This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.
12:30pm ET
Welcome Remarks
Ryan Kulp, Senior Director, Content & Community, Brand Innovators
Guest Emcee: Andrew Polsky, Chief Revenue Officer, Adsmovil
12:40pm ET
Fireside Chat
Esperanza Teasdale, Vice President & General Manager, PepsiCo
Moderated By: Mel Ruiz Marc, Vice President of Sales, East Coast, Adsmovil
1:20pm ET
U.S. Census Bureau Data on the Hispanic Population
Yesenia Acosta, Chief, Coordination, Dissemination, and Outreach Branch, Population Division, U.S. Census Bureau
1:40pm ET
Fireside Chat
Yvette Peña, Vice President, Hispanic /Latino Audience Strategy, AARP
Moderated By: Zulema Baez-Roberto, Vice President, Strategic Accounts and Political Sales, Adsmovil
2:20pm ET
Fireside Chat
Rogelio Magaña Shoemaker, Director, Marketing & Advertising, North America, Burger King
Moderated By: Andrew Polsky, Chief Revenue Officer, Adsmovil
3:00pm ET
Wrap-Up