Alexa Harnett - Brand Innovators

Alexa Harnett

Marketing Communications Department Head, Mercedes-Benz USA

Alexa Harnett has a passion for building brands and driving sales. She is a dynamic marketing leader with over 20 years of experience managing comprehensive marketing programs primarily focused in the automotive and luxury goods industry. Alexa’s experience includes brand strategy, advertising, media, digital, social, event marketing and public relations. At Mercedes-Benz USA, Alexa has the privilege of leading the team responsible for Marketing Communications for both the Mercedes-Benz, Mercedes-AMG, Mercedes-Maybach, EQ and smart brands.