Consumer Engagement – CPG Marketing

Presented by

February 11, 2021

February

11

-

,

Featuring

AGENDA

11:30am ET

Welcome Remarks

11:40am ET

gen.video Webinar: Increasing Conversion Rates with Influencer Content

Jessica Thorpe, President and Co-Founder, gen.video

Jessica Thorpe, Co-Founder and President of gen.video, will look at real examples of how brands win in ecommerce leveraging the gen.video data-driven, performance-based platform.

12:40pm ET

Fireside Chat

Kathleen Braine, Senior Director of Brand Marketing, BABE Wine

1:20pm ET

Panel

Pam Geist, Brand Director, This is L., Procter & Gamble

Rob Smith, Co-Founder & CEO, The Phluid Project

Moderated By: Kate Miller Spencer, Head of Industry - CPG, Retail, QSR, Vox Media

2:10pm ET

Fireside Chat

2:40pm ET

Fireside Chat

Annie Reyes, Senior Director, Content Strategy & Production, Conagra Brands

3:20pm ET

Fireside Chat

Kyle Maurer, Vice President, Global Digital Marketing, Monster Energy

4:00pm ET

Wrap-Up

AGENDA

11:30am ET

Welcome Remarks

11:40am ET

gen.video Webinar: Increasing Conversion Rates with Influencer Content

Jessica Thorpe, President and Co-Founder, gen.video

Jessica Thorpe, Co-Founder and President of gen.video, will look at real examples of how brands win in ecommerce leveraging the gen.video data-driven, performance-based platform.

12:40pm ET

Fireside Chat

Kathleen Braine, Senior Director of Brand Marketing, BABE Wine

1:20pm ET

Panel

Pam Geist, Brand Director, This is L., Procter & Gamble

Rob Smith, Co-Founder & CEO, The Phluid Project

Moderated By: Kate Miller Spencer, Head of Industry - CPG, Retail, QSR, Vox Media

2:10pm ET

Fireside Chat

2:40pm ET

Fireside Chat

Annie Reyes, Senior Director, Content Strategy & Production, Conagra Brands

3:20pm ET

Fireside Chat

Kyle Maurer, Vice President, Global Digital Marketing, Monster Energy

4:00pm ET

Wrap-Up

SUB EVENTS

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By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
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