Carmen True - Brand Innovators

Carmen True

VP of Digital Experience and Marketing Innovation, HP

Carmen brings a combination of innovative thinking and deep analytical expertise as Global Head of Digital Experience Marketing Innovation. She is a 22-year HP leader with experience across the consumer and commercial channels encompassing the full range of marketing disciplines including media, advertising, digital, social, integrated marketing, etc. She has a deep passion for everything mobile – a true champion of innovation and delivering what’s next in customer’s experiences with brands.

Based in Vancouver, WA, she is a management sponsor for the Vancouver Women’s Network — WISE; co-leads the Vancouver Site Council; and leads the Vancouver Site Brand Identity Team.