This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.
1:00pm ET
Welcome Remarks
Emcee: David Teicher, Chief Content Officer, Brand Innovators
1:05pm ET
Automating and Adapting the TV Buy Through Digital
Sean Buckley, Chief Operating Officer, SpotX, now part of Magnite
Ashutosh Gangwar, GM, TV Partnerships, Trade Desk
Nicole Kane, Director, Precision and Digital Marketing, Molson Coors
Rachel Pierce, Director, Global Programmatic and Data Management, IHG
Moderated By: Dave Antonelli, Director, Sling TV, DISH Media
Andrew Tint, Head of Programmatic Partnerships, DISH Media
1:45pm ET
How to Drive Maximum Reach in Today’s Marketplace
Mike O'Connor, Executive Vice President, Managing Director, Video Investment, Horizon Media
Mike Fisher, Vice President, Advanced TV & Audio, Essence
Moderated By: Andrew Troy, General Manager, Sales, DISH Media
2:05pm ET
Optimizing Reach & Frequency in the Planning Process
Jonathan Steuer, Executive Vice President, TV Strategy & Currency, Videoamp
Moderated By: Lauren Schweitzer, General Manager, Sales, DISH Media
2:25pm ET
Embracing the Era of Addressable TV
Ben Jankowski, Senior Vice President, Group Head, Global Media, Mastercard
Eric Neville, Senior Media Manager, Cadillac
Jason Trubowitz, Associate Vice President of Strategic Media Planning & Advertising, UnitedHealth Group
Moderated by: Jim D'Antoni, Director of National Media Sales, DISH Media
Dan Kelly, Director, DISH Media
3:05pm ET
Driving Scale with Identity and Safe Haven Solutions
Brad Danaher, Director of TV Solutions, Experian
Gareth Davies, Vice President, Product, LiveRamp
Jason Manningham, Chief Executive Officer, Blockgraph
Bill Stratton, Global Head, Media, Entertainment & Advertising, Snowflake
Moderated by: Kemal Bokhari, PMP, General Manager, Data and Analytics, DISH Media
3:25pm ET
Addressable Enablement for Programmers’ Inventory — How the Industry is Making it Happen
Larry Allen, Vice President & General Manager, Addressable Enablement, Comcast
Dan Aversano, Senior Vice President, Data, Analytics & Advanced Advertising, Univision Communications
John Quinn, Senior Director, Vantage, ViacomCBS
Moderated By: Tim Myers, Principal, Media Sales Operations, DISH Media
3:45pm ET
Rethinking How We Imagine TV
Kevin Arrix, Senior Vice President, DISH Media
Adam Gerber, President, Global Media, Essence