Brand Innovators TrendWatch

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March 16, 2021

March

16

-

19

,

2021

0

Featuring

AGENDA

Day 1 – March 16, 2021: C-Suite & Marketing Leadership

11:10am ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

11:20am ET

Fireside Chat

Cynthia Kleinbaum, Vice President of Marketing, Walmart+, Mobile and Online Pickup & Delivery, Walmart

Moderated By: Davina Kent, Senior Vice President, Client Partnerships, Ampersand

12:00pm ET

Fireside Chat

Karin Schifter-Maor, Global Chief Marketing Officer, SodaStream

Moderated By: Rick Beispel, Senior Vice President, National Sales and Strategy, Cadent

12:40pm ET

Fireside Chat

Lynn Blashford, Chief Marketing Officer, White Castle

Moderated By: Ken Harlan, Founder & CEO, MobileFuse

1:20pm ET

Fireside Chat

David Skena, Chief Marketing Officer, Krispy Kreme

Moderated By: Jeff Alter, Director, Industry & Product Marketing, Neustar

2:00pm ET

Fireside Chat

Jenifer B. Harmon, Chief Marketing Officer, Ruby Tuesday

Moderated By: Chris Niemczyk, Vice President, National Sales East, GroundTruth

2:40pm ET

Fireside Chat

Linda Bethea, Head of Marketing, CoE, Danone

Moderated By: Chris Anthony, Senior Vice President, Brand Partnerships, Group Nine Media

3:20pm ET

Fireside Chat

Zena Arnold, Chief Marketing & Digital Officer, Kimberly Clark

Moderated By: Janna Ritzcovan Synovec, Head of Marketing, IBM Watson Advertising and Weather

4:00pm ET

Fireside Chat

Derek Lewis, President, South Division, PepsiCo Beverages North America

Moderated By: Sharon Harris, Chief Marketing Officer, Jellyfish

4:30pm ET

Wrap-Up

Day 2 – March 17, 2021: C-Suite & Marketing Leadership

10:30am ET

Welcome Remarks

Lauren Kania, Vice President, Client Success, Brand Innovators

Annie Fei, Senior Director, Content & Community, Brand Innovators

10:40am ET

Fireside Chat

Michelle Horowitz, Senior Vice President, Head of Marketing and Communications, Blink Fitness

Moderated By: Justin Gutschmidt, Head of National Sales, Premion

11:20am ET

Fireside Chat

Raja Rajamannar, Chief Marketing Officer, Mastercard

Moderated By: Amber Browne, Vice President, Client Development, The Trade Desk

12:00pm ET

Fireside Chat

Jessica Burns, Vice President, Brand Marketing and Creative, Grubhub

Moderated By: Matt Kershaw, Vice President, Global Partnerships and Strategy, Vox Media

12:40pm ET

Fireside Chat

Sasha Lucas, Vice President, Head of Digital, Verizon

Moderated By: Gian LaVecchia, Senior Vice President, Brand and Advertiser Partnerships, Americas, DoubleVerify

1:20pm ET

Fireside Chat

Dane Mathews, Vice President, Digital Acceleration & Marketing Transformation, Conagra Brands

Moderated By: Cerisse Velasco, Director of Midwest and Mid-Market Advertising Sales, Zynga

2:00pm ET

Panel

George Felix, Chief Marketing Officer, Pizza Hut US, Yum! Brands

Marianne Malina, President, GSD&M

Moderated By: Ken Harlan, Founder & Chief Executive Officer, MobileFuse

2:40pm ET

Fireside Chat

Brian Garish, President, Banfield Pet Hospital

Moderated By: Catherine Fanone, Vice President of Sales, GroundTruth

3:20pm ET

Panel

Steve Kennedy, Vice President, Marketing - Digital & Media, Nestlé USA

Moderated By: Kendra Manzo, Director, Client Development, The Trade Desk

4:00pm ET

Fireside Chat

Sachin Puri, Vice President, Marketing, McAfee

Moderated By: EJ Freni, Chief Revenue Officer, Claravine

4:45pm ET

Wrap-Up

Day 3 – March 18, 2021

10:00am ET

Welcome Remarks

Izzy Claveloux, Account Manager, Client Success, Brand Innovators

Emily Agate, Manager, Content & Community, Brand Innnovators

10:05am ET

Fireside Chat

Jesse Laskaris, Director, Performance Marketing Operations & Technology, Disney Streaming Services

Moderated By: Jim D'Antoni, Director of National Media Sales, DISH Media

10:40am ET

Leading With Cultural Relevance: Inspiring and Connecting with Consumers on a Deeper Level

Nilukshi De Silva, Head of Digital Marketing & Content Strategy, Calvin Klein Fragrances, Coty

Moderated By: Leah Jones, Co-Head of Diversity Leadership, Quantcast

11:20am ET

Panel

Kelly Ruoff, Chief Brand Officer, Root Inc.

Wesley Walker, Film Director, Tool of North America

Moderated By: Deirdre Lester, Chief Revenue Officer, Barstool Sports

12:00pm ET

Fireside Chat

Lisa Marie Pillette, Chief Marketing Officer, Casper Sleep, Inc.

Moderated By: Jill Metcalf, Client Operations Lead for the Americas, Essence

12:40pm ET

Fireside Chat

Bruno Cardinali, Chief Marketing Officer, North America, Popeyes Louisiana Kitchen

Moderated By: Jim Gregory, Sales Lead – QSR, Samsung Ads

1:20pm ET

Fireside Chat

Heidi Zak, Chief Executive Officer, Thirdlove

Moderated By: Eric Shoicket, Head of Agency Sales, Audigent

2:00pm ET

Disrupting from Inside: Lessons from an Internal Start Up

Rahul Chowdhury, Head of Marketing (US eBusiness), RB (Hygiene)

Moderated By: Ted Smith, Head of Enterprise Sales, Audigent

2:40pm ET

Fireside Chat

Nick Hammitt, Head of Marketing Strategy & Innovation - Mtn Dew & Energy Portfolio, PepsiCo

Moderated By: Amanda Sheplee, Brand Partnerships, OUTFRONT Media

3:20pm ET

Fireside Chat

Phuong Petersen, Chief Marketing Officer, SimpleTire

Moderated By: Jesus Ramirez, Vice President, Strategy, Tallwave

4:00pm ET

Bridging the Gap Between Consumer and Business Marketing

Roxy Young, Chief Marketing Officer, Reddit

Moderated By: Kerel Cooper, Chief Marketing Officer, LiveIntent

4:45pm ET

Wrap-Up

Day 4 – March 19, 2021: Diversity & Inclusion

11:15am ET

Welcome Remarks

Arielle Russo, Manager, Content & Community, Brand Innovators

Pearl Tam, Senior Director, Content & Community, Brand Innovators

11:20am ET

Fireside Chat

Rolddy Leyva, Managing Vice President, Global Diversity, Inclusion & Belonging, Capital One

Moderated By: Daphne Leroy, Vice President, Ad Sales Strategy, ViacomCBS

12:00pm ET

Panel

Iman Jefferson, Head of External Relations and Internal Communications, Nextdoor

Alexis Kerr, Vice President of the Mahogany Brand, Hallmark Cards

Moderated By: Mimi Estell, Co-Head of Diversity Leadership, Quantcast

12:40pm ET

Mothers in Crisis: Supporting Parents & Addressing Gender Inequalities

April Crichlow, Global Vice President and Head of Marketing, SAP SuccessFactors

Allison Koplar Wyatt, Co-Founder & CEO, The Female Founder Collective

Katya Libin, Co-Founder and CEO, HeyMama

Rebecca Minkoff, Creative Director, Rebecca Minkoff, Co-Founder, The Female Founder Collective

Moderated By: Krista Ruhe, Vice President, Strategic Programs, SAP SuccessFactors

1:20pm ET

Making Diversity, Equity, and Inclusion Part of Your Brand's DNA

Janis Fratamico, Global Head of Brand Experience, SAP

Moderated By: Lauren Thomas, Vice President, Sales & Client Partnerships, WarnerMedia

2:00pm ET

Industry Advocacy & The AAPI Community

Soyoung Kang, Chief Marketing Officer, eos

Mita Mallick, Head of Inclusion, Equity and Impact, Carta

Everette Taylor, Chief Marketing Officer, Artsy

Eric Toda, Global Head of Social Marketing, Facebook

Moderated By: Judy Lee, Head of Experiential Marketing, Pinterest

2:40pm ET

Panel

Karla Davis, Vice President, Marketing, Ulta Beauty

Eden Zeilo, Director of Global Brand Marketing - SheaMoisture, Unilever

Moderated By: Stacey Abreu, Group Planning Director, Mindshare (WPP)

3:20pm ET

Fireside Chat

Shelley Zalis, Founder & CEO, The Female Quotient

Moderated By: Erin Dwyer, Vice President, Digital, OUAI

4:00pm ET

Wrap-Up

AGENDA

Day 1 – March 16, 2021: C-Suite & Marketing Leadership

11:10am ET

Welcome Remarks

David Teicher, Chief Content Officer, Brand Innovators

11:20am ET

Fireside Chat

Cynthia Kleinbaum, Vice President of Marketing, Walmart+, Mobile and Online Pickup & Delivery, Walmart

Moderated By: Davina Kent, Senior Vice President, Client Partnerships, Ampersand

12:00pm ET

Fireside Chat

Karin Schifter-Maor, Global Chief Marketing Officer, SodaStream

Moderated By: Rick Beispel, Senior Vice President, National Sales and Strategy, Cadent

12:40pm ET

Fireside Chat

Lynn Blashford, Chief Marketing Officer, White Castle

Moderated By: Ken Harlan, Founder & CEO, MobileFuse

1:20pm ET

Fireside Chat

David Skena, Chief Marketing Officer, Krispy Kreme

Moderated By: Jeff Alter, Director, Industry & Product Marketing, Neustar

2:00pm ET

Fireside Chat

Jenifer B. Harmon, Chief Marketing Officer, Ruby Tuesday

Moderated By: Chris Niemczyk, Vice President, National Sales East, GroundTruth

2:40pm ET

Fireside Chat

Linda Bethea, Head of Marketing, CoE, Danone

Moderated By: Chris Anthony, Senior Vice President, Brand Partnerships, Group Nine Media

3:20pm ET

Fireside Chat

Zena Arnold, Chief Marketing & Digital Officer, Kimberly Clark

Moderated By: Janna Ritzcovan Synovec, Head of Marketing, IBM Watson Advertising and Weather

4:00pm ET

Fireside Chat

Derek Lewis, President, South Division, PepsiCo Beverages North America

Moderated By: Sharon Harris, Chief Marketing Officer, Jellyfish

4:30pm ET

Wrap-Up

Day 2 – March 17, 2021: C-Suite & Marketing Leadership

10:30am ET

Welcome Remarks

Lauren Kania, Vice President, Client Success, Brand Innovators

Annie Fei, Senior Director, Content & Community, Brand Innovators

10:40am ET

Fireside Chat

Michelle Horowitz, Senior Vice President, Head of Marketing and Communications, Blink Fitness

Moderated By: Justin Gutschmidt, Head of National Sales, Premion

11:20am ET

Fireside Chat

Raja Rajamannar, Chief Marketing Officer, Mastercard

Moderated By: Amber Browne, Vice President, Client Development, The Trade Desk

12:00pm ET

Fireside Chat

Jessica Burns, Vice President, Brand Marketing and Creative, Grubhub

Moderated By: Matt Kershaw, Vice President, Global Partnerships and Strategy, Vox Media

12:40pm ET

Fireside Chat

Sasha Lucas, Vice President, Head of Digital, Verizon

Moderated By: Gian LaVecchia, Senior Vice President, Brand and Advertiser Partnerships, Americas, DoubleVerify

1:20pm ET

Fireside Chat

Dane Mathews, Vice President, Digital Acceleration & Marketing Transformation, Conagra Brands

Moderated By: Cerisse Velasco, Director of Midwest and Mid-Market Advertising Sales, Zynga

2:00pm ET

Panel

George Felix, Chief Marketing Officer, Pizza Hut US, Yum! Brands

Marianne Malina, President, GSD&M

Moderated By: Ken Harlan, Founder & Chief Executive Officer, MobileFuse

2:40pm ET

Fireside Chat

Brian Garish, President, Banfield Pet Hospital

Moderated By: Catherine Fanone, Vice President of Sales, GroundTruth

3:20pm ET

Panel

Steve Kennedy, Vice President, Marketing - Digital & Media, Nestlé USA

Moderated By: Kendra Manzo, Director, Client Development, The Trade Desk

4:00pm ET

Fireside Chat

Sachin Puri, Vice President, Marketing, McAfee

Moderated By: EJ Freni, Chief Revenue Officer, Claravine

4:45pm ET

Wrap-Up

Day 3 – March 18, 2021

10:00am ET

Welcome Remarks

Izzy Claveloux, Account Manager, Client Success, Brand Innovators

Emily Agate, Manager, Content & Community, Brand Innnovators

10:05am ET

Fireside Chat

Jesse Laskaris, Director, Performance Marketing Operations & Technology, Disney Streaming Services

Moderated By: Jim D'Antoni, Director of National Media Sales, DISH Media

10:40am ET

Leading With Cultural Relevance: Inspiring and Connecting with Consumers on a Deeper Level

Nilukshi De Silva, Head of Digital Marketing & Content Strategy, Calvin Klein Fragrances, Coty

Moderated By: Leah Jones, Co-Head of Diversity Leadership, Quantcast

11:20am ET

Panel

Kelly Ruoff, Chief Brand Officer, Root Inc.

Wesley Walker, Film Director, Tool of North America

Moderated By: Deirdre Lester, Chief Revenue Officer, Barstool Sports

12:00pm ET

Fireside Chat

Lisa Marie Pillette, Chief Marketing Officer, Casper Sleep, Inc.

Moderated By: Jill Metcalf, Client Operations Lead for the Americas, Essence

12:40pm ET

Fireside Chat

Bruno Cardinali, Chief Marketing Officer, North America, Popeyes Louisiana Kitchen

Moderated By: Jim Gregory, Sales Lead – QSR, Samsung Ads

1:20pm ET

Fireside Chat

Heidi Zak, Chief Executive Officer, Thirdlove

Moderated By: Eric Shoicket, Head of Agency Sales, Audigent

2:00pm ET

Disrupting from Inside: Lessons from an Internal Start Up

Rahul Chowdhury, Head of Marketing (US eBusiness), RB (Hygiene)

Moderated By: Ted Smith, Head of Enterprise Sales, Audigent

2:40pm ET

Fireside Chat

Nick Hammitt, Head of Marketing Strategy & Innovation - Mtn Dew & Energy Portfolio, PepsiCo

Moderated By: Amanda Sheplee, Brand Partnerships, OUTFRONT Media

3:20pm ET

Fireside Chat

Phuong Petersen, Chief Marketing Officer, SimpleTire

Moderated By: Jesus Ramirez, Vice President, Strategy, Tallwave

4:00pm ET

Bridging the Gap Between Consumer and Business Marketing

Roxy Young, Chief Marketing Officer, Reddit

Moderated By: Kerel Cooper, Chief Marketing Officer, LiveIntent

4:45pm ET

Wrap-Up

Day 4 – March 19, 2021: Diversity & Inclusion

11:15am ET

Welcome Remarks

Arielle Russo, Manager, Content & Community, Brand Innovators

Pearl Tam, Senior Director, Content & Community, Brand Innovators

11:20am ET

Fireside Chat

Rolddy Leyva, Managing Vice President, Global Diversity, Inclusion & Belonging, Capital One

Moderated By: Daphne Leroy, Vice President, Ad Sales Strategy, ViacomCBS

12:00pm ET

Panel

Iman Jefferson, Head of External Relations and Internal Communications, Nextdoor

Alexis Kerr, Vice President of the Mahogany Brand, Hallmark Cards

Moderated By: Mimi Estell, Co-Head of Diversity Leadership, Quantcast

12:40pm ET

Mothers in Crisis: Supporting Parents & Addressing Gender Inequalities

April Crichlow, Global Vice President and Head of Marketing, SAP SuccessFactors

Allison Koplar Wyatt, Co-Founder & CEO, The Female Founder Collective

Katya Libin, Co-Founder and CEO, HeyMama

Rebecca Minkoff, Creative Director, Rebecca Minkoff, Co-Founder, The Female Founder Collective

Moderated By: Krista Ruhe, Vice President, Strategic Programs, SAP SuccessFactors

1:20pm ET

Making Diversity, Equity, and Inclusion Part of Your Brand's DNA

Janis Fratamico, Global Head of Brand Experience, SAP

Moderated By: Lauren Thomas, Vice President, Sales & Client Partnerships, WarnerMedia

2:00pm ET

Industry Advocacy & The AAPI Community

Soyoung Kang, Chief Marketing Officer, eos

Mita Mallick, Head of Inclusion, Equity and Impact, Carta

Everette Taylor, Chief Marketing Officer, Artsy

Eric Toda, Global Head of Social Marketing, Facebook

Moderated By: Judy Lee, Head of Experiential Marketing, Pinterest

2:40pm ET

Panel

Karla Davis, Vice President, Marketing, Ulta Beauty

Eden Zeilo, Director of Global Brand Marketing - SheaMoisture, Unilever

Moderated By: Stacey Abreu, Group Planning Director, Mindshare (WPP)

3:20pm ET

Fireside Chat

Shelley Zalis, Founder & CEO, The Female Quotient

Moderated By: Erin Dwyer, Vice President, Digital, OUAI

4:00pm ET

Wrap-Up

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More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
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IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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