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Cadent 2021 Virtual Upfront: Conversations About the Convergence of TV and Technology

Presented by

April 7, 2021

April

7

-

,

AGENDA
Sub Events
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‍

Cadent’s 2021 Upfront event will focus on flexibility and servicing client needs this upfront and beyond. We’ll explore OTT’s rapid acceleration, why marketers and agencies are demanding more accountability from partners, more visibility into their buys, better measurement, attribution, and deduping tools, and much more.

Featuring

AGENDA

10:30am ET

Opening Remarks

Lauren Kania, Vice President, Client Success, Brand Innovators

Jim Tricarico, Chief Revenue Officer, Cadent

10:35am ET

Future of Upfronts Panel

Maureen Bosetti, Chief Investment Officer, Initiative

Gibbs Haljun, Total Investment Lead, GroupM’s Mindshare

Mike Law, President, Amplifi USA

Michael O’Connor, Executive Vice President, Managing Director, Video Investment, Horizon Media

Moderated By: Jack Myers, Chairman and Founder, MediaVillage

11:10am ET

OTT, CTV and Accountability Panel

Carrie Drinkwater, Chief Investment Officer, Mediahub Global

Cathy Shaffner, Chief Investment Officer, Empower

Amie Smith, Executive Media Director, TCA

Mark Zamuner, Chief Executive Officer, TWO NIL Holdings

Moderated By: Jack Myers, Chairman and Founder, MediaVillage

11:35am ET

Fireside Chat

Inna Kern, Vice President, Media Strategy and Planning, ESPN

Moderated By: Rick Beispel, Senior Vice President, National Sales & Strategy, Cadent

11:50am ET

Keynote

Nick Troiano, Chief Executive Officer, Cadent

12:00pm ET

Wrap-Up

‍

AGENDA

10:30am ET

Opening Remarks

Lauren Kania, Vice President, Client Success, Brand Innovators

Jim Tricarico, Chief Revenue Officer, Cadent

10:35am ET

Future of Upfronts Panel

Maureen Bosetti, Chief Investment Officer, Initiative

Gibbs Haljun, Total Investment Lead, GroupM’s Mindshare

Mike Law, President, Amplifi USA

Michael O’Connor, Executive Vice President, Managing Director, Video Investment, Horizon Media

Moderated By: Jack Myers, Chairman and Founder, MediaVillage

11:10am ET

OTT, CTV and Accountability Panel

Carrie Drinkwater, Chief Investment Officer, Mediahub Global

Cathy Shaffner, Chief Investment Officer, Empower

Amie Smith, Executive Media Director, TCA

Mark Zamuner, Chief Executive Officer, TWO NIL Holdings

Moderated By: Jack Myers, Chairman and Founder, MediaVillage

11:35am ET

Fireside Chat

Inna Kern, Vice President, Media Strategy and Planning, ESPN

Moderated By: Rick Beispel, Senior Vice President, National Sales & Strategy, Cadent

11:50am ET

Keynote

Nick Troiano, Chief Executive Officer, Cadent

12:00pm ET

Wrap-Up

‍

SUB EVENTS

No items found.

SPEAKERS

Jim Tricarico

President of Sales, Chief Revenue Officer, Cadent

Maureen Bosetti

Chief Investment Officer, Initiative

Gibbs Haljun

Total Investment Lead, GroupM’s Mindshare

Mike Law

President, Amplifi USA

Michael O’Connor

EVP, Managing Director, Video Investment, Horizon Media

Jack Myers

Chairman and Founder, MediaVillage

Carrie Drinkwater

Chief Investment Officer, Mediahub Global

Cathy Shaffner

Chief Investment Officer, Empower

Amie Smith

Executive Media Director, TCA

Mark Zamuner

CEO, TWO NIL Holdings

Inna Kern

VP, Media Strategy and Planning, ESPN

Rick Beispel

Senior Vice President of Sales and Strategy, Cadent

Nick Troiano

Chief Executive Officer, Cadent

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