8:15 AM
Breakfast & Registration
8:55 AM
Welcoming Remarks
Arielle Russo, Senior Director, Councils, Content & Community, Brand Innovators
Emcees
Jayme Abrahamsen, Business Development, IEX Exchange
Gerald Lam, Business Development & Partnerships, IEX Digital Assets
9:00 AM
Opening Fireside Chat
Rob Park, Chief Technology Officer & Co-Founder, IEX Group
Byron Sorrells, Chief Executive Officer and Co-Founder, Dispatch
Moderated by: Adam Kleinberg, CEO/Co-Founder, Traction
9:30 AM
Driving Meaningful Engagement with New Audiences in the Metaverse
Justin Breton, Director of Brand Experience & Partnerships, Walmart
Winnie Burke, Head of Fashion & Beauty Partnerships, Roblox
Moderated by: Anthony Mongiello, Chief Executive Officer, Bulls and Apes Project
10:00 AM
Networking Break
10:20 AM
Web3 and the Future of Brand and Customer Experiences
Kate Brady, Head of Next Gen DTC Connections & Innovation, PepsiCo
Moderated by: Val Vespa, VP Brand Partnerships, OUTFRONT Media
10:50 AM
Web 3 Outlook: Driving Authentic Connections with Consumers
Dan DeVece, Senior Director Consumer Retail Strategy and Emerging Products, National Football League (NFL)
Maxwell Harberg, Metaverse & Experience Strategy Experience Center, PWC
Connie Kwok, Senior Product Marketing Manager, Blockstream
Arnaud Meunier, Co-Founder, Dispatch
Moderated by: Ellie Philipps, Vertical Strategy & Partnerships Lead, Flowcode
11:20 AM
Networking Break
11:40 AM
The Next Era of Brand and Customer Experience: Navigating New Opportunities for Innovation in a Web 3 World
Ashley Schapiro, Vice President Marketing, Media, Performance & Engagement, American Eagle Outfitters
Moderated by: Patrick Rice, Senior Global Director, Advertising, Brave
12:10 PM
Revolutionizing Brand Building & Buying in the Decentralized Web
Sebastian Oddo, Director of NFTs, Blockchain and Web3 Marketing, Mastercard
Moderated by: Noah Mallin, Chief Strategy Officer, IMGN
12:40 PM
Lunch
1:40 PM
Marketing in a Web2.5 World: The Power of In Between
Billee Howard, Co-Founder + CEO, BRANDthr?
Liz Grausam, Head of IEX Cloud, IEX
Moderated by: Brendon Derr, SVP, Onward Imagine
2:10 PM
Future-Proofing Your Brand with Next-Gen Technology to Unlock Sustainable Growth Strategies & Loyalty with Your Consumers
Jason John, Chief Marketing Officer, 1-800-Flowers.com
Julia Klim, Head of Strategic Partnerships & Business Development, Equinox
Kirti Naik, Global Chief Marketing Officer, FEDC
Moderated by: Ross Yellowlees, General Manager - Emerging Markets, IZEA
2:40 PM
How Brands Can Capitalize on the Tokenization of Assets
Yuval Rooz, Co-Founder & CEO, Digital Asset
Florian Seifferer, Chief Operating Officer, IEX Digital Assets
Steve Siler, Director, Technology Investments, Operations, and Advisory, Eldridge
Moderated by: Anthony Mongiello, Co-Founder and CEO, Bulls & Apes Project
