Sports Summit - Uniting Sports Culture & Lifestyle Hosted by Snap

Presented by
Presented by

August 23, 2023

Wednesday

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August

23

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Wednesday

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August

23

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Featured Speakers:

  • Alessandro Albano, VP of Client Management and Brand Strategy, TEAM8 Sports & Entertainment
  • Jay Altschuler, SVP, Global Media & Agency Relations, Mastercard
  • Marijn Bal, Vice President, WME Sports - IMG Tennis, IMG
  • Belinda Bencic, World no. 15, 2020 Tokyo Games Gold Medalist and Professional Tennis Player
  • Tara Carey, Sports Partnerships Manager, Snap
  • Jason Crawford, Head of Meadia and Performance, U.S. Bank
  • Pattie Falch, Marketing Director, Heineken
  • Sam Gutstadt, Content Creator and Producer
  • Adam Kleinberg, Chief Executive Officer, Traction
  • Andrew McGarty, Head of Global Sports Marketing | Global Football, New Balance
  • Johanna Murphy, MVP, Head of Marketing, Retail Bank, Capital One
  • Babs Rangaiah, Chief Executive Officer, cc:babs
  • Stephanie Rawlings-Blake, Executive Director, National Basketball Players Association Foundation
  • Daniel Rosenberg, Marketing Brand Director, North America, Oakley
  • Cliff Skeete, Global Executive Creative Director, Vista
  • Dana Spaulding, CEO & Founder, Wander+Ivy
  • Rachel Stuhlmann, Digital Content Creator and #1 Tennis Influencer
  • Esperanza Teasdale, Vice President/General Manager, PepsiCo
  • Ken Turner, Chief Marketing Officer, Fanatics Collectibles
  • Spencer Wadsworth, Senior Vice President, Global Soccer, Wasserman
  • Rachel Winter, VP of Brand Strategy, Highgate
  • Evan Zeder, Head of Global Tennis and Baseball Sports Marketing, New Balance

Featuring

AGENDA

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

9:35 AM

Opening Remarks

Brandon Gutman, Co-Founder/Co-CEO, Brand Innovators

Marc Sternberg, Co-Founder/Co-CEO, Brand Innovators

Emcee

Jenny Chiu, Reporter, CBS Sports

9:40 AM

Keynote

Tara Carey, Sports Partnerships Manager, Snap

10:00 AM

Diving in with PepsiCo: Culture Expressed Through Music and Celebrations

Esperanza Teasdale, Vice President/General Manager, PepsiCo

Moderated By: Jessica Ricaurte, Chief Revenue Officer, Adsmovil

10:30 AM

Fireside Chat

Johanna Murphy, MVP, Head of Marketing, Retail Bank, Capital One

Moderated by: Scott Shapiro, Senior Account Executive, Snap

11:00 AM

Networking Break

11:20 AM

Building World Class Sports Marketing Strategies with New Balance

Alessandro Barel Di Sant Albano, VP of Client Management and Brand Strategy, TEAM8 Sports & Entertainment

Andrew McGarty, Head of Global Sports Marketing | Global Football, New Balance

Spencer Wadsworth, Senior Vice President, Global Soccer, Wasserman

Evan Zeder, Head of Global Tennis and Baseball Sports Marketing, New Balance

Moderated By: Anthony Di Muccio, U.S. Head of Retail & eCommerce, Snap Inc.

11:50 PM

Consumers & Creativity: Fostering Authentic Engagement with Fans

Daniel Rosenberg, Marketing Brand Director, North America, Oakley

Cliff Skeete, Global Executive Creative Director, Vista

Moderated By: Jamie Lo, Director of Sales, Dash Hudson

12:20 PM

Lunch

1:40 PM

Creating the Ultimate Fan Experience

Ken Turner, Chief Marketing Officer, Fanatics Collectibles

Moderated By: Miles Fisher, Sr. Director, Ad Platform Sales & Strategy Roku

2:10 PM

Win Together: Embracing Community Partnerships

Stephanie Rawlings-Blake, Executive Director, National Basketball Players Association Foundation (NBPA)

Moderated by: Evan Messinger, Chief Revenue Officer, HANG

2:40 PM

Power of Partnerships: Creating Authentic Consumer Experiences

Pattie Falch, Marketing Director, Heineken

Moderated by: Bryce Adams, Vice President, Business Strategy & Success. Captiv8

3:00 PM

Networking Break

3:20 PM

Balancing Brand & Performance: Strategies to Reach Consumers with U.S. Bank

Jason Crawford, Head of Media and Performance, U.S. Bank

Moderated By: Lucas Brockner, Senior Account Executive, Snap Inc.

3:45 PM

The Culture Stack

Jay Altschuler, SVP, Global Media & Agency Relations, Mastercard

Adam Kleinberg, Chief Executive Officer, Traction

Moderated by: Babs Rangaiah, Chief Executive Officer, cc:babs

4:15 PM

Uniting Influencers & Brands to Drive Consumer Connection

Sam Gutstadt, Content Creator and Producer

Dana Spaulding, CEO & Founder, Wander + Ivy

Rachel Stuhlmann, Digital Content Creator and #1 Tennis Influencer

Moderated by: Jamie Lo, Director of Sales, Dash Hudson

4:45 PM

Brand Building: Behind the Scenes with Athletes & Agents

Marijn Bal, Vice President, WME Sports - IMG Tennis, IMG

Belinda Bencic, World no. 15, 2020 Tokyo Games Gold Medalist and Professional Tennis Player

5:10 PM

20th Annual Desert Smash Announcement

AGENDA

9:35 AM

Opening Remarks

Brandon Gutman, Co-Founder/Co-CEO, Brand Innovators

Marc Sternberg, Co-Founder/Co-CEO, Brand Innovators

Emcee

Jenny Chiu, Reporter, CBS Sports

9:40 AM

Keynote

Tara Carey, Sports Partnerships Manager, Snap

10:00 AM

Diving in with PepsiCo: Culture Expressed Through Music and Celebrations

Esperanza Teasdale, Vice President/General Manager, PepsiCo

Moderated By: Jessica Ricaurte, Chief Revenue Officer, Adsmovil

10:30 AM

Fireside Chat

Johanna Murphy, MVP, Head of Marketing, Retail Bank, Capital One

Moderated by: Scott Shapiro, Senior Account Executive, Snap

11:00 AM

Networking Break

11:20 AM

Building World Class Sports Marketing Strategies with New Balance

Alessandro Barel Di Sant Albano, VP of Client Management and Brand Strategy, TEAM8 Sports & Entertainment

Andrew McGarty, Head of Global Sports Marketing | Global Football, New Balance

Spencer Wadsworth, Senior Vice President, Global Soccer, Wasserman

Evan Zeder, Head of Global Tennis and Baseball Sports Marketing, New Balance

Moderated By: Anthony Di Muccio, U.S. Head of Retail & eCommerce, Snap Inc.

11:50 PM

Consumers & Creativity: Fostering Authentic Engagement with Fans

Daniel Rosenberg, Marketing Brand Director, North America, Oakley

Cliff Skeete, Global Executive Creative Director, Vista

Moderated By: Jamie Lo, Director of Sales, Dash Hudson

12:20 PM

Lunch

1:40 PM

Creating the Ultimate Fan Experience

Ken Turner, Chief Marketing Officer, Fanatics Collectibles

Moderated By: Miles Fisher, Sr. Director, Ad Platform Sales & Strategy Roku

2:10 PM

Win Together: Embracing Community Partnerships

Stephanie Rawlings-Blake, Executive Director, National Basketball Players Association Foundation (NBPA)

Moderated by: Evan Messinger, Chief Revenue Officer, HANG

2:40 PM

Power of Partnerships: Creating Authentic Consumer Experiences

Pattie Falch, Marketing Director, Heineken

Moderated by: Bryce Adams, Vice President, Business Strategy & Success. Captiv8

3:00 PM

Networking Break

3:20 PM

Balancing Brand & Performance: Strategies to Reach Consumers with U.S. Bank

Jason Crawford, Head of Media and Performance, U.S. Bank

Moderated By: Lucas Brockner, Senior Account Executive, Snap Inc.

3:45 PM

The Culture Stack

Jay Altschuler, SVP, Global Media & Agency Relations, Mastercard

Adam Kleinberg, Chief Executive Officer, Traction

Moderated by: Babs Rangaiah, Chief Executive Officer, cc:babs

4:15 PM

Uniting Influencers & Brands to Drive Consumer Connection

Sam Gutstadt, Content Creator and Producer

Dana Spaulding, CEO & Founder, Wander + Ivy

Rachel Stuhlmann, Digital Content Creator and #1 Tennis Influencer

Moderated by: Jamie Lo, Director of Sales, Dash Hudson

4:45 PM

Brand Building: Behind the Scenes with Athletes & Agents

Marijn Bal, Vice President, WME Sports - IMG Tennis, IMG

Belinda Bencic, World no. 15, 2020 Tokyo Games Gold Medalist and Professional Tennis Player

5:10 PM

20th Annual Desert Smash Announcement

SUB EVENTS

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IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
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By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, IWA and Braze, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
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