Harnessing Creativity to Drive Growth Summit Hosted by Molson Coors

Presented by
Presented by

August 9, 2023

Wednesday

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August

9

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Wednesday

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August

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Featured Speakers:

  • Branden Apitz, Senior Media Buyer, Potawatomi Hotel & Casino
  • Benjamin Bring, Head of Industry, Adlook
  • Lori Cerwin, Sr. Director Brand Experience, Conagra Brands
  • Joan Colletta, Sr. Director Global Brand Marketing, McDonald's
  • Sofia Colucci, Chief Marketing Officer, Molson Coors
  • Mitchell Cooper, Brand Manager, Whirlpool Corporation
  • Zach Duenow, Global Director of Brand Building, Haleon
  • Gina Hardy, Chief Customer Officer, Drizly
  • Tariq Hassan, Chief Marketing & CXO, McDonald’s
  • Cameron Koslow, Vice President, Marketing, Empire Today
  • Julia Low, Head of Integrated Marketing Communications, Tropicana Brands Group
  • Emily Martinez, Senior Marketing Manager, Molson Coors
  • Meghan Means, Director of Shopper Marketing, Molson Coors
  • Liz Mella, Director of Marketing, Farmer's Fridge
  • Michelle Nagel, Senior Marketing Manager, Innovation, Miller Lite, Molson Coors
  • Ravi Patel, Director, Customer Portfolio Lead, PWC
  • David Picioski, Head of Global Brand Partnerships & Collaborations, Wilson Sporting Goods Co.
  • Jennifer Varela, Marketing Director, Reynolds Consumer Products
  • Erin Vitellaro, Senior Director, Media & Consumer Engagement, Molson Coors
  • Jess Vultaggio, Vice President, Brands & Creativity, Kraft Heinz

Featuring

AGENDA

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

8:00 AM

Breakfast + Registration Opens

9:00 AM

Opening Remarks

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Sofia Colucci, Chief Marketing Officer, Molson Coors

Justine Stauffer, Director of Marketing Transformation, Molson Coors

9:05 AM

Keynote

Sofia Colucci, Chief Marketing Officer, Molson Coors

9:15 AM

Fireside Chat

Sofia Colucci, Chief Marketing Officer, Molson Coors

Moderated by: Julien Bousquet, Head of Business Marketing - Food and Beverage, Snap

9:45 AM

Using the Left Brain to Fuel the Right Brain

Gina Hardy, Chief Customer Officer, Drizly

Moderated by: Vlad Strelsov, Regional Vice President, Kargo

10:15 AM

The Intersection of Creativity and Brands

Lori Cerwin, Sr. Director Brand Experience, Conagra Brands

Moderated by: Allie (Zikesch) Gibson, Vice President, Central Region Brand Partnerships, MediaLab

10:45 AM

Building a Culture of Creative Excellence & Effectiveness

Joan Colletta, Sr. Director Global Brand Marketing, McDonald's

Moderated by: Amy Barrett, Senior Director, Client Partners, The Trade Desk

11:15 AM

Industry Trends and Predictions

Benjamin Bring, Head of Industry, Adlook

Ravi Patel, Director, Customer Portfolio Lead, PWC

Moderated by: Chris Pagnucci, Sr Insights Manager, Molson Coors

11:45 AM

The Intersection of Media & Creativity

Branden Apitz, Senior Media Buyer, Potawatomi Hotel & Casino

Cameron Koslow, Vice President, Marketing, Empire Today

Moderated by: Michael Logterman, Senior Account Executive, Vevo

12:15 PM

Keynote

Julien Bousquet, Head of Business Marketing - Food and Beverage, Snap

12:25 PM

Lunch

1:15 PM

Behind the Brand: Molson Coors

Emily Martinez, Senior Marketing Manager, Innovation, Molson Coors

Meghan Means, Director of Shopper Marketing, Molson Coors

Michelle Nagel, Senior Marketing Manager, Miller Lite, Molson Coors

Erin Vitellaro, Senior Director, Media & Consumer Engagement, Molson Coors

Moderated by: Maggie Parker, Director, CPG, Samsung Ads

1:45 PM

Unleashing Creativity: The Catalyst for Global Partnership Success

David Picioski, Head of Global Brand Partnerships & Collaborations, Wilson Sporting Goods Co.

Moderated by: Jonathan Riskin, VP, Revenue, ALLCITY Network

2:15 PM

Fireside Chat

Zach Duenow, Global Director of Brand Building, Haleon

Moderated by: Alex Otanez, CEO, Shockoe

2:45 PM

Neworking Break

3:15 PM

Fireside Chat

Jess Vultaggio, Vice President, Brands & Creativity, Kraft Heinz

Moderated by: Tom McGurn, Sr. Director, Brand Partnerships, OUTFRONT Media

3:45 PM

The Role of Brand Purpose in Creative

Mitchell Cooper, Brand Manager, Whirlpool Corporation

Julia Low, Head of Integrated Marketing Communications, Tropicana Brands Group

Liz Mella, Director of Marketing, Farmer's Fridge

Jennifer Varela, Marketing Director

Moderated by: Jamie McGarry, Vice President, Business Development, Quad

4:30 PM

Fireside Chat

Tariq Hassan, Chief Marketing & CXO, McDonald’s

Moderated by: Brian Stach, Regional Director, Enterprise Sales, Yelp

5:00 PM

Brand Innovators Cocktail Reception, Hosted at the Molson Coors Pub

AGENDA

8:00 AM

Breakfast + Registration Opens

9:00 AM

Opening Remarks

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Sofia Colucci, Chief Marketing Officer, Molson Coors

Justine Stauffer, Director of Marketing Transformation, Molson Coors

9:05 AM

Keynote

Sofia Colucci, Chief Marketing Officer, Molson Coors

9:15 AM

Fireside Chat

Sofia Colucci, Chief Marketing Officer, Molson Coors

Moderated by: Julien Bousquet, Head of Business Marketing - Food and Beverage, Snap

9:45 AM

Using the Left Brain to Fuel the Right Brain

Gina Hardy, Chief Customer Officer, Drizly

Moderated by: Vlad Strelsov, Regional Vice President, Kargo

10:15 AM

The Intersection of Creativity and Brands

Lori Cerwin, Sr. Director Brand Experience, Conagra Brands

Moderated by: Allie (Zikesch) Gibson, Vice President, Central Region Brand Partnerships, MediaLab

10:45 AM

Building a Culture of Creative Excellence & Effectiveness

Joan Colletta, Sr. Director Global Brand Marketing, McDonald's

Moderated by: Amy Barrett, Senior Director, Client Partners, The Trade Desk

11:15 AM

Industry Trends and Predictions

Benjamin Bring, Head of Industry, Adlook

Ravi Patel, Director, Customer Portfolio Lead, PWC

Moderated by: Chris Pagnucci, Sr Insights Manager, Molson Coors

11:45 AM

The Intersection of Media & Creativity

Branden Apitz, Senior Media Buyer, Potawatomi Hotel & Casino

Cameron Koslow, Vice President, Marketing, Empire Today

Moderated by: Michael Logterman, Senior Account Executive, Vevo

12:15 PM

Keynote

Julien Bousquet, Head of Business Marketing - Food and Beverage, Snap

12:25 PM

Lunch

1:15 PM

Behind the Brand: Molson Coors

Emily Martinez, Senior Marketing Manager, Innovation, Molson Coors

Meghan Means, Director of Shopper Marketing, Molson Coors

Michelle Nagel, Senior Marketing Manager, Miller Lite, Molson Coors

Erin Vitellaro, Senior Director, Media & Consumer Engagement, Molson Coors

Moderated by: Maggie Parker, Director, CPG, Samsung Ads

1:45 PM

Unleashing Creativity: The Catalyst for Global Partnership Success

David Picioski, Head of Global Brand Partnerships & Collaborations, Wilson Sporting Goods Co.

Moderated by: Jonathan Riskin, VP, Revenue, ALLCITY Network

2:15 PM

Fireside Chat

Zach Duenow, Global Director of Brand Building, Haleon

Moderated by: Alex Otanez, CEO, Shockoe

2:45 PM

Neworking Break

3:15 PM

Fireside Chat

Jess Vultaggio, Vice President, Brands & Creativity, Kraft Heinz

Moderated by: Tom McGurn, Sr. Director, Brand Partnerships, OUTFRONT Media

3:45 PM

The Role of Brand Purpose in Creative

Mitchell Cooper, Brand Manager, Whirlpool Corporation

Julia Low, Head of Integrated Marketing Communications, Tropicana Brands Group

Liz Mella, Director of Marketing, Farmer's Fridge

Jennifer Varela, Marketing Director

Moderated by: Jamie McGarry, Vice President, Business Development, Quad

4:30 PM

Fireside Chat

Tariq Hassan, Chief Marketing & CXO, McDonald’s

Moderated by: Brian Stach, Regional Director, Enterprise Sales, Yelp

5:00 PM

Brand Innovators Cocktail Reception, Hosted at the Molson Coors Pub

SUB EVENTS

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Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
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You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
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