Chief Marketing Officer, Optimizely
Carl Tsukahara is Chief Marketing Officer at Optimizely and is responsible for all global marketing strategy and execution. A 25+ year veteran of Silicon Valley, Carl Tsukahara was most recently Chief Marketing Officer for Birst, a category leader in delivering enterprise business analytics to major global corporations. Prior to Birst, Carl was Executive Vice President of Marketing and Products for Evolv (NASDAQ:CSOD), a provider of predictive analytics/machine learning solutions, where he managed marketing, engineering and product management. At Evolv, Carl drove explosive market awareness and product innovation, leading to an acquisition of Evolv by Cornerstone On Demand. Previously, Carl was Global CMO for Monitise PLC (MONI:LSE), a leader in mobile payments and mobile banking, headquartered in London. He also has held executive management roles at other high growth entities as head of marketing for Oracle’s database products and VP of marketing and products for Vitria Technology, which eventually led to a multi-billion dollar initial public offering. As a strategy and marketing consultant, Carl also worked with companies and product groups such as Workday, Microsoft, Riverbed Technology, Taleo, D&B, Hyperion, Symantec and VMware, working directly with the executive management of those organizations.
Carl also has held operational roles in field sales, corporate strategy and software engineering. He holds a degree in Electrical Engineering and Computer Science from the University of California, Berkeley.