PAST VIRTUAL EVENTS

Summit

May

15

|

2020

Marketing Innovation

Featured Speakers:

  • Allyson Witherspoon, Vice President, Marketing, Nissan
  • Frank Cooper, CMO, Blackrock
  • Lisa McKnight, Senior Vice President and Global Head of Barbie and Dolls, Mattel
  • Ricky Engelberg, Chief Marketing Officer, Vistaprint
Presented by
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Summit

May

14

|

2020

Entertainment Marketing

Featured Speakers:

  • Austin Schumacher, Head of Culture & Entertainment Marketing, Lyft
  • Nate Houghteling, Co-Founder and Executive Producer, Portal A
  • Bill McCullough, VP, Head of Content Development, NFL
  • Jen Buckmaster, Music & Entertainment Partnerships, Microsoft
Presented by
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Summit

May

13

|

2020

Healthcare

Featured Speakers:

  • Nick Ragone, Executive Vice President and Chief Marketing and Communications Officer, Ascension
  • Lynn Eversgerd, Chief Marketing Officer, GE Healthcare
  • Chris Marino, CMO Physician Promise
  • Shady Henien, CEO, Physician Promise
  • Arra Yerganian, Chief Experience & Brand Officer, Tivity Health
  • Joe Ahn, Vice President, Marketing, Tivity Health
Presented by
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Summit

May

12

|

2020

Direct to Consumer

Featured Speakers:

  • Randy Goldberg, CBO and Co-Founder, Bombas
  • Mark Wynohradnyk, Brand Director, Gravity Products
  • Christopher Gavigan, Founder + CEO, Prima
  • Lockie Andrews, Chief Information Officer & Chief Digital Officer. UNTUCKit

Presented by
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Summit

May

11

|

2020

Unpacking The New 2020 Traveler by Generation

There is no question, we will travel again.  It’s just going to look a little different.  Laura Fernandez, Pandora’s Head of Industry Travel + Tourism, is going to “unpack” the new 2020 traveler by generation.  During this 45-minute live-stream, we chat with a Gen Z, Millennial and Boomer travel influencer and explore each of their mindsets and travel preferences post-pandemic.

Presented by
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Summit

May

11

|

2020

Technical Difficulties with David Teicher

"Technical Difficulties with David Teicher" is a new Brand Innovators Production, as part of our Livecast Series. This weekly show will tackle current events and cultural goings-on through the lens of our industry, featuring guests from across the marketer, media, and technology community.


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Summit

May

8

|

2020

Fashion & Beauty

Featured Speakers:

  • Katey Hassan, Chief Marketing Officer, TULA
  • Kory Marchisotto, Chief Marketing Officer, e.l.f. Cosmetics
  • Caroline Chong, Head of Marketing, Philosophy, US, Coty
  • Krysta Lewis, CEO & Founder, Aisling Organics
  • Evan Horowitz, CEO and Co-founder, Movers+Shakers
Presented by
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Summit

May

7

|

2020

CPG, Retail & Commerce

Featured Speakers:

  • Linda Bethea, Head of Marketing, Danone
  • Sonika Patel, VP Marketing, Danone
  • Amarena Diaz, Director of Digital Marketing & eCommerce, Mizuno USA
  • Francisca Hawkins, VP Digital, Philz Coffee
  • Rupal Parekh, Associate Partner, Work & Co.
Presented by
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Summit

May

6

|

2020

Evolution of Shopper Marketing for CPG brands

Featured Speakers:

  • Brittney Williams, Director Global Omni-Shopper Marketing Strategy, Kellogg's
  • Moderator: Barret Roberts, VP Head of Industry CPG, Pandora Media
Presented by
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Summit

May

6

|

2020

How Brands Are Engaging with People in Messaging During Covid-19

Featured Speakers:

  • Sarah Aitken, CMO, Holler
  • Candice Beck, Senior Manager, Social, and Digital, Chipotle Mexican Grill
Presented by
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May

19

|

2020

Reimagining Retail in the Face of Covid

Reimagining Retail in the Face of Covid – A fireside chat with Adobe and Microsoft. Join Michael Klein, Global Director, Industry Strategy & Marketing at Adobe as he shares recent updates to the Adobe Digital Economy Index report, and hosts a fireside chat with Shelley Bransten, Corporate Vice President, Retail & Consumer Goods for Microsoft. Shelley and Michael will discuss the challenges and opportunities they see for retailers, and how developing key partnerships will allow brands to reimagine retail by enabling unique customer experiences powered by digital.

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April

20

|

2020

How Brands are Engaging with People in Messaging During Covid-19

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April

14

|

2020

Future of Global Campaign Management

Marketers can improve transparency, control, and consistency of their brands across channels by centralizing the entire media and creative process across all linear and digital destinations globally. How do you manage your creative across media, and maintain control of your message – and your budget?

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February

20

|

2020

Understanding the Customer Journey

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September

11

|

2019

Brand Innovators Deep Dive on Redefining Customer Loyalty and Engagement

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August

22

|

2019

Title: Podcast Measurement: Proving Advertising Effectiveness and Brand Lift

The podcast landscape is evolving rapidly, and with 90 million monthly listeners in the US, this represents a distinctly unique opportunity right now for brands to reach an audience of highly engaged, affluent and influential listeners

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July

18

|

2019

Everything You Always Wanted to Know About Marketing Measurement and Analytics* (*But Were Afraid to Ask)

Marketing measurement and analytics are evolving at lightning speed with technological innovations designed to leverage massive amounts of data.

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May

30

|

2019

Redefining ‘Audience’ to Expand Your Brand’s Reach

Identifying target audiences and effectively reaching them is critical to brand success.

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August

15

|

2018

4 Ways Your Online Brand Reputation May Be Killing Your Digital Strategy

Did you know that 85% of business page engagement is taking place on local social media pages? That means your prospective and current customers are using social to influence their purchase decisions.

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August

1

|

2018

Programmatic's Five Deadly Sins (and How To Avoid Them)

Fraud and lack of transparency are just a couple of the pitfalls marketers face when they turn on the programmatic switch. Understanding all the elements that make programmatic advertising function is the key to success.

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