PAST VIRTUAL EVENTS

Official Technology Partner
International

September

23

|

2021

Brand Storytelling - International

Featured Speakers:

  • Maaike Van Prooijen, Senior Marketing Manager, ProPharma Group
  • Sonia Oblitey, Global Director of Marketing, Ok Cupid
  • Tim Godfrey, Chief Marketing Officer, Professional Triathletes
Presented by
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Summit

September

22

|

2021

Marketing Innovation

Featured Speakers:

  • Abhi Vyas, Head of Digital Engagement and Acquisition Marketing, Verizon
  • Ashley Travis, Director, Customer Digital Experience, KFC Global
  • Courtney Larson, Head of Ruffles Brand Marketing, PepsiCo
  • David Graves, General Manager, Pizza Hut US, Yum! Brands
  • Iris Diaz, Chief Marketing Officer, Dallas Mavericks
  • John Starkweather, Associate Vice President, Advertising, AT&T
  • Kristi Gole, Vice President, Head of Transformation, Global Hotel Alliance
  • Lindsay Morgan, Chief Marketing Officer, Pizza Hut
  • Mario Mijares, Voice of Customer, 7-Eleven
  • Marissa Solis, Senior Vice President - Portfolio Marketing, Media & Partnerships, Frito Lay North America
  • Megan Davis, Director, Marketing Initiatives & Planning, Neiman Marcus
  • Michael Gardner, Founder & Chief Executive Officer, Thin Energy
  • Missy Lukens, Senior Director, In-store Marketing, 7-Eleven
  • Paige Jones, Senior Director, Brand, Media, and Advertising, 7-Eleven
  • Sara Fang, Marketing Senior Director, Frito-Lay Innovations, PepsiCo
  • Shaun Nichols, Chief Growth Officer, Scout & Cellar
  • Sindhura Polasanapalli, Director of Marketing, Keurig Dr Pepper
  • Stephanie Shaw, Senior Director, Corporate Communications, 7-Eleven
  • Whitney Magnuson, Senior Director, Social Marketing, Northwestern Mutual
  • Yvette Davis, Associate Director, Category Brand Marketing, Sam's Club
Presented by
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Media Buy

September

21

|

2021

Brand Innovators Fall 2021 Media Buying Summit

Featured Speakers:

  • Brad Moranchek, Head of Global Media, Kimberly Clark
  • Brian Costello, Senior Director, Integrated Media, Staples
  • Caitlin Francke, Head of Enterprise Media, TIAA
  • Chad Mizee, Senior Director, Consumer Experiences, Consumer Experience Organization, Johnson & Johnson Consumer Health
  • Chris Elliott, Director, North America End to End Connections & Media, The Coca-Cola Company
  • Grace Christus, Vice President, Media Innovation and Partnerships, Blackrock
  • Jennifer Kasper, Senior Vice President, Media - Americas, LVMH
  • Joshua Nafman, Global Director, Digital, Media, & Data, Diageo
  • Kim Grant, Senior Vice President, Media Planning & Execution, Bank of America
  • Lauren Thermos, Senior Director, Global & US Media, E.L.F. Beauty / Co-Founder, Cut the Crap
  • Luiz Felipe Barros, Vice President, Data Center of Excellence & Global Media, Anheuser-Busch InBev
  • Michelle Horowitz, Senior Vice President, Head of Marketing and Communications | Chief Marketing Officer, Blink Fitness
  • Mike Venables, Managing Director, Head of Media, Citi
  • Taylor Byrnes, Vice President, Media & Marketing Technology, Liberty Mutual
  • Travis Freeman, Global Head of Media & Social, Uber
Presented by
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Summit

September

15

|

2021

Behind the Brand

Featured Speakers:

  • Brigette Wolf, Head of SnackFutures Innovation, Mondelēz International
  • Eve Rabin, Senior Manager, Media Innovation & Partnership Development, PepsiCo
  • Fiona Benmayor, Associate Manager, Media Innovation & Partnership Development, PepsiCo
  • Jeff Jenkins, Executive Vice President, Global Marketing, Carter's
  • Jenna Bromberg, Vice President of Brand Marketing and Creative, Carter's
  • Jenny Oh, General Manager, PepsiCo Labs, Tech Venture & Innovation, PepsiCo
  • Katrina Borisjuk, Director, SnackFutures Innovation, Mondelēz International
  • Madhavi Reese, Vice President of Brand, Whole Foods
  • Pat Cavanaugh, Manager, Media Innovation & Partnership Development, PepsiCo
  • Sarah Pichardo, Program Management, PepsiCo Labs, PepsiCo
  • Shannon Neumann, Associate Director, SnackFutures Innovation, Mondelēz International
  • Valerie Morse, Head of Insights, Carter's
  • Will Chau, Executive Leader of Creative, Whole Foods
Presented by
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Summit

September

14

|

2021

Consumer Engagement

Featured Speakers:

  • Shray Joshi, Head of Digital, Health-Ade
  • Steve McGowan, Regional Vice President, Omni Shopper Activation & Strategic Partnerships, Mondelēz
Presented by
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Summit

September

9

|

2021

Women in Marketing

Featured Speakers:

  • Angela Gruszka, Senior Vice President of Digital Marketing and Ecommerce, AERIN
  • Aynat Ravin, Head of M Live: Marriott's Real-Time Global Marketing Command Center, Content Marketing, Marriott International
  • Christina Collins, Director, Integrated Marketing, Disney
  • Joan Colletta, Senior Director, Global Brand Marketing, McDonald's
  • Jolene Abbott, Senior Vice President, Head of Global Marketing & Ecommerce, Ember Technologies
  • Sarah Moore, Vice President, Corporate Brand Marketing, MGM Resorts International
  • Nicole Dixon, Vice President, Marketing, Sweetgreen
  • Mariana Espinosa, Vice President Marketing, International and Trade, JPMorgan Chase
Presented by
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Summit

September

2

|

2021

How Name, Image and Likeness (NIL) of Athletes are Changing the Game for Brands

Featured Speakers:

  • Austin Pomerantz, Co-Founder, The PlayersTrunk
  • Brendan Kaminsky, Founder, bknown agency
  • Brevin Galloway, Basketball Player, Boston College
  • Buddy Boeheim, Basketball Player, Syracuse Men's Basketball
  • Colin Castleton, Basketball Player, Florida Men's Basketball
  • David Canter, President, Football EVP, GSE Worldwide
  • Edward Bourelly, Vice President of Marketing, Planet Fitness
  • Jim Cavale, Chief Executive Officer, INFLCR
  • Jim McCoy, Associate Vice President, Sports Marketing, Nationwide
  • Josh Spiegelman, Managing Director/Managing Partner, Mindshare
  • Me’arah O’Neal, Forward, Crossroads High School
  • Mimi O’Neal, Forward, Texas Southern Tigers
  • Nick Hasselberg, Director of Growth Marketing, Every Man Jack
  • Rachel Baumann, Gymnast, Georgia Women's Gymnastics
  • Ritch Viola, Chief Executive Officer, Every Man Jack
  • Russ Spielman, President of Sports Marketing, GSE Worldwide
  • Ryan Detert, Chief Executive Officer, Influential
  • Shaqir O’Neal, Forward, Texas Southern Tigers
  • Shareef O’Neal, Forward, LSU Tigers
  • Shaunie O’Neal, TV Personality, Entrepreneur, & Philanthropist

Presented by
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Summit

September

1

|

2021

C-Suite and Marketing Leadership

Featured Speakers:

  • Sachin Puri, Vice President, Marketing, McAfee
  • Sarah Moore, Vice President, Corporate Brand Marketing, MGM Resorts International
Presented by
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Summit

August

31

|

2021

Consumer Engagement

Featured Speakers: 

  • Andy Rebhun, Vice President & Digital Officer, El Pollo Loco
  • Danielle Smurlo Vesce, Head of Marketing, Brand & Partnership Strategy - Retail Card Services, TD Bank
  • Ellen Cory, Vice President, Global Enterprise Insight & Strategy, Marriott International
Presented by
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Summit

August

26

|

2021

Data-Driven Marketing at Scale

Featured Speakers: 

  • Chris Marino, Global Head of Performance Marketing & Media, Bloomberg Media
  • Erin Levzow, Vice President of Marketing Technology, Del Taco Restaurants
  • Holly Waisanen-Hatipoglu, Vice President of Loyalty Analytics, Marriott International
  • Sunil Subheader, Head of Growth, Canva
Presented by
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May

19

|

2020

Reimagining Retail in the Face of Covid

Reimagining Retail in the Face of Covid – A fireside chat with Adobe and Microsoft. Join Michael Klein, Global Director, Industry Strategy & Marketing at Adobe as he shares recent updates to the Adobe Digital Economy Index report, and hosts a fireside chat with Shelley Bransten, Corporate Vice President, Retail & Consumer Goods for Microsoft. Shelley and Michael will discuss the challenges and opportunities they see for retailers, and how developing key partnerships will allow brands to reimagine retail by enabling unique customer experiences powered by digital.

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April

20

|

2020

How Brands are Engaging with People in Messaging During Covid-19

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April

14

|

2020

Future of Global Campaign Management

Marketers can improve transparency, control, and consistency of their brands across channels by centralizing the entire media and creative process across all linear and digital destinations globally. How do you manage your creative across media, and maintain control of your message – and your budget?

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February

20

|

2020

Understanding the Customer Journey

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September

11

|

2019

Brand Innovators Deep Dive on Redefining Customer Loyalty and Engagement

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August

22

|

2019

Title: Podcast Measurement: Proving Advertising Effectiveness and Brand Lift

The podcast landscape is evolving rapidly, and with 90 million monthly listeners in the US, this represents a distinctly unique opportunity right now for brands to reach an audience of highly engaged, affluent and influential listeners

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July

18

|

2019

Everything You Always Wanted to Know About Marketing Measurement and Analytics* (*But Were Afraid to Ask)

Marketing measurement and analytics are evolving at lightning speed with technological innovations designed to leverage massive amounts of data.

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May

30

|

2019

Redefining ‘Audience’ to Expand Your Brand’s Reach

Identifying target audiences and effectively reaching them is critical to brand success.

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August

15

|

2018

4 Ways Your Online Brand Reputation May Be Killing Your Digital Strategy

Did you know that 85% of business page engagement is taking place on local social media pages? That means your prospective and current customers are using social to influence their purchase decisions.

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August

1

|

2018

Programmatic's Five Deadly Sins (and How To Avoid Them)

Fraud and lack of transparency are just a couple of the pitfalls marketers face when they turn on the programmatic switch. Understanding all the elements that make programmatic advertising function is the key to success.

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April

8

|

2021

Video on All Screens: Building the Advertising Marketplace of the Future

TV isn’t going anywhere, it’s going everywhere, transitioning from a broadcasting-only industry to a multiplatform video market, comprising linear and digital, streams and on-demand offerings, available across a growing range of platforms and devices.

TV and video advertising are uniquely valuable, and as the market continues to shift, the ad industry has a big opportunity to lead the pace of change.

Join Comcast Technology Solutions’ Richard Nunn, VP and GM of Advertiser Solutions, Mark McKee, Chief Revenue Officer at Freewheel, Bradley Epperson, SVP Sales Operations at NBCUniversal, in a panel discussion moderated by Jon Watts of MTM, as they explore the four key areas of investment needed to build the ad marketplace of the future:

  • Developing the technical solutions, standards and working practices required to support addressability across different pools of linear and digital inventory.
  • Transforming agency and advertiser workflows, to take full advantage of new digital-like capabilities and to deliver the efficiencies required to support a far greater volume of creative assets and ad versions.
  • Building the platforms and industry-wide practices required to support the greater application of data to multiplatform inventory.
  • Identifying opportunities, as an industry, to collaborate in the development of standards, solutions, platforms and capabilities, sharing investments and leveraging the benefits of scale, across the industry.
Presented by
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September

30

|

2020

How Influencer Marketing Can Drive Product Sales

Learn the key steps needed for an influencer marketing strategy that specifically drives conversion. In this session, Whalar will share key learnings and best practices within influencer marketing to help drive product sales and explore MikMak, a solution to both measure impact and get to know your consumer better.

Presented by
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September

22

|

2020

The Future of Personalized Brand Experiences

Every marketing team worth their salt wants to give customers world-class experiences that also deliver value to the business. Personalization is the key.

Whether the goal is to build a memorable brand, drive revenue growth and spend efficiency, or reduce customer acquisition cost and churn, marketers really can’t afford not to get personal. But many marketers, especially in B2C and B2B Marketing, run into barriers and roadblocks when trying to start and scale personalization.

In this session, we'll lay out why personalization is so effective, the key challenges to overcome, and how to enable your organization to create personalized brand experiences at scale.

Join to take away:

  • The case for personalization and why B2B & B2C brands are falling behind
  • Why it works: intro to the psychology of memorable experiences
  • Key ways to build and maintain a thriving data ecosystem
  • How to solve key challenges to personalization at scale
Presented by
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July

27

|

2020

TikTok: The Future of Creator & Brand Collaboration

Are you building your brand’s TikTok strategy? Do you have questions as you navigate a whole new world of entertainment and potential commercial conversion? Come chat with TikTok experts, including top influencers on the platform, a platform exec, and an agency expert to learn more.

Presented by
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May

19

|

2020

Reimagining Retail in the Face of Covid

Reimagining Retail in the Face of Covid – A fireside chat with Adobe and Microsoft. 

Presented by
Learn MoreREGISTER

April

20

|

2020

How Brands are Engaging with People in Messaging During Covid-19

Presented by
Learn MoreREGISTER

April

14

|

2020

Future of Global Campaign Management

Marketers can improve transparency, control, and consistency of their brands across channels by centralizing the entire media and creative process across all linear and digital destinations globally. How do you manage your creative across media, and maintain control of your message – and your budget?

Presented by
Learn MoreREGISTER

February

20

|

2020

Understanding the Customer Journey

CDPs have become one of the biggest marketing buzzwords of 2020. Customer Data Platforms, or CDPs as they are commonly known, have attracted the attention of marketers, agencies, digital transformation consultants and ad tech companies.

Presented by
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September

11

|

2019

Brand Innovators Deep Dive on Redefining Customer Loyalty and Engagement

Join Tom Kirk (Senior Global Loyalty Manager for LEGO’s Global VIP Program), David Rosen (Director of Solutions Architecture for CrowdTwist) and Anna Schlegel (Director, Campaign Experience for Vibes) as they discuss.

Presented by
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August

22

|

2019

Podcast Measurement: Proving Advertising Effectiveness and Brand Lift

The podcast landscape is evolving rapidly, and with 90 million monthly listeners in the US, this represents a distinctly unique opportunity right now for brands to reach an audience of highly engaged, affluent and influential listeners.

Presented by
Learn MoreREGISTER