Trade Marketing Summit

Presented by
Presented by

October 21, 2020

October

21

-

,

0

Featuring

AGENDA

3:30pm

Opening Remarks

Jared Hopfer, Chief Revenue Officer, Brand Innovators

3:35pm

The Year of the Virtual Event -- 2020 Learning, Insights and Perspectives

2020 has been the year of thinking "outside of the box."  In an all-digital world, how are trade marketers meeting brands? How are they building demand? What challenges are they facing and similarly, where are they seeing success? In this panel discussion, we will review best practices, strategies, and ideas that can be implemented today and in the future.

Mark Young, Executive Vice President, Marketing & Chief Marketing Officer, GSTV

Jen Whelan, Vice President, Head of B2B Marketing, Verizon Media

Moderated By: Jason Adelman, Vice President, Brand Strategy & Partnership Development, Brand Innovators Labs

4:05pm

Fireside Chat -- "Rebranding"

Meridith Miller, Vice President, Marketing, Ampersand

Debra Goetz, Head of Brand Marketing, Nextdoor

Moderated By: Dianna Dilworth, Managing Editor, Brand Innnovators

4:25pm

2021 Outlook -- The Future of Trade Marketing  

As we approach the end of 2020, let's talk about new year resolutions. How are trade marketers planning and what are their predictions for 2021? What are they hoping to achieve and how are they approaching those goals differently than this year?

Andrea Garabedian, Vice President, Sales Marketing, Twitch

Krista Thomas, Senior Vice President, Marketing, Amobee

Aneessa Steilen, Vice President of Media & Distribution Marketing, Vevo

Moderated By: Ritesh Shah, Vice President, Northeast, Brand Innovators Labs

5:00pm

Wrap-Up

AGENDA

3:30pm

Opening Remarks

Jared Hopfer, Chief Revenue Officer, Brand Innovators

3:35pm

The Year of the Virtual Event -- 2020 Learning, Insights and Perspectives

2020 has been the year of thinking "outside of the box."  In an all-digital world, how are trade marketers meeting brands? How are they building demand? What challenges are they facing and similarly, where are they seeing success? In this panel discussion, we will review best practices, strategies, and ideas that can be implemented today and in the future.

Mark Young, Executive Vice President, Marketing & Chief Marketing Officer, GSTV

Jen Whelan, Vice President, Head of B2B Marketing, Verizon Media

Moderated By: Jason Adelman, Vice President, Brand Strategy & Partnership Development, Brand Innovators Labs

4:05pm

Fireside Chat -- "Rebranding"

Meridith Miller, Vice President, Marketing, Ampersand

Debra Goetz, Head of Brand Marketing, Nextdoor

Moderated By: Dianna Dilworth, Managing Editor, Brand Innnovators

4:25pm

2021 Outlook -- The Future of Trade Marketing  

As we approach the end of 2020, let's talk about new year resolutions. How are trade marketers planning and what are their predictions for 2021? What are they hoping to achieve and how are they approaching those goals differently than this year?

Andrea Garabedian, Vice President, Sales Marketing, Twitch

Krista Thomas, Senior Vice President, Marketing, Amobee

Aneessa Steilen, Vice President of Media & Distribution Marketing, Vevo

Moderated By: Ritesh Shah, Vice President, Northeast, Brand Innovators Labs

5:00pm

Wrap-Up

SUB EVENTS

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By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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