Future of Identity, Attribution & Measurement

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December 7, 2021

Tuesday

,

December

7 -

,

AGENDA

SPEAKERS

Marquee SPONSORS

Featuring

AGENDA

Day 1 Day 2 Day 3 Day 4

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

12:50 PM

Welcome

Matt Prohaska, CEO & Principal, Prohaska Consulting

1:00 PM

Fireside Chat

Tim Woo, SVP / Executive Director, Marketing Intelligence Group, RPA

Moderated By: Rudy Grahn, Attribution and Measurement Global Strategy Lead, Prohaska Consulting

1:45 PM

Fireside Chat

Paul Gelb, Sr. Director, NA Head of Media Activation & Investment, Bayer

Moderated by: Greg Morton, VP of Sales, North America, Infosum

2:30 PM

Fireside Chat

Josh Groth, VP of Global Performance Marketing, Square

Moderated by: Kerel Cooper, CMO, LiveIntent

3:15 PM

Final Thoughts

Matt Prohaska, CEO & Principal, Prohaska Consulting

AGENDA

12:50 PM

Welcome

Matt Prohaska, CEO & Principal, Prohaska Consulting

1:00 PM

Fireside Chat

Tim Woo, SVP / Executive Director, Marketing Intelligence Group, RPA

Moderated By: Rudy Grahn, Attribution and Measurement Global Strategy Lead, Prohaska Consulting

1:45 PM

Fireside Chat

Paul Gelb, Sr. Director, NA Head of Media Activation & Investment, Bayer

Moderated by: Greg Morton, VP of Sales, North America, Infosum

2:30 PM

Fireside Chat

Josh Groth, VP of Global Performance Marketing, Square

Moderated by: Kerel Cooper, CMO, LiveIntent

3:15 PM

Final Thoughts

Matt Prohaska, CEO & Principal, Prohaska Consulting

SUB EVENTS

No items found.

SPEAKERS

Marquee SPONSORS

Venue

IBM Croissants & Conversations

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ATTENTION QUALIFIED BRAND MARKETERS
‍Claim your FREE copy of Martin Lindstrom's, new book and international bestseller, The Ministry of Common Sense, the book the C-suite can't stop talking about. Your complimentary copy will be shipped to you upon completion of this registration form. Please make sure to provide your address below. Shipping is on us. There is absolutely no cost to you.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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IBM may use my contact data to keep me informed of products, services and offerings:

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By registering for our Brand Innovators Virtual and In-Person Programming, you are opting in and agreeing to share your contact information with our sponsors from this event, including The Trade Desk and IBM Watson Advertising, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing veronica@brand-innovators.com.

By registering for our Brand Innovators Virtual and In-Person Programming, you are opting in and agreeing to share your contact information with our sponsors from this event, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing veronica@brand-innovators.com.

By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

I would like to RSVP for in-person attendance.
Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors.
Proof of vaccination required upon entry.I would like to RSVP for virtual attendance.
Access to our virtual programming is open to the public.

YOUR INFORMATION

FIRST NAME*

LAST NAME*

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TITLE EQUIVALENT*

EMAIL ADDRESS*

PHONE NUMBER*

COMPANY*

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STATE/PROVINCE/REGION*

IBM may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

Braze may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.

By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, IWA and Braze, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.

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REGISTER

To RSVP for in-person attendance.

In-person registration is now closed. However, if you are a brand-side marketer, you will be able to register on site.

By completing this form you will be registered for all three days.

NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

FIRST NAME*

LAST NAME*

TITLE*

TITLE EQUIVALENT*

EMAIL ADDRESS*

PHONE NUMBER*

COMPANY*

CITY*

STATE/PROVINCE/REGION*

IBM may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

Braze may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

To RSVP for virtual attendance.

Access to our virtual programming is open to the public. Click the buttons below to Register for each day.

Please Note: Club CMO membership and Summit attendees are limited to active Chief Marketing Officer or Vice President, and the most senior marketing leader of an enterprise, major corporate division, or subsidiary. B2C or B2B industry leaders are welcome.
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Attendees cannot be a business that sells products/services to marketers. If you would like to determine eligibility approval, prior to registering for Summit, please submit your information at www.club-cmo.com and we will be glad to help. If you register and are not approved based on eligibility requirements you will be refunded your registration, minus Eventbrite’s non-refundable fee.

Future of Identity, Attribution & Measurement

December 7, 2021

Tuesday

,

December

7

-

,

Featuring

AGENDA

12:50 PM

Welcome

1:00 PM

Fireside Chat

1:45 PM

Fireside Chat

2:30 PM

Fireside Chat

3:15 PM

Final Thoughts

AGENDA

12:50 PM

Welcome

1:00 PM

Fireside Chat

1:45 PM

Fireside Chat

2:30 PM

Fireside Chat

3:15 PM

Final Thoughts

SUB EVENTS

SPEAKERS

Matt Prohaska

Paul Gelb

Tim Woo

Greg Morton

Josh Groth

Kerel Cooper

Rudy Grahn

Marquee SPONSORS

SPONSORS

Venue

IBM Croissants & Conversations

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November 17, 2020

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