Carly Zipp - Brand Innovators

Carly Zipp

Global Director, Brand Marketing at Amazon Ads

Carly Zipp is the Director of Brand Marketing at Amazon Ads where she oversees brand strategy, executive programs, strategic events, social media, and the global content and creative studio. Prior to Amazon Ads, Carly was Global Head of B2B Marketing at TikTok where she launched the business brand and oversaw global marketing communications including the website, paid media, social channels, and lead generation. Carly has also held leadership roles at OUTFRONT Media, XO Group (now The Knot Worldwide), Time Inc., BET, and Centric Networks. She earned her bachelor’s degree in Communications and Media Studies from Vanderbilt University. Carly lives in Maryland with her husband and two kids.