Andrew Cohen - Brand Innovators

Andrew Cohen

Senior Vice President, Group Account Director, The Strategic Agency

Andrew Cohen is the Sr. Vice President and Group Account Director of The Strategic Agency. With a vast array of experience in sports marketing and media, Andy brings over 25 years of experience in professional sales and account management with organizations prior to his role with The Strategic Agency including the NBA, ESPN and Octagon.

In his current position, Andy provides senior account management and leads partnership negotiations on behalf of The Strategic Agency’s clients. Throughout the course of his career he has developed and managed programs with national properties including the NBA, NFL, Major League Baseball and major NCAA conferences in addition to regional partnerships with Kroenke Sports & Entertainment and the Madison Square Garden Company. Andy has also managed national and regional partnerships on behalf of New York Life, Labatt, Verizon and DICK’s Sporting Goods.

Andy and his wife Melanie live on Long Island with their two children Hannah and Sam.