Denver Marketing Innovation: Inclusive Marketing Summit, Hosted by Danone

Presented by

September 22, 2022

Thursday

,

September

22 -

,

AGENDA

SPEAKERS

Marquee SPONSORS

Featuring

AGENDA

Day 1 Day 2 Day 3 Day 4

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

8:15 AM

Breakfast & Registration

8:55 AM

Opening Remarks

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Gina Christie, Sr Director, Brand Purpose, Danone

Emcee

Nicole (Maione) Citrowski, Head of Brand Academy, Danone

9:00 AM

‍The Power of Multicultural Consumers and their Relationship with Plant-Based Food & Beverage

John Starkey, President/GM - Plant Based Business Unit, Danone

Moderated by: Justin Sparks, Head of Vertical Strategy, North America, InMobi

9:30 AM‍

The Core Principles of Inclusive Marketing & Ways Your Brand Can Authentically Connect with Consumers

Monica Bernales, Global Cross-Category Marketing Director, Sally Hansen, Coty

Moderated by: Laura Riegert, CPG Team Lead, Google

10:00 AM‍

The Future of Marketing Is Inclusive: How Delta Builds Creative Teams of Tomorrow

Maya Dukes, Creative Director, Delta Airlines

Moderated by: Jeff Williams, Vertical Strategy Lead, CPG and Pharma, inMobi

10:30 AM‍

Networking Break

10:50 AM

‍Women in Marketing Panel

Quinn Kelsey, Director of Communications and Resort Marketing, Vail Resorts

Crystal Thomas, VP, Brand & Marketing, Zelle®

Amanda Simerman, Sr. Director, Plant Based Creamers & Whiteners, Danone

Moderated by: Gretchen Walsh, Chief Client Officer, McKinney

11:30 AM

‍Brands & Community: Driving Marketing Efforts to Create Impact

Chrissy Arsenault, Brand Manager, vitafusion™, Church & Dwight Co., Inc.

Moderated by: Del Deocampo, RVP, Sales Midwest and Pacific Northwest, Undertone

12:00 PM

‍Understanding Your Consumers: The Power of Insights in Driving Inclusive Marketing Efforts

Kate Rojas, VP Marketing, Notion A Comcast Company

Moderated by: Anita Schillhorn, Director of Strategy, McKinney

12:30 PM

Lunch

1:30 PM

‍Marketing is Multicultural: Reviving Iconic Brands for Today’s Consumers

Marnie Steffe, Insights and Innovation Director Elida Beauty, Unilever

Moderated by: Chris Rooney, Client Vertical Sales, DISH Media

2:00 PM

Modernizing for Today's World, 40 Years Later: How Bud Light Evolved its Portfolio to Connect with Today’s Consumers

Steve Wolf, Marketing VP, Bud Light Extensions, Anheuser-Busch

Moderated by: Reza Jackson, Client Partner & Creator, #Paid

2:30 PM

Networking Break

3:00 PM

‍Reaching Your Consumers: How Hershey Authentically Connects with its Customers

Majid Boroujerdi, Brand Manager, The Hershey Company

Moderated by: Stephanie Geno, Chief Marketing Officer, Innovid

3:30 PM

‍Food for All: The Role of Marketers in Driving Innovation & Sustainability

Laston Charriez, Assistant Professor and Industry Liaison, Masters of Agribusiness and Food Innovation Management, Colorado State University SPUR Campus

Moderated by: Arielle Russo, Senior Director, Councils, Content & Community, Brand Innovators

4:00 PM‍

Staying Relevant: How Brands Can Drive Cultural Currency Through Social

Nicole Schmiedl, Social and Content Strategist, DripDrop Hydration

Moderated by: Anthony Richards, Brand Partnerships, SMB, #Paid

4:30 PM

Closing Remarks ‍

AGENDA

8:15 AM

Breakfast & Registration

8:55 AM

Opening Remarks

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Gina Christie, Sr Director, Brand Purpose, Danone

Emcee

Nicole (Maione) Citrowski, Head of Brand Academy, Danone

9:00 AM

‍The Power of Multicultural Consumers and their Relationship with Plant-Based Food & Beverage

John Starkey, President/GM - Plant Based Business Unit, Danone

Moderated by: Justin Sparks, Head of Vertical Strategy, North America, InMobi

9:30 AM‍

The Core Principles of Inclusive Marketing & Ways Your Brand Can Authentically Connect with Consumers

Monica Bernales, Global Cross-Category Marketing Director, Sally Hansen, Coty

Moderated by: Laura Riegert, CPG Team Lead, Google

10:00 AM‍

The Future of Marketing Is Inclusive: How Delta Builds Creative Teams of Tomorrow

Maya Dukes, Creative Director, Delta Airlines

Moderated by: Jeff Williams, Vertical Strategy Lead, CPG and Pharma, inMobi

10:30 AM‍

Networking Break

10:50 AM

‍Women in Marketing Panel

Quinn Kelsey, Director of Communications and Resort Marketing, Vail Resorts

Crystal Thomas, VP, Brand & Marketing, Zelle®

Amanda Simerman, Sr. Director, Plant Based Creamers & Whiteners, Danone

Moderated by: Gretchen Walsh, Chief Client Officer, McKinney

11:30 AM

‍Brands & Community: Driving Marketing Efforts to Create Impact

Chrissy Arsenault, Brand Manager, vitafusion™, Church & Dwight Co., Inc.

Moderated by: Del Deocampo, RVP, Sales Midwest and Pacific Northwest, Undertone

12:00 PM

‍Understanding Your Consumers: The Power of Insights in Driving Inclusive Marketing Efforts

Kate Rojas, VP Marketing, Notion A Comcast Company

Moderated by: Anita Schillhorn, Director of Strategy, McKinney

12:30 PM

Lunch

1:30 PM

‍Marketing is Multicultural: Reviving Iconic Brands for Today’s Consumers

Marnie Steffe, Insights and Innovation Director Elida Beauty, Unilever

Moderated by: Chris Rooney, Client Vertical Sales, DISH Media

2:00 PM

Modernizing for Today's World, 40 Years Later: How Bud Light Evolved its Portfolio to Connect with Today’s Consumers

Steve Wolf, Marketing VP, Bud Light Extensions, Anheuser-Busch

Moderated by: Reza Jackson, Client Partner & Creator, #Paid

2:30 PM

Networking Break

3:00 PM

‍Reaching Your Consumers: How Hershey Authentically Connects with its Customers

Majid Boroujerdi, Brand Manager, The Hershey Company

Moderated by: Stephanie Geno, Chief Marketing Officer, Innovid

3:30 PM

‍Food for All: The Role of Marketers in Driving Innovation & Sustainability

Laston Charriez, Assistant Professor and Industry Liaison, Masters of Agribusiness and Food Innovation Management, Colorado State University SPUR Campus

Moderated by: Arielle Russo, Senior Director, Councils, Content & Community, Brand Innovators

4:00 PM‍

Staying Relevant: How Brands Can Drive Cultural Currency Through Social

Nicole Schmiedl, Social and Content Strategist, DripDrop Hydration

Moderated by: Anthony Richards, Brand Partnerships, SMB, #Paid

4:30 PM

Closing Remarks ‍

SUB EVENTS

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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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By registering for our Brand Innovators Virtual and In-Person Programming, you are opting in and agreeing to share your contact information with our sponsors from this event, including The Trade Desk and IBM Watson Advertising, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing veronica@brand-innovators.com.

By registering for our Brand Innovators Virtual and In-Person Programming, you are opting in and agreeing to share your contact information with our sponsors from this event, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing veronica@brand-innovators.com.

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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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IBM may use my contact data to keep me informed of products, services and offerings:

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Braze may use my contact data to keep me informed of products, services and offerings:

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By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.

By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, IWA and Braze, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.

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By completing this form you will be registered for all three days.

NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

FIRST NAME*

LAST NAME*

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TITLE EQUIVALENT*

EMAIL ADDRESS*

PHONE NUMBER*

COMPANY*

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STATE/PROVINCE/REGION*

IBM may use my contact data to keep me informed of products, services and offerings:

by E-mailby telephone

Braze may use my contact data to keep me informed of products, services and offerings:

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By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.

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Please Note: Club CMO membership and Summit attendees are limited to active Chief Marketing Officer or Vice President, and the most senior marketing leader of an enterprise, major corporate division, or subsidiary. B2C or B2B industry leaders are welcome.
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Attendees cannot be a business that sells products/services to marketers. If you would like to determine eligibility approval, prior to registering for Summit, please submit your information at www.club-cmo.com and we will be glad to help. If you register and are not approved based on eligibility requirements you will be refunded your registration, minus Eventbrite’s non-refundable fee.