Brand Innovators Sports Marketing Upfronts

February 10, 2022
Thursday
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February
10
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Thursday
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February
10


Featured Speakers:
David Teicher, Chief Content Officer, Brand Innovators
Stacy Taffet, SVP Brand Marketing, Frito Lay, PepsiCo (Virtual)
Moderated By: Paul Suchman, CMO, Audacy
Pat LaCroix, Head of Brand Marketing & Activation, Bose (Virtual)
Moderated By: Marty Berman, VP of Sales NA/LATAM, AdMix
Jim Peters, Head of Brand Content & Alliances Marketing, Ford (Virtual)
Moderated By: Avi Zimak, Chief Revenue and Strategy Officer, The Arena Group
William Clements, VP Sponsorships, Mars (Virtual)
Moderated By: Alison Teichman, Sr. Brand Partnerships Lead, TeamSnap
Cathleen Ryan, VP Marketing, TurboTax, Intuit (Virtual)
Moderated By: Julian Mintz, National Brand Sales Lead, Roku
Kamal Bhandal, Vice President, Global Consumer & Brand Marketing Invisalign (Virtual)
Moderated By: Joe Hall, Co-Founder and CPO, Spaceback
Marc Sternberg, Co-CEO, Brand Innovators
Damaune Journey, Chief Growth Officer, 72andSunny
David Shadpour, CEO, Social Native
Moderated By: Tatiana Holifield, Head of Social Media and Brand, Hulu
Lisa McKnight, Sr. Vice President, Barbie & Global Head of Dolls, Mattel
Moderated By: Suzanne McNamee, Head of Sales, Media, PCH Media
Tim Ellis, Chief Marketing Officer, National Football League (NFL)
Tim Ellis, Chief Marketing Officer, The National Football League (NFL)
Shane Chastang, Group Brand Director, 72andSunny
Moderated By: Paul Dooley, World Wide Head of Marketing Transformation, AWS
Dave Bolger, VP, Consumer Media, National Football League, The National Football League (NFL)
Moderated By: Adam Fishman, VP, Ad Sales, Head of Media & Entertainment, LG Ads Solutions
Ian Trombetta, SVP, Social & Influence Marketing, The National Football League (NFL)
Moderated By: Kelly Schoeffel, Partner & Executive Strategy Director, 72andSunny
Amanda Lamb, Senior Global Director, Team Sports & Partnerships, Wilson Sporting Goods
Moderated By: Nicole McCormack, General Manager, Advertising and Commerce, TeamSnap
James Bernstrom, Head of Sports Marketing - NFL, AEG, MS Lounge, Big3, CFHF, & Entertainment, Microsoft
Moderated By: Jonathan Jordan, General Manager, Edelman Southern California
Douglas Cajas, Senior Director of Media, RTL AdConnect
Moderated By: Michael Schneider, VP, Brand, Live and Licensed Marketing, Hulu
David Teicher, Chief Content Officer, Brand Innovators
Rahsaan Johnson, Managing Director, Sponsorships & Inclusive Partnerships, United Airlines
Brandon Marshall, Former NFL Athlete, Podcast Host, Sports Commentator
Sal "Cousin Sal" Iacono Podcast Host, Creator, Writer, Comedian, Attorney
Dave Dameshek, Podcaster, Radio Personality and Football Analyst
Moderated by: Steven Kritzman, SVP Sales, SXM Media
Scott Bishoff, Head of Brand and Reputation Media, YouTube
Moderated By: Jim D'Antoni, Director of National Media Sales, DISH Media
Craig Ricks, Chief Marketing Officer, Paciolan
Moderated By: Julia Spano, Head of NA Field Marketing, Oracle ACX
Jim McCoy, Associate Vice President, Sports Marketing, Nationwide
Moderated By: Davina Kent, SVP Client Partnerships, Ampersand
Joe Barnes, Director, Bud Light Sports Marketing, Head of esports & Gaming, AB-InBev
Moderated By: Marty Berman, VP of Sales NA/LATAM, AdMix
Matt Prevost, Chief Revenue Officer, BetMGM
Brett Edgar, President, 72andSunny, NYC
Moderated By: Scott Saperstein, Agency Development Director, Taboola
Rahsaan Johnson, Managing Director, Sponsorships & Inclusive Partnerships, United Airlines
Moderated By: Meagan Jackman, Vice President of Business Strategy / Managing Director, OH Partners
Matthew Davis, Head of US Sports Marketing, AB InBev
Moderated By: Carol Hinnant, Chief Revenue Officer, Comscore
Sophie Kelly, SVP North America Whiskey, Diageo
Sophie Kelly, SVP North America Whiskey, Diageo
Moderated By: Rob DeSalvo, Chief Revenue Officer, Undertone
Azania Andrews, VP Connections, Anheuser-Busch
Moderated By: Damaune Journey, Chief Growth Officer, 72andSunny
Fernando Machado, Chief Marketing Officer, Activision Blizzard
Fernando Machado, Chief Marketing Officer, Activision Blizzard
Moderated By: Renee Appelle, SVP, Partnerships & Strategy, Vox Media
Adrienne Lofton, Vice President, Global Brand Marketing, Platforms and Ecosystems, Google
Moderated By: John Boiler, Founder, 72andSunny
Andrea Hopelain, SVP Brand, EA Sports, Electronic Arts
Moderated By: Danielle Byrd, SVP, Brands & Partnerships, MarketCast
Kimberly K. Wilson, SVP, Brand and Consumer Marketing, SiriusXM + Pandora
Moderated By: Jon Klein, Co-Founder, HANG Media
David Teicher, Chief Content Officer, Brand Innovators
Matthew Coleman, Director of Media, Sponsorships and Digital Marketing, State Farm
Carlo Cavallone, Partner, Co-Chief Creative Officer, 72andSunny
Moderated By: Andrei Maglica, RVP, Client Partnerships, GSTV
Paolo Provinciali, VP Media & Data, US, Anheuser-Busch InBev
Moderated by: Edwin Yuen, Senior Director of Product Marketing, iSpot.tv
Ivonne Kinser, Vice President, Marketing & Innovation, Avocados From Mexico
Ivonne Kinser, Vice President, Marketing & Innovation, Avocados From Mexico
Moderated By: Esther Maguire, SVP Marketing, VideoAmp
Keisha Wright, Vice President, Integrated Marketing, THINK450 - The Partnership & Innovation Engine of the NBPA
Moderated By: Celeste Hubbard-Breen, President Hecho Studios
John Buchanan, Chief Marketing Officer, LegalZoom
Moderated By: Elaine Cox, Executive Creative Director, 72andSunny
Pato Spagnoletto, Global Chief Marketing Officer, Direct to Consumer, Discovery
Moderated By: Greg Archibald, SVP, North America Media, InMobi
Chris Brandt, Chief Marketing Officer, Chipotle Mexican Grill
Moderated By: Paul Suchman, CMO, Audacy
Linda Bethea, Head of Marketing, Danone
Surbhi Martin, Vice President, Greek Yogurt & Functional Nutrition, Danone
Moderated By: Peter V.S. Bond, VP Partner Development, Fetch Rewards
Mario D'Agostino, VP Marketing & Marketing Technology, FanDuel
Brian Borkowski, SVP Marketing, FanDuel
Moderated By: Tyler Kelly, President, Basis Technologies
Oliver (Olly) Hughes, Chief Marketing Officer, Red Bull Racing Honda
Moderated By: Ariel Kelman, EVP & Chief Marketing Officer, Oracle
Justin Toman, Head of Sports Marketing & Partnerships, PepsiCo
Moderated By: Adam Bergman, Vice President, National Ad Sales, Vizio Ads
Stephanie McMahon, Chief Brand Officer, WWE
Moderated By: Cecilia Lang, Chief Revenue Officer, Firefly
Todd Kaplan, VP Marketing, Pepsi, PepsiCo
Moderated By: Deirdre Lester, Chief Revenue Officer, Barstool Sports
Pete Marino, President, Emerging Business, Molson Coors
Moderated By: Claudine Lilien, Head of Global Sales & Partnerships, WWE