Ally Basak is brand builder, full stack performance marketer, multidisciplinary creative, and mom to two rascal boys. For the past 12 years, she has led marketing and creative teams at venture-backed consumer and B2B tech companies from the SF Bay Area. Her industry experience runs the gamut from direct-to-consumer CPG (NakedPoppy & The Flex Company) to marketplace services (Upwork & Brightwheel) and real estate (WeWork). She currently serves as the VP of Marketing at Mynd, a real estate investing startup where she oversees brand, product marketing, communications, the creative studio, and lifecycle marketing. At Mynd, her team is focused on helping more people build generational wealth through residential real estate investing.
Basak is known for her authenticity and energy, fostering a culture of bringing your true self to work. She considers herself a “talent agent” for her reports and advocates that all managers do the same. She has built and managed remote, global teams for over 10 years, and is especially passionate about creating work flexibility for working parents and hiring marketers with non-traditional backgrounds.
A former human rights lawyer, Basak serves on the board of directors for The California Collaborative for Immigrant Justice (CCIJ). She holds a JD from The University of Iowa and a BA in government from Dartmouth College.