Denver Marketing Innovation: Inclusive Marketing Summit, Hosted by Danone

Presented by
Presented by

September 22, 2022

Thursday

,

September

22

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Featured Speakers:

  • Quinn Kelsey, Director of Communications and Resort Marketing, Vail Resorts
  • Kate Rojas, VP Marketing, Notion, A Comcast Company
  • Marnie Steffe, Insights and Innovation Director Elida Beauty, Unilever
  • Laston Charriez, Assistant Professor and Industry Liaison, Masters of Agribusiness and Food Innovation Management, Colorado State University SPUR Campus
  • Monica Bernales, Global Cross-Category Marketing Director, Sally Hansen
  • John Starkey, President/GM - Plant Based Business Unit, Danone
  • Crystal Thomas VP, Brand & Marketing, Zelle®
  • Amanda Simerman Sr. Director, Plant Based Creamers & Whiteners, Danone
  • Steve Wolf, Marketing Vice President - Bud Light Extensions, Anheuser-Busch
  • Majid Boroujerdi, Brand Manager, The Hershey Company
  • Laston Charriez, Assistant Professor and Industry Liaison, Masters of Agribusiness and Food Innovation Management, Colorado State University SPUR Campus
  • Chrissy Arsenault, Brand Manager, vitafusion™, Church & Dwight Co., Inc.

Featuring

AGENDA

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

8:15 AM

Breakfast & Registration

8:55 AM

Opening Remarks

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Gina Christie, Sr Director, Brand Purpose, Danone

Emcee

Nicole (Maione) Citrowski, Head of Brand Academy, Danone

9:00 AM

The Power of Multicultural Consumers and their Relationship with Plant-Based Food & Beverage

John Starkey, President/GM - Plant Based Business Unit, Danone

Moderated by: Justin Sparks, Head of Vertical Strategy, North America, InMobi

9:30 AM

The Core Principles of Inclusive Marketing & Ways Your Brand Can Authentically Connect with Consumers 

Monica Bernales, Global Cross-Category Marketing Director, Sally Hansen, Coty

Moderated by: Laura Riegert, CPG Team Lead, Google

10:00 AM

The Future of Marketing Is Inclusive: How Delta Builds Creative Teams of Tomorrow

Maya Dukes, Creative Director, Delta Airlines

Moderated by: Jeff Williams, Vertical Strategy Lead, CPG and Pharma, inMobi

10:30 AM

Networking Break

10:50 AM

Women in Marketing Panel

Quinn Kelsey, Director of Communications and Resort Marketing, Vail Resorts 

Crystal Thomas, VP, Brand & Marketing, Zelle®

Amanda Simerman, Sr. Director, Plant Based Creamers & Whiteners, Danone 

Moderated by: Gretchen Walsh, Chief Client Officer, McKinney

11:30 AM

Brands & Community: Driving Marketing Efforts to Create Impact 

Chrissy Arsenault, Brand Manager, vitafusion™, Church & Dwight Co., Inc.

Moderated by: Del Deocampo, RVP, Sales Midwest and Pacific Northwest, Undertone

12:00 PM

Understanding Your Consumers: The Power of Insights in Driving Inclusive Marketing Efforts 

Kate Rojas, VP Marketing, Notion A Comcast Company

Moderated by: Anita Schillhorn, Director of Strategy, McKinney

12:30 PM

Lunch

1:30 PM

Marketing is Multicultural: Reviving Iconic Brands for Today’s Consumers

Marnie Steffe, Insights and Innovation Director Elida Beauty, Unilever

Moderated by: Chris Rooney, Client Vertical Sales, DISH Media

2:00 PM

Modernizing for Today's World, 40 Years Later: How Bud Light Evolved its Portfolio to Connect with Today’s Consumers

Steve Wolf, Marketing VP, Bud Light Extensions, Anheuser-Busch

Moderated by: Reza Jackson, Client Partner & Creator, #Paid

2:30 PM

Networking Break

3:00 PM

Reaching Your Consumers: How Hershey Authentically Connects with its Customers

Majid Boroujerdi, Brand Manager, The Hershey Company

Moderated by: Stephanie Geno, Chief Marketing Officer, Innovid

3:30 PM

Food for All: The Role of Marketers in Driving Innovation & Sustainability 

Laston Charriez, Assistant Professor and Industry Liaison, Masters of Agribusiness and Food Innovation Management, Colorado State University SPUR Campus

Moderated by: Arielle Russo, Senior Director, Councils, Content & Community, Brand Innovators

4:00 PM

Staying Relevant: How Brands Can Drive Cultural Currency Through Social

Nicole Schmiedl, Social and Content Strategist, DripDrop Hydration

Moderated by: Anthony Richards, Brand Partnerships, SMB, #Paid

4:30 PM

Closing Remarks

AGENDA

8:15 AM

Breakfast & Registration

8:55 AM

Opening Remarks

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Gina Christie, Sr Director, Brand Purpose, Danone

Emcee

Nicole (Maione) Citrowski, Head of Brand Academy, Danone

9:00 AM

The Power of Multicultural Consumers and their Relationship with Plant-Based Food & Beverage

John Starkey, President/GM - Plant Based Business Unit, Danone

Moderated by: Justin Sparks, Head of Vertical Strategy, North America, InMobi

9:30 AM

The Core Principles of Inclusive Marketing & Ways Your Brand Can Authentically Connect with Consumers 

Monica Bernales, Global Cross-Category Marketing Director, Sally Hansen, Coty

Moderated by: Laura Riegert, CPG Team Lead, Google

10:00 AM

The Future of Marketing Is Inclusive: How Delta Builds Creative Teams of Tomorrow

Maya Dukes, Creative Director, Delta Airlines

Moderated by: Jeff Williams, Vertical Strategy Lead, CPG and Pharma, inMobi

10:30 AM

Networking Break

10:50 AM

Women in Marketing Panel

Quinn Kelsey, Director of Communications and Resort Marketing, Vail Resorts 

Crystal Thomas, VP, Brand & Marketing, Zelle®

Amanda Simerman, Sr. Director, Plant Based Creamers & Whiteners, Danone 

Moderated by: Gretchen Walsh, Chief Client Officer, McKinney

11:30 AM

Brands & Community: Driving Marketing Efforts to Create Impact 

Chrissy Arsenault, Brand Manager, vitafusion™, Church & Dwight Co., Inc.

Moderated by: Del Deocampo, RVP, Sales Midwest and Pacific Northwest, Undertone

12:00 PM

Understanding Your Consumers: The Power of Insights in Driving Inclusive Marketing Efforts 

Kate Rojas, VP Marketing, Notion A Comcast Company

Moderated by: Anita Schillhorn, Director of Strategy, McKinney

12:30 PM

Lunch

1:30 PM

Marketing is Multicultural: Reviving Iconic Brands for Today’s Consumers

Marnie Steffe, Insights and Innovation Director Elida Beauty, Unilever

Moderated by: Chris Rooney, Client Vertical Sales, DISH Media

2:00 PM

Modernizing for Today's World, 40 Years Later: How Bud Light Evolved its Portfolio to Connect with Today’s Consumers

Steve Wolf, Marketing VP, Bud Light Extensions, Anheuser-Busch

Moderated by: Reza Jackson, Client Partner & Creator, #Paid

2:30 PM

Networking Break

3:00 PM

Reaching Your Consumers: How Hershey Authentically Connects with its Customers

Majid Boroujerdi, Brand Manager, The Hershey Company

Moderated by: Stephanie Geno, Chief Marketing Officer, Innovid

3:30 PM

Food for All: The Role of Marketers in Driving Innovation & Sustainability 

Laston Charriez, Assistant Professor and Industry Liaison, Masters of Agribusiness and Food Innovation Management, Colorado State University SPUR Campus

Moderated by: Arielle Russo, Senior Director, Councils, Content & Community, Brand Innovators

4:00 PM

Staying Relevant: How Brands Can Drive Cultural Currency Through Social

Nicole Schmiedl, Social and Content Strategist, DripDrop Hydration

Moderated by: Anthony Richards, Brand Partnerships, SMB, #Paid

4:30 PM

Closing Remarks

SUB EVENTS

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Braze may use my contact data to keep me informed of products, services and offerings:
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More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
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