PAST VIRTUAL EVENTS

Summit

May

29

|

2020

How Brands are Navigating the Coronavirus Crisis - Part 5

Featured Speakers:

  • Jessica Cavalero, Director, Brand Marketing, Prudential
  • Evan Jones, Chief Marketing Officer, Fender
  • Helen Loh, SVP of Owned Channels, Charles Schwab
Presented by
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Summit

May

28

|

2020

Cannabis & CBD Marketing

Featured Speaker:

  • Nicki Briggs, Chief Marketing Officer, Lazarus
  • Kelly McDonnell, VP, Marketing & Ecommerce, Pollen
  • Benjamin Witte, Founder & CEO, Recess
  • Melanie Goldsmith, Founder + CEO, Pollen
  • Gabe Kennedy, Co-Founder, Plant People
  • Erick Dickens, Co-Founder & CEO, Kadenwood
Presented by
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Summit

May

27

|

2020

Direct to Consumer

Featured Speaker:

  • Heather Kaminetsky, Chief Brand Officer, M.Gemi
  • Erin Dwyer, Vice President, Digital, OUAI
Presented by
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Summit

May

27

|

2020

Connected TV: Reach More Customers That Matter To You

Transforming your TV strategy is a must to survive in today’s new normal, and advertisers that are only on linear TV are missing out. Join us to learn why now is the ideal time to explore Connected TV’s latest features, demand and pricing, and discover how this tactic is transforming customer reach and driving new sales for thousands of brands and agencies around the globe.

Join Goodway Group for a Connected TV webinar, featuring experts from the advertising teams at Mattress Firm and our agency partner Moroch, representing the McDonald’s brand. Register today and take the first step toward activating a modern marketing strategy.

Presented by
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Summit

May

26

|

2020

Future of TV & Digital Video

Featured Speaker:

  • Kate Brady,  Senior Director, North America Media & Consumer Data, PepsiCo
  • Joe Barnes, Director, Sports Marketing, Bud Light, Anheuser-Busch InBev
Presented by
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Summit

May

21

|

2020

Women in Marketing

Featured Speaker:

  • Andrea Collins, VP Marketing, Hippo Insurance
  • Cynthia Chen, General Manager & President, Consumer Health, RB
  • Abby Lee, SVP Marketing, ReMax
  • Katie Sotor, Vice President: Marketing & Sales, Crane USA
  • Liya Sharif, Vice President Marketing and Head of Brand, Qualcomm
  • Sylvia Xie, Director, Global Digital, Benefit Cosmetics, LVMH
Presented by
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Summit

May

20

|

2020

Future of Media

Featured Speaker:

  • Christine Lustig, Consumer Media Lead, Facebook
  • Traci Spiegelman, Director, Global Media, Mastercard
  • John Starkweather, Associate Vice President, Marketing, AT&T
  • Travis Freeman, Head of Global Media, Uber
  • Pat LaCroix, Director of Demand Generation, Global Consumer Marketing, Bose Corporation
Presented by
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Summit

May

19

|

2020

Retail & Digital Innovation

Featured Speakers:

  • Orchid Bertelsen, Head of Digital Innovation & Transformation, Nestlé USA
  • Alan Magee, Vice President, Digital Marketing & Technology, Church's Chicken
  • Rob McCutcheon, Sr. Manager, Digital Innovation and Ecosystems, Gatorade, PepsiCo
Presented by
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Summit

May

19

|

2020

Reimagining Retail in the Face of Covid

Featured Speakers:

  • Shelley Bransten, Corporate Vice President, Retail & Consumer Goods, Microsoft
  • Michael Klein, Head of Industry Strategy - Retail, Travel & CPG, Adobe
Presented by
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Summit

May

18

|

2020

Technical Difficulties with David Teicher

"Technical Difficulties with David Teicher" is a new Brand Innovators Production, as part of our Livecast Series. This weekly show will tackle current events and cultural goings-on through the lens of our industry, featuring guests from across the marketer, media, and technology community.


Presented by
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April

10

|

2018

Navigating the Digital Maturity Model for Restaurants

Learn from the restaurant industry’s top minds as they discuss how to meet and exceed their customers expectations through custom web and mobile experiences.

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March

28

|

2018

How Pepsi Creates Emotional Loyalty

How Pepsi builds emotional loyalty: Connecting generations of fans to what they love

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January

23

|

2018

Five Ways to Take Your Customer Segmentation to the Next Level

Learn from the restaurant industry’s top minds as they discuss how to meet and exceed their customers expectations through custom web and mobile experiences.

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November

15

|

2017

Four Ways “Conversational Marketing” is Rewriting the Marketing Playbook

Just as e-commerce is displacing retail and Facebook is displacing advertising, messaging apps and conversational interfaces are poised to replace social media.

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September

21

|

2017

How Connected TV Unifies Your Multichannel Campaign

There’s no question TV is the most effective advertising medium of our time. And it’s about to get even better. As audiences rapidly shift their viewing habits toward connected TV

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September

14

|

2017

Customer at the Center

Leading market research firm, Forrester, predicts “people-based marketing” will become the new gold standard.

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August

16

|

2017

Media Transparency: Addressing the Elephant in the Room.

Digital media transparency is the talk of the marketing industry thanks to a speech made by P&G's Chief Brand Officer Marc Pritchard earlier this year.

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June

15

|

2017

The Future of Television

Traditional television is anything but traditional today. Big broadcasters make content available via live TV, streaming, mobile, on-demand, subscriptions, cable, OTT...but what does it all mean to advertisers?

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April

11

|

2017

The New Rules of (Social Media) Engagement

Join us as we speak with Ted Rubin, social marketing strategist and highly-acclaimed speaker on brands and social, acting CMO of Brand Innovators, and Co-Founder of Prevailing Path.

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