PAST VIRTUAL EVENTS

Official Technology Partner
Summit

December

4

|

2020

Marketing Innovation

Featured Speakers:

  • Brian Voynick, CRM Campaigns Manager, BMW of North America
  • Emily Hartmann, Director, Brand Building, Kroger
  • Erin Cast, SVP, Global Marketing Consumer Beauty, Coty
  • Mike Hondorp, Head of Business Marketing & Brand Partnerships, Cameo
  • Nancy Dussault Smith, Chief Marketing Officer, Hydrow
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Summit

December

3

|

2020

C-Suite & Marketing Leadership

Featured Speakers:

  • Alyssa Raine, Group Vice President, Customer Marketing Platforms, Walgreens
  • Brandon Rhoten, Chief Marketing Officer, Potbelly Sandwich Works
  • Mary Alderete, Chief Marketing Officer, Gap
  • Linda Bethea, Head of Marketing, Danone
  • Dane Hulquist, SVP, Head of Media and CRM Channels, Wells Fargo
  • Aron North, Chief Marketing Officer, Mint Mobile, Ultra Mobile
Presented by
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Summit

December

2

|

2020

D2C Marketing

Featured Speakers:

  • Adam Bridegan, Chief Marketing Officer, Rhone
  • Jenna Tanebaum, Head of Growth Marketing, Who Gives a Crap
  • Josiah Gordon, Co-Founder & Chief Marketing Officer, DRINKS
  • Sean Pate, Brand Communications Officer, Zenni
  • Todd Meleney, Vice President, Marketing, NOBULL
Presented by
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Summit

December

1

|

2020

Marketing Innovation - Real Estate

Featured Speakers:

  • Abby Lee, SVP Marketing and Communications, RE/MAX
  • Benji Baer, Global Chief Marketing Officer, CBRE
  • Marlene DeLuca, Chief Marketing Officer, PGIM Real Estate, Prudential
  • Melanie Dodge, Director of Marketing, Better.com
Presented by
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Summit

November

19

|

2020

Influencer Marketing

Featured Speakers:

  • Anton Vincent, President, Mars Wrigley
  • Brian Clevenger, Vice President, Corporate Marketing, BlackBerry
  • Carolyn DeWitt, President & Executive Director, Rock the Vote
  • Craig Brommers, Chief Marketing Officer, American Eagle Outfitters
  • James Suckling, Wine Critic, CEO & Editor, JamesSuckling.com
  • Kathi Sharpe-Ross, CEO & President, The Sharpe Alliance
  • Monique Nelson, CEO, Uniworld Group
  • Talin Koutnouyan, Director of Research and Analytics, Influential
  • Vittorio Marzotto, Senior Director of Fine Wines, Business Development, Santa Margherita USA
Presented by
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Summit

November

18

|

2020

Mastering Brilliant Customer Engagement During a Pandemic

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Summit

November

17

|

2020

Brands @ Home

Featured Speakers:

  • Aisha Ndlovu, Performance Marketing Analyst, KFC
  • Brittney Williams, Director, Global Omni-Shopper Marketing, The Kellogg Company
  • Ian Yung, Vice President of Growth, Parachute Home
  • Jimmy Martin, Co-Founder, Brrrn
  • Johnny Adamic, Co-Founder, Brrrn
  • Kate Jerkens, SVP Global Sales & Marketing, Uncle Nearest
  • Kelli Lane, Chief Marketing Officer, Genexa
  • Kerry Doyle, Global Director, Data & Experience Products, ABInBev
  • Rachel Mervis, Programmatic Lead, Digital Media Team, Sales and eBusiness Unit, Nestlé
  • Ram Iyer, Worldwide Director, Digital Strategy and eCommerce, Microsoft
  • Shira Schwarz, Senior Director, Brand Marketing, Home Chef
  • Tiana Conley, Vice President, Global Brands, The Kellogg Company
Presented by
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Summit

November

16

|

2020

Marketing to Gen Z

Featured Speakers:

  • Andrea Chen, Vice President, Campaign Planning & Management, HBO Max, WarnerMedia
  • Angelic Vendette, Global Head of Social Media Marketing & Influencers, Stitch Fix
  • Ashley Booker, Mountain Dew Brand Lead: NBA Partnership, Music and Cultural Engagement Strategies, PepsiCo
  • Britney Davis, Vice President, Artist Relations, Marketing, Special Projects, Capitol Music Group
  • Erin Levzow, Vice President of Marketing Technology, Del Taco Restaurants
  • Marquise Watts, President of Brand Strategy, Klutch Sports Group
  • Rob Smith, CEO, Co-Founder, The Phluid Project
  • Robbie Tseng, Vice President, Head of Growth Marketing Design, HBO Max, WarnerMedia
  • Samantha Rippon, Director of Social & Digital Media, SEC
Presented by
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Sports Marketing Upfronts

November

12

|

2020

Brand Innovators Sports Marketing Upfronts

(completely virtual event) NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

Presented by
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Summit

November

10

|

2020

Marketing Innovation

Featured Speakers:

  • Dave Rule, Vice President, Marketing, Austin Eastciders
  • Denise Vitola, Vice President of Comms Consumer Health, Bayer
  • Jessica Serrano, Director, Brand Marketing, Taco Bell
  • Jessica Thorpe, Co-Founder and President, gen.video
  • Pat LaCroix, Head of Global Brand & Marketing Activation, Bose Corporation
  • Stephanie Browder, Associate Director Digital Marketing & E-Commerce, Avocados From Mexico
  • Stephen Root, Vice President, Brand, Marketing Strategy and Planning, Intuit
Presented by
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May

19

|

2020

Reimagining Retail in the Face of Covid

Reimagining Retail in the Face of Covid – A fireside chat with Adobe and Microsoft. Join Michael Klein, Global Director, Industry Strategy & Marketing at Adobe as he shares recent updates to the Adobe Digital Economy Index report, and hosts a fireside chat with Shelley Bransten, Corporate Vice President, Retail & Consumer Goods for Microsoft. Shelley and Michael will discuss the challenges and opportunities they see for retailers, and how developing key partnerships will allow brands to reimagine retail by enabling unique customer experiences powered by digital.

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April

20

|

2020

How Brands are Engaging with People in Messaging During Covid-19

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April

14

|

2020

Future of Global Campaign Management

Marketers can improve transparency, control, and consistency of their brands across channels by centralizing the entire media and creative process across all linear and digital destinations globally. How do you manage your creative across media, and maintain control of your message – and your budget?

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February

20

|

2020

Understanding the Customer Journey

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September

11

|

2019

Brand Innovators Deep Dive on Redefining Customer Loyalty and Engagement

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August

22

|

2019

Title: Podcast Measurement: Proving Advertising Effectiveness and Brand Lift

The podcast landscape is evolving rapidly, and with 90 million monthly listeners in the US, this represents a distinctly unique opportunity right now for brands to reach an audience of highly engaged, affluent and influential listeners

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July

18

|

2019

Everything You Always Wanted to Know About Marketing Measurement and Analytics* (*But Were Afraid to Ask)

Marketing measurement and analytics are evolving at lightning speed with technological innovations designed to leverage massive amounts of data.

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May

30

|

2019

Redefining ‘Audience’ to Expand Your Brand’s Reach

Identifying target audiences and effectively reaching them is critical to brand success.

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August

15

|

2018

4 Ways Your Online Brand Reputation May Be Killing Your Digital Strategy

Did you know that 85% of business page engagement is taking place on local social media pages? That means your prospective and current customers are using social to influence their purchase decisions.

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August

1

|

2018

Programmatic's Five Deadly Sins (and How To Avoid Them)

Fraud and lack of transparency are just a couple of the pitfalls marketers face when they turn on the programmatic switch. Understanding all the elements that make programmatic advertising function is the key to success.

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September

30

|

2020

How Influencer Marketing Can Drive Product Sales

Learn the key steps needed for an influencer marketing strategy that specifically drives conversion. In this session, Whalar will share key learnings and best practices within influencer marketing to help drive product sales and explore MikMak, a solution to both measure impact and get to know your consumer better.

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September

22

|

2020

The Future of Personalized Brand Experiences

Every marketing team worth their salt wants to give customers world-class experiences that also deliver value to the business. Personalization is the key.

Whether the goal is to build a memorable brand, drive revenue growth and spend efficiency, or reduce customer acquisition cost and churn, marketers really can’t afford not to get personal. But many marketers, especially in B2C and B2B Marketing, run into barriers and roadblocks when trying to start and scale personalization.

In this session, we'll lay out why personalization is so effective, the key challenges to overcome, and how to enable your organization to create personalized brand experiences at scale.

Join to take away:

  • The case for personalization and why B2B & B2C brands are falling behind
  • Why it works: intro to the psychology of memorable experiences
  • Key ways to build and maintain a thriving data ecosystem
  • How to solve key challenges to personalization at scale
Presented by
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July

27

|

2020

TikTok: The Future of Creator & Brand Collaboration

Are you building your brand’s TikTok strategy? Do you have questions as you navigate a whole new world of entertainment and potential commercial conversion? Come chat with TikTok experts, including top influencers on the platform, a platform exec, and an agency expert to learn more.

Presented by
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May

19

|

2020

Reimagining Retail in the Face of Covid

Reimagining Retail in the Face of Covid – A fireside chat with Adobe and Microsoft. 

Presented by
Learn MoreREGISTER

April

20

|

2020

How Brands are Engaging with People in Messaging During Covid-19

Presented by
Learn MoreREGISTER

April

14

|

2020

Future of Global Campaign Management

Marketers can improve transparency, control, and consistency of their brands across channels by centralizing the entire media and creative process across all linear and digital destinations globally. How do you manage your creative across media, and maintain control of your message – and your budget?

Presented by
Learn MoreREGISTER

February

20

|

2020

Understanding the Customer Journey

CDPs have become one of the biggest marketing buzzwords of 2020. Customer Data Platforms, or CDPs as they are commonly known, have attracted the attention of marketers, agencies, digital transformation consultants and ad tech companies.

Presented by
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September

11

|

2019

Brand Innovators Deep Dive on Redefining Customer Loyalty and Engagement

Join Tom Kirk (Senior Global Loyalty Manager for LEGO’s Global VIP Program), David Rosen (Director of Solutions Architecture for CrowdTwist) and Anna Schlegel (Director, Campaign Experience for Vibes) as they discuss.

Presented by
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August

22

|

2019

Podcast Measurement: Proving Advertising Effectiveness and Brand Lift

The podcast landscape is evolving rapidly, and with 90 million monthly listeners in the US, this represents a distinctly unique opportunity right now for brands to reach an audience of highly engaged, affluent and influential listeners.

Presented by
Learn MoreREGISTER

July

18

|

2019

Everything You Always Wanted to Know About Marketing Measurement and Analytics* (*But Were Afraid to Ask)

Marketing measurement and analytics are evolving at lightning speed with technological innovations designed to leverage massive amounts of data.

Presented by
Learn MoreREGISTER