of a portfolio of youth brands, and spearheading a corporate rebrand.

Before transitioning to marketing, Carol has held roles in media sales and integrated marketing at publishers such as VICE and BuzzFeed, and began her career on the media agency side.