Brand Innovators Sports Marketing Upfronts: Basketball

Presented by
Presented by

August 9, 2021

August

9

-

11

,

2021

0

Featuring

AGENDA

Day 1 - Monday, August 9, 2021

1:30pm ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

1:35pm ET

Opening: What’s Top of Mind for Sports Marketers?

Event Co-Chair: Matthew Coleman, Marketing Director, State Farm

Event Co-Chair: Lance Evans, Senior Vice President, Sports & Entertainment, MGM Resorts International

Event Co-Chair: Rahsaan Johnson, Managing Director of Sponsorships & Inclusive Partnerships, United Airlines

Sports Marketing Committee Chair: Justin Toman, Head of Sports Marketing, PepsiCo

1:45pm ET

Panel Discussion: The Future of Fan Engagement

2:15pm ET

Keynote

2:35pm ET

Fireside Chat

3:05pm ET

Women in Sports: Leadership Forum

3:45pm ET

Success Story: Connecting with NBA Audiences

3:45pm ET

Fireside Chat: Connecting with NBA Audiences

4:30pm ET

Wrap-Up

Day 2 - Tuesday, August 10, 2021

1:30pm ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

1:35pm ET

Keynote

1:55pm ET

Fireside Chat

2:15pm ET

Fireside Chat: Community Impact - Social Justice on and off The Court

Rahsaan Johnson, Managing Director of Sponsorships & Inclusive Partnerships, United Airlines

2:35pm ET

Panel Discussion: The Future of Sports Betting

3:05pm ET

Fireside Chat: WNBA - Talent/Athletes as Entrepreneurs

3:40pm ET

Success Story: Connecting with NBA Audiences

4:10pm ET

Fireside Chat: Connecting with NBA Audiences

4:30pm ET

Wrap-Up

Day 3 - Wednesday, August 11, 2021

1:30pm ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

1:35pm ET

Success Story

2:00pm ET

Fireside Chat

2:45pm ET

Panel Discussion: Returning to Normal & The Future of Sports Marketing

3:25pm ET

Success Story: NFTs & NBA Top Shot

3:50pm ET

Panel Discussion: The Future of Basketball

Matthew Coleman, Marketing Director, State Farm

4:30pm ET

Wrap-Up

AGENDA

Day 1 - Monday, August 9, 2021

1:30pm ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

1:35pm ET

Opening: What’s Top of Mind for Sports Marketers?

Event Co-Chair: Matthew Coleman, Marketing Director, State Farm

Event Co-Chair: Lance Evans, Senior Vice President, Sports & Entertainment, MGM Resorts International

Event Co-Chair: Rahsaan Johnson, Managing Director of Sponsorships & Inclusive Partnerships, United Airlines

Sports Marketing Committee Chair: Justin Toman, Head of Sports Marketing, PepsiCo

1:45pm ET

Panel Discussion: The Future of Fan Engagement

2:15pm ET

Keynote

2:35pm ET

Fireside Chat

3:05pm ET

Women in Sports: Leadership Forum

3:45pm ET

Success Story: Connecting with NBA Audiences

3:45pm ET

Fireside Chat: Connecting with NBA Audiences

4:30pm ET

Wrap-Up

Day 2 - Tuesday, August 10, 2021

1:30pm ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

1:35pm ET

Keynote

1:55pm ET

Fireside Chat

2:15pm ET

Fireside Chat: Community Impact - Social Justice on and off The Court

Rahsaan Johnson, Managing Director of Sponsorships & Inclusive Partnerships, United Airlines

2:35pm ET

Panel Discussion: The Future of Sports Betting

3:05pm ET

Fireside Chat: WNBA - Talent/Athletes as Entrepreneurs

3:40pm ET

Success Story: Connecting with NBA Audiences

4:10pm ET

Fireside Chat: Connecting with NBA Audiences

4:30pm ET

Wrap-Up

Day 3 - Wednesday, August 11, 2021

1:30pm ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

1:35pm ET

Success Story

2:00pm ET

Fireside Chat

2:45pm ET

Panel Discussion: Returning to Normal & The Future of Sports Marketing

3:25pm ET

Success Story: NFTs & NBA Top Shot

3:50pm ET

Panel Discussion: The Future of Basketball

Matthew Coleman, Marketing Director, State Farm

4:30pm ET

Wrap-Up

SUB EVENTS

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You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
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