Brandon Rhoten

Chief Marketing Officer, Potbelly Sandwich Works

Brandon Rhoten, new-ish CMO of Potbelly and former VP of Advertising, Digital, and Social Media at Wendy’s, where he was instrumental in turning around the brand.

Brandon’s teams’ work has been lauded by Forbes, Spin, Fast Company, Ad Age, DigiDay, Wall Street Journal, and Ad Week and has won dozens of awards including Cannes Lions, Clio’s, Effie’s, One Show, Ad Week Watch, US Hispanic Idea Awards, and Facebook Studio Awards. Featured speaker at SXSW,, the Mobile Marketing Association (where I was a board member), SM2, Ad Week, 4A’s, ANA, and WOMMA. Named an Ad Age Top Digital Marketer.