Amy Strauss Falco - Brand Innovators

Amy Strauss Falco

Consumer Engagement Manager, Campbell's

Amy Strauss Falco leads Campbell Soup Company’s brand activation marketing across the Campbell’s® Soup &Swanson® Broth brands. Responsible for brand integration across channels and brand partnerships, Amy is passionate about evolving brands for the modern era. Over the past 6 years, she has held several marketing positions at Campbell, inclusive of those building the e-Commerce digital shelf; leading the kids licensing business with Disney, Marvel and Lucas; and modernizing her brands’ approach to cooking with esteemed partners like Bon Appetit, Bravo’s Top Chef, The Kitchn, and Buzzfeed’s Tasty. She also has a decade of previous experience in content marketing and a background in food writing.