Day 1 - Thursday, March 16th
9:00 AM
Registration
9:45 AM
Opening Remarks
Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators
Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators
Emcee
John Brenkus, Founder and CEO, BrinxTV
10:00 AM
Punching Above Our Weight: Small Budget - Big Share of Voice
Ali Ghosh, Senior Director of IMC, Carters
Lindsay Rider, Sr. Director, Public Affairs and Brand Engagement, Carters
Moderated by: Jessi Hamilton, Senior Account Executive, GroundTruth
10:30 AM
Fireside Chat
Alan Magee VP, Marketing, Empire Portfolio (DBA Orange Theory)
Moderated by: Brandon Beeken, Director, U.S. Market, Stravito
11:00 AM
The State of Innovation: How Square Empowers its Consumers
Tia Cummings-Hopkins, SVP of Marketing, Square
Moderated by: Brad Bosserman, Chief Revenue Officer, Grid
11:30 AM
Fireside Chat
Joe Fried, VP Biddable Media, Inspire Brands
Moderator: Jen Werner, Vice President of Sales, Mid-Markets, Teads
12:00 PM
Fireside Chat
Michael Menis, SVP Global Marketing, IHG Hotels & Resorts
Moderated by: AJ Kintner, Vice President of Sales, East, LG Ad Solutions
12:30 PM
Porsche Experience Center: Demo Laps
1:30 PM
Lunch
3:00 PM
Marketing with a Purpose
Prinz Pinakatt, SVP, Global Head of Danone Waters
Moderated by: Paul Dooley, Head of Marketing Transformation, Amazon Web Services
3:30 PM
Fireside Chat
Kimberly O'Dell, Sr Director Loyalty & Memberships, European Wax Center
Moderated by: Mary Claire Bloodworth, Managing Director, GroundTruth
4:00 PM
Fireside Chat
Steve Koonin, CEO, Atlanta Hawks and State Farm Arena
Moderated by: Jennifer Dorian, President & CEO, WABE Atlanta
4:30 PM
Wrap
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Day 2 - Friday, March 17th
9:00 AM
Registration
10:00 AM
Opening Remarks
Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators
Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators
Emcee
John Brenkus, Founder and CEO, BrinxTV
10:05 AM
Fireside Chat
Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena
Moderated by: Mike Merna, Chief Growth Officer, The Mars Agency
10:35 AM
Fireside Chat
Erin Everhart, Director, Owned Digital & Personalization, Inspire Brands
Moderated by: Megan Quirk, Regional Vice President of Sales, PadSquad
11:05 AM
Networking Break
11:20 AM
Consumer Engagement & Brand Authenticity
Shermika Dunner, Senior Manager, Customer & Channel Marketing, Kimberly-Clark
Lauren Flanigan, Director of Partnerships, Portfolio and Platforms, Mondel?z International
Rick Gestring, SVP, Honey Baked Ham
Gayle Weiss, Head of Global Brand Experience, Crowne Plaza Hotels & Resorts, IHG Hotels & Resorts
Moderator: Lauren Marinelli, VP Client Partnerships, Vox Media
12:00 PM
Fireside Chat
Sarah Greenberg Sachs, Director Innovation & Agile: Nutrition, Juices, Dairy and Plant, The Coca-Cola Company
Moderated by: Devyn Guarracino, Business Development, Retail, Google
12:30 PM
Women in Marketing Leadership Panel
Lauren Flanigan, Director of Partnerships, Portfolio and Platforms, Mondel?z International
Shermika Dunner, Senior Manager, Customer & Channel Marketing, Kimberly-Clark
Lindsay Rider, Sr. Director, Public Affairs and Brand Engagement, Carters
Sarah Greenberg Sachs, Director Innovation & Agile: Nutrition, Juices, Dairy and Plant, The Coca-Cola Company
Moderated by: Mike Merna, Chief Growth Officer, The Mars Agency
1:40 PM
Lunch
2:00 PM
Wrap
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