Future of TV Virtual Summit

Presented by

October 29, 2020

October

29 -

,

AGENDA

Sub Events

SPEAKERS

Featuring

AGENDA

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

1:00pm ET

Welcome Remarks

Ritesh Shah, Vice President, Northeast, Brand Innovators Labs

1:05pm ET

Keynote

Jim Tricarico, President of Sales, CRO, Cadent

1:25pm ET

Fireside Chat: Bridging the Gap -- How Cross-Channel TV Campaigns Help Marketers Reach Fragmented Audiences

Cathy Shaffner, Chief Investment Officer, Empower

Moderated By: Jim Tricarico, President of Sales, CRO, Cadent

2:05pm ET

Panel: How Does Broadcast TV Help Marketers During the Pandemic and Beyond?

Steve Lanzano, President & CEO, TVB

Tom Dixon, Chief Growth Officer, Post Consumer Brands

Moderated By: Rick Beispel, SVP, National Sales & Strategy, Cadent

2:45pm ET

Fireside Chat: Build Your Own Foundation to Success with CTV and OTT

Dana Bhargava, Head of Experience Planning & Media, Sanofi Consumer Health

Moderated By: Jamie Power, Chief Data Officer, Cadent

3:20pm ET

Fireside Chat: The Future of Identity in Television

Kurt Rao, SVP, Chief Technology Officer, TEGNA

Moderated By: Tim Jenkins, EVP, Head of Audience & Identity Solutions, Cadent

4:00pm ET

Fireside Chat: Maximizing Reach in the Era of Fragmentation

Andrew Martinson, Senior Marketing Manager, H&R Block

Moderated By: Jes Santoro, SVP, Advanced TV and Video, Cadent

4:40pm ET

Wrap-Up

AGENDA

1:00pm ET

Welcome Remarks

Ritesh Shah, Vice President, Northeast, Brand Innovators Labs

1:05pm ET

Keynote

Jim Tricarico, President of Sales, CRO, Cadent

1:25pm ET

Fireside Chat: Bridging the Gap -- How Cross-Channel TV Campaigns Help Marketers Reach Fragmented Audiences

Cathy Shaffner, Chief Investment Officer, Empower

Moderated By: Jim Tricarico, President of Sales, CRO, Cadent

2:05pm ET

Panel: How Does Broadcast TV Help Marketers During the Pandemic and Beyond?

Steve Lanzano, President & CEO, TVB

Tom Dixon, Chief Growth Officer, Post Consumer Brands

Moderated By: Rick Beispel, SVP, National Sales & Strategy, Cadent

2:45pm ET

Fireside Chat: Build Your Own Foundation to Success with CTV and OTT

Dana Bhargava, Head of Experience Planning & Media, Sanofi Consumer Health

Moderated By: Jamie Power, Chief Data Officer, Cadent

3:20pm ET

Fireside Chat: The Future of Identity in Television

Kurt Rao, SVP, Chief Technology Officer, TEGNA

Moderated By: Tim Jenkins, EVP, Head of Audience & Identity Solutions, Cadent

4:00pm ET

Fireside Chat: Maximizing Reach in the Era of Fragmentation

Andrew Martinson, Senior Marketing Manager, H&R Block

Moderated By: Jes Santoro, SVP, Advanced TV and Video, Cadent

4:40pm ET

Wrap-Up

SUB EVENTS

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By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, IWA and Braze, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.

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In-person registration is now closed. However, if you are a brand-side marketer, you will be able to register on site.

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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

FIRST NAME*

LAST NAME*

TITLE*

TITLE EQUIVALENT*

EMAIL ADDRESS*

PHONE NUMBER*

COMPANY*

CITY*

STATE/PROVINCE/REGION*

IBM may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

Braze may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.

Thank you! Your submission has been received!

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Future of TV Virtual Summit

October 29, 2020

October

29

-

,

Featuring

AGENDA

1:00pm ET

Welcome Remarks

1:05pm ET

Keynote

1:25pm ET

Fireside Chat: Bridging the Gap -- How Cross-Channel TV Campaigns Help Marketers Reach Fragmented Audiences

2:05pm ET

Panel: How Does Broadcast TV Help Marketers During the Pandemic and Beyond?

2:45pm ET

Fireside Chat: Build Your Own Foundation to Success with CTV and OTT

3:20pm ET

Fireside Chat: The Future of Identity in Television

4:00pm ET

Fireside Chat: Maximizing Reach in the Era of Fragmentation

4:40pm ET

Wrap-Up

AGENDA

1:00pm ET

Welcome Remarks

1:05pm ET

Keynote

1:25pm ET

Fireside Chat: Bridging the Gap -- How Cross-Channel TV Campaigns Help Marketers Reach Fragmented Audiences

2:05pm ET

Panel: How Does Broadcast TV Help Marketers During the Pandemic and Beyond?

2:45pm ET

Fireside Chat: Build Your Own Foundation to Success with CTV and OTT

3:20pm ET

Fireside Chat: The Future of Identity in Television

4:00pm ET

Fireside Chat: Maximizing Reach in the Era of Fragmentation

4:40pm ET

Wrap-Up

SUB EVENTS

SPEAKERS

Andrew Martinson

Jim Tricarico

Jamie Power

Rick Beispel

Jes Santoro

Tim Jenkins

Steve Lanzano

Cathy Shaffner

Tom "TD" Dixon

Dana Bhargava

Ritesh Shah

Kurt Rao

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November 17, 2020

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