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Marketing Innovation Summit: Driving Brand Purpose, hosted by Eli Lilly

Presented by
Presented by

May 25, 2023

Thursday

,

May

25

-

Thursday

,

May

25

AGENDA
Sub Events
SPEAKERS
Marquee SPONSORS
SPONSORS
Venue
IBM Croissants & ConversationsREGISTERREGISTERREGISTERREGISTERREGISTERREGISTERREGISTERREGISTEROmnibusDay 1Day 2Day 3
AGENDA
Sub Events
SPEAKERS
Marquee SPONSORS
SPONSORS
REGISTERREGISTER
Register for Day 1Register for Day 2Register for Day 3Register for Day 4
Register
0
0
0

Featured Speakers:

  • Damian Chatman, Marketing Director, Growth Brands, PepsiCo
  • Antonia Collins, Associate Director, Brand Marketing, Eli Lilly and Company
  • Rob Draper, Head of UX and Product Design, Papa John's
  • Jen Oleksiw, Chief Consumer Experience Officer, Eli Lilly and Company
  • Magda Pawelec, Global Integrated Marketing Director, 3M
  • Stephanie Pemberton, Vice President, Marketing, Indianapolis Colts
  • Steve Rommeney, Associate Vice President, Business Insights & Analytics, Eli Lilly and Company
  • Logan Runberg, Senior Manager, Digital Marketing, Freddy's Frozen Custard & Steakburgers
  • Megan Suttile, Associate Vice President, Media Portfolio and Partnerships, Eli Lilly and Company
  • Christopher Thomas-Moore, Chief Digital Officer, Domino's
  • Dan Towriss, CEO & President, Group 1001
  • Becky Wardzala, Senior Director, Media Portfolio Operations, Eli Lilly and Company

Featuring

AGENDA

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

11:15 AM

Lunch/Registration

12:15 PM

Opening Remarks

12:20 PM

Keynote: Customer Centricity Powered by Data & Insights

Jen Oleksiw, Chief Consumer Experience Officer, Eli Lilly and Company

12:30 PM

Fireside Chat

Jen Oleksiw, Chief Consumer Experience Officer, Eli Lilly and Company

Moderated by: Rob Tomlinson, Vice President, Enterprise Partnerships, Everfi

1:00 PM

Why Motorsports?

Dan Towriss, Chief Executive Officer & President, Group 1001, parent company to Gainbridge

Moderated by: Didi Shum, Sr. Sales Director, Adsmovil

1:30 PM

Panel: Driving your Brand’s Purpose

Rob Draper, Head of UX and Product Design, Papa John's

Logan Runberg, Senior Manager, Digital Marketing, Freddy's Frozen Custard & Steakburgers

Moderated by: Rob Tomlinson, Vice President, Enterprise Partnerships, Everfi

2:00 PM

Women in Leadership

Magda Pawelec, Global Integrated Marketing Director, 3M

Moderated by: Geoff Matthews, SVP, Business Development, Fetch

2:30 PM

Fireside Chat

Christopher Thomas-Moore, Chief Digital Officer, Domino’s

Moderated by: Geoff Matthews, SVP, Business Development, Fetch

3:00 PM

Networking Break

3:30 PM

Behind the Brand with Eli Lilly

Antonia Collins, Associate Director, Brand Marketing, Eli Lilly and Company

Steve Rommeney, Associate Vice President, Business Insights & Analytics, Eli Lilly and Company

Megan Suttile, Associate Vice President, Media Portfolio and Partnerships, Eli Lilly and Company

Becky Wardzala, Senior Director, Media Portfolio Operations, Eli Lilly and Company

Moderated by: Davina Kent, SVP, Client Partnerships, Ampersand

4:00 PM

​​Local Brand Activation

Damian Chatman, Marketing Director, Growth Brands, PepsiCo

Moderated by: Kyle Volenik, Senior Enterprise Account Executive, Crisp

4:30 PM

Building Brand Experiences That Matter

Stephanie Pemberton, Vice President, Marketing, Indianapolis Colts

Moderated by: Didi Shum, Sr. Sales Director, Adsmovil

5:00 PM

Wrap

AGENDA

11:15 AM

Lunch/Registration

12:15 PM

Opening Remarks

12:20 PM

Keynote: Customer Centricity Powered by Data & Insights

Jen Oleksiw, Chief Consumer Experience Officer, Eli Lilly and Company

12:30 PM

Fireside Chat

Jen Oleksiw, Chief Consumer Experience Officer, Eli Lilly and Company

Moderated by: Rob Tomlinson, Vice President, Enterprise Partnerships, Everfi

1:00 PM

Why Motorsports?

Dan Towriss, Chief Executive Officer & President, Group 1001, parent company to Gainbridge

Moderated by: Didi Shum, Sr. Sales Director, Adsmovil

1:30 PM

Panel: Driving your Brand’s Purpose

Rob Draper, Head of UX and Product Design, Papa John's

Logan Runberg, Senior Manager, Digital Marketing, Freddy's Frozen Custard & Steakburgers

Moderated by: Rob Tomlinson, Vice President, Enterprise Partnerships, Everfi

2:00 PM

Women in Leadership

Magda Pawelec, Global Integrated Marketing Director, 3M

Moderated by: Geoff Matthews, SVP, Business Development, Fetch

2:30 PM

Fireside Chat

Christopher Thomas-Moore, Chief Digital Officer, Domino’s

Moderated by: Geoff Matthews, SVP, Business Development, Fetch

3:00 PM

Networking Break

3:30 PM

Behind the Brand with Eli Lilly

Antonia Collins, Associate Director, Brand Marketing, Eli Lilly and Company

Steve Rommeney, Associate Vice President, Business Insights & Analytics, Eli Lilly and Company

Megan Suttile, Associate Vice President, Media Portfolio and Partnerships, Eli Lilly and Company

Becky Wardzala, Senior Director, Media Portfolio Operations, Eli Lilly and Company

Moderated by: Davina Kent, SVP, Client Partnerships, Ampersand

4:00 PM

​​Local Brand Activation

Damian Chatman, Marketing Director, Growth Brands, PepsiCo

Moderated by: Kyle Volenik, Senior Enterprise Account Executive, Crisp

4:30 PM

Building Brand Experiences That Matter

Stephanie Pemberton, Vice President, Marketing, Indianapolis Colts

Moderated by: Didi Shum, Sr. Sales Director, Adsmovil

5:00 PM

Wrap

SUB EVENTS

No items found.

SPEAKERS

Damian Chatman

Marketing Director, Growth Brands, PepsiCo

Rob Draper

Head of UX and Product Design, Papa John's

Jen Oleksiw

Chief Consumer Experience Officer, Eli Lilly and Company

Magda Pawelec

Global Integrated Marketing Director, 3M

Stephanie Pemberton

Vice President, Marketing, Indianapolis Colts

Dan Towriss

CEO & President, Group 1001, parent company to Gainbridge

Logan Runberg

Senior Manager, Digital Marketing, Freddy's Frozen Custard & Steakburgers

Rob Tomlinson

Vice President, Enterprise Partnerships, Everfi

Kyle Volenik

Senior Enterprise Account Executive, Crisp

Christopher Thomas-Moore

Senior Vice President, Customer & Store Experience, Domino's

Geoff Matthews

SVP of Business Development, Fetch Rewards

Davina Kent

SVP, Client Partnerships, Ampersand

Didi Shum

Sr. Sales Director, Adsmovil

Becky Wardzala

Senior Director, Media Portfolio Operations, Eli Lilly and Company

Antonia Collins

Associate Director, Brand Marketing, Eli Lilly and Company

Megan Suttile

Associate Vice President, Media Portfolio & Partnerships, Eli Lilly

Steve Rommeney

Associate Vice President, Business Insights & Analytics, Eli Lilly and Company

Marquee SPONSORS

SPONSORS

Venue

Address:

893 Delaware Street

Indianapolis, IN, 46225

IBM Croissants & Conversations

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ATTENTION QUALIFIED BRAND MARKETERS
‍Claim your FREE copy of Martin Lindstrom's, new book and international bestseller, The Ministry of Common Sense, the book the C-suite can't stop talking about. Your complimentary copy will be shipped to you upon completion of this registration form. Please make sure to provide your address below. Shipping is on us. There is absolutely no cost to you.
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You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
Thank you, your submission has been received. You will receive registration confirmation from Zoom with login information.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Virtual and In-Person Programming, you are opting in and agreeing to share your contact information with our sponsors from this event, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing veronica@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
Thank you! Your submission has been received!
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REGISTER

By completing this form you will be registered for all three days.
By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, IWA and Braze, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
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In-person registration is now closed. However, if you are a brand-side marketer, you will be able to register on site.
By completing this form you will be registered for all three days.
By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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