Brand Innovators Marketing Leadership in New York

Presented by
Presented by

October 17, 2022

Monday

,

October

17

-

Thursday

,

October

20

0
0

Featured Speakers:

  • Liz Caselli-Mechael, Head of Content & Digital, Nestlé S.A.
  • Shyam Venugopal, Senior Vice President, Global Media and Commercial Capabilities, PepsiCo
  • Tracy Stallard, Global Vice President, Consumer Connections + draftLine, Anheuser-Busch InBev
  • Peter DeLuca, Senior Vice President & Chief Creative Officer, T-Mobile
  • Cristina Liquori, Head of US Marketing, The LEGO Group
  • Shiv Mirsa, Vice President, User Engagement & Retention, Gannett
  • Minjae Ormes, Vice President Marketing - Global Brand & Consumer, LinkedIn
  • Anthony Pietrini, Head of Marketing at Edgewell Personal Care (Schick)
  • Tia Cummings, Senior Vice President Marketing, Square
  • Sarah Moore, Senior Vice President of Marketing, MGM Resorts International
  • Janet Lee, Senior Vice President & Chief Marketing Officer - Mobile Experience, Samsung Electronics America
  • Cheryl Guerin, Executive Vice President, Global Brand Strategy & Innovation, MasterCard
  • Traci Spiegelman, Vice President, Global Media, MasterCard
  • Stephanie Glashow, CMO of Morgan Stanley at Work
  • Marissa Solis, Senior Vice President Global Brand & Consumer Marketing, The National Football League (NFL)
  • Linda Bethea, Head of Marketing, Danone
  • Kheri Tillman, Vice President Global Brand Development, Harman
  • Sheryl Adkins-Green, Chief Marketing Officer, Mary Kay
  • Jay Sethi, Chief Marketing Officer, Diageo Beer Company, Senior Vice President, Ready-to-Drink (RTD) North America, Diageo
  • Anisha Raghavan, Chief Marketing Officer, No7 Beauty Company
  • Anthony Toguchi, Head of Institutional Digital Marketing, Vanguard
  • Melody Liu, Head of Retail Marketing, Vanguard
  • Randi Stipes, Vice President, IBM Brand Marketing; Chief Marketing Officer, The Weather Company & IBM Watson
  • Kate Trumbull, Senior Vice President Brand & Product Innovation, Domino's
  • Cristina Liquori, Head of US Marketing, The LEGO Group
  • Anna Kruse, Vice President, Best Buy Ads and Media Strategy, Best Buy
  • Susan Sanderson Briggs, Senior Vice President Enterprise Marketing, Party City
  • Lindsey Horrigan, Chief Marketing Officer, Birch Lane, Wayfair
  • Neda Whitney, Senior Vice President Head of Marketing, Christie’s
  • Puja Vohra, Executive Vice President, Marketing and Strategy, Showtime Networks Inc.
  • Melissa Wildermuth, Global Creative Director, General Mills
  • Katie Williams, Chief Marketing Officer, Haleon
  • Kory Marchesotto, Chief Marketing Officer, e.l.f Beauty & President, Keys Soulcare
  • Tina Mahal, Senior Vice President Marketing, FritoLay, PepsiCo
  • Danielle Parra, Senior Vice President Marketing, Focus Brands- Restaurants
  • Sarah Moore, Senior Vice President Marketing, MGM Resorts International
  • Erin Levzow, Vice President of Marketing Technology Del Taco
  • Kristin Rooney McHugh, Senior Vice President Marketing, Verizon
  • Dara Treseder, Chief Marketing Officer, Autodesk
  • Anthony Scarola, Vice President, Media, VaynerMedia
  • Jenny Holleran, Director, Media Sale, Kroger Precision Marketing
  • Gabrielle Heyman, Head of Global Brand Partnerships, Zynga
  • Chandreyi Davis, Global VP of Brand Marketing, Trips Brands, Expedia Group
  • Mae Karwowski, CEO/Founder, Obviously
  • Colleen Hotchkiss - President, Growth Practices - Zenith
  • Jen Sposeto, Director of Marketing & Sales, Best Buy Ads
  • Beverly Jackson, Formerly, VP Global Brand & Consumer Marketing, Twitter
  • Kory Marchisotto, Chief Marketing Officer, e.l.f Beauty & President, Keys Soulcare
  • Mike Ford, CEO, Skydeo
  • Scott Harkey, CEO, OH Partners

Featuring

AGENDA

This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

Day 1 - Monday, October 17

Brand Innovators C-Suite & Marketing Leadership Summit

8:00 AM

Breakfast

9:00 AM

Opening Remarks

Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

Emcee

Denya Chinquee, Senior Director Research, Paramount

9:10 AM

Culture of Branded Content POV

Vivian Youn, Senior Director, Audience Impact & Intelligence, Paramount

Mary Kate Callen, Vice President, Insights & Cultural Intelligence, Paramount

9:30 AM

Fireside Chat

Liz Caselli-Mechael, Head of Content & Digital, Nestlé S.A.

Moderated by: Hemant Jain, Executive Creative Director, ARGO

10:00 AM

Fireside Chat

Kate Trumbull, Senior Vice President Brand & Product Innovation, Domino's

Moderated by: Katelyn Kroneman, Director, Advertiser Solutions, Snap

10:30 AM

Networking Break

10:45 AM

Fireside Chat

Randi Stipes, Vice President, IBM Brand Marketing; Chief Marketing Officer, The Weather Company & IBM Watson

Moderated by: Jon Kaiser, Senior Vice President, Industries and Advertisers, Nielsen

11:15 AM

Fireside Chat

Shyam Venugopal, Senior Vice President, Global Media and Commercial Capabilities, PepsiCo

Moderated by: Giusy Buonfantino, Vice President of CPG Google Cloud, Google

11:45 AM

Fireside Chat

Tracy Stallard, Global Vice President, Consumer Connections + draftLine, Anheuser Busch InBev

Moderated by: Michael Scott, Head of Sales, Brand – North America, Samsung Ads

12:15 PM

Fireside Chat

Gabrielle Dallas Wesley, Chief Marketing Officer, Mars Wrigley North America

Moderated by: Matt Berger, Head of Sales, Barstool Sports

12:45 PM

Lunch

1:35 PM

Fireside Chat

Joseph Lospalluto, Country Manager USA, ShowHeroes

Moderated by: Michelle Froah, Senior Vice President Global Brand and Marketing, MetLife

1:55 PM

Keynote

Peter DeLuca, Senior Vice President & Chief Creative Officer, T-Mobile

2:15 PM

Fireside Chat

Peter DeLuca, Senior Vice President & Chief Creative Officer, T-Mobile

Kari Marshall, Vice President of Media, T-Mobile

Moderated by: Josh Feldman, Global Chief Marketing Officer, NBCUniversal Advertising & Partnerships

2:45pm

Fireside Chat

Cristina Liquori, Head of US Marketing, The LEGO Group

Moderated by: Eric Ashworth, President, Quad Agency Solutions and EVP, Product & Market Strategy, Quad

3:15 PM

Networking Break

3:30 PM

Fireside Chat

Shiv Misra, Vice President, User Engagement & Retention, Gannett | USA Today Network

Moderated by: Brian Quinn, President & General Manager, North America, AppsFlyer

4:00 PM

Fireside Chat

Minjae Ormes, Vice President of Marketing, Global Brand and Consumer, LinkedIn

Moderated by: Todd Adest, Vice President Global Sales & Client Services, AdMarketplace

4:30 PM

Fireside Chat

Anthony Pietrini, Head of Marketing at Edgewell Personal Care (Schick)

Moderated by: Leslie Cohen, Senior Director, Client Development, BEN

5:00 PM

Wrap

Day 2 - Tuesday, October 18

Brand Innovators 2023 Outlook

8:00am

Breakfast

9:00 AM

Opening Remarks

Marc Sternberg, Co-Founder, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

Emcees

Cristina Rallo, Vice President, Digital Sales, Paramount

Jennifer Kisling, Vice President, Programmatic / Partnerships, Paramount

9:10 AM

Command Z POV

Shivani Gorle, Senior Manager, Audience Impact & Intelligence, Paramount

Michelle Green, Manager, Insights & Cultural Intelligence, Paramount

9:30 AM

Panel: Future of Digital and Media

Scott Harkey, CEO, OH Partners

Lucy Markowitz Senior Vice President, Head of US Sales, Vistar Media

Chris Pinel, Global Head of Agencies, Liftoff

Moderated by: John Starkweather, Associate Vice President Advertising, AT&T

10:00 AM

Fireside Chat

Lisa McKnight, Executive Vice President, Barbie & Global Head of Dolls, Mattel

Moderated by: Gabrielle Heyman, Head of Global Brand Partnerships, Zynga

10:30 AM

Transforming Ourselves and Our Brands

Jay Sethi, Chief Marketing Officer, Diageo Beer Company, Senior Vice President, Ready-to-Drink (RTD) North America, Diageo

Moderated by: Dave Gensler, Senior Vice President, Client Development, Basis Technologies

11:00 AM

Networking Break

11:15am

Fireside Chat

Susan Sanderson-Briggs, Senior Vice President Enterprise Marketing, Party City

Moderated by: Todd Morris, Chief Executive Officer, InMarket

11:45 AM

2023 Outlook

Damaune Journey, Global Chief Growth Officer, 72andSunny

Moderated by: Mike Ford, CEO, Skydeo

12:15 PM

Fireside Chat

Dara Treseder, Chief Marketing Officer, Autodesk

Moderated by: Latoya Clemens Pollard, Director, Multicultural & Inclusive Partnerships, Paramount

12:45 PM

Lunch

1:30 PM

Fireside Chat

Anna Kruse, Vice President, Best Buy Ads and Media Strategy, Best Buy

Moderated by: Adam Bergman, Group Vice President, Advertising and Data Sales, Vizio Ads

2:00 PM

The State of Play in CTV Programmatic & Media Investment

Hayley Diamond, Executive Vice President US Digital Investment, Publicis Media

Tim Sims, Chief Revenue Officer, The Trade Desk

Mark McKee, Executive Vice President, General Manager, FreeWheel

Moderated by: Leo O’Connor, Senior Vice President, Advertising, Paramount

2:35 PM

Networking Break

2:45 PM

Growing Brands While Navigating Troubled Times

Beth Ann Kaminkow, VMLY&R, NY CEO / VMLY&R COMMERCE, Global CEO

Dennis Potgraven, Chief Strategy Officer, Wavemaker

Scott McDonald, President/Chief Executive Officer, Advertising Research Foundation (ARF)

Moderated by: Kirk McDonald, Chief Executive Officer, GroupM North America

3:20 PM

2023 Outlook & Trends Panel Discussion

Lindsay Horrigan, Chief Marketing Officer, Birch Lane, Wayfair

Neda Whitney, Senior Vice President, Head of Marketing, Christie’s

Puja Vohra, Executive Vice President, Marketing and Strategy, Showtime Networks Inc.

Moderated by: Tal Chalozin, Chief Technology Officer & Co-Founder, Innovid

4:00 PM

Fireside Chat

Melissa Wildermuth, Global Creative Director, General Mills

Moderated by: James Cuthbert, President, Rock The Bells

4:30 PM

Panel: Future of Data, Media and Technology Panel

Matt Wurst, Chief Marketing Officer, Co-Founder, MINT

Sara Castillo, Co-Founder and President, TapOnIt

Toby McKenna, Senior Vice President of Sales, Basis Technologies

Moderated by: Casey Terrell, Chief Marketing Officer, Krystal Restaurants

5:00 PM

Wrap

Day 3 - Wednesday, October 19th

Brand Innovators Women in Marketing Leadership

8:00 AM

Breakfast

9:00 AM

Welcome

Marc Sternberg, Co-Founder, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

9:00 AM

Emcee

Johanna Mayer-Jones, Head of Client and Agency Partnerships, Washington Post

9:05 AM

Fireside Chat

Katie Williams, Chief Marketing Officer, Haleon

Moderated by: Ericka McCoy, Chief Marketing Officer, Resonate

9:30 AM

Fireside Chat

Kory Marchisotto, Chief Marketing Officer, e.l.f Beauty & President, Keys Soulcare

Moderated by: Ameneh Atai, General Manager, Digital and Advanced TV Commercial, Nielsen

10:00 AM

Fireside Chat

Tina Mahal, Senior Vice President Marketing, FritoLay, PepsiCo

Moderated by: Julie Saxon, Chief Revenue Officer, IBM Watson Advertising and The Weather Company

10:30 AM

The Power of Innovative Partnerships 

Janet Lee, Senior Vice President & Chief Marketing Officer - Mobile Experience, Samsung Electronics America

Moderated by: Ann Lundberg, Senior Director, Strategic Accounts, LinkedIn Marketing Solutions

11:00 AM

Networking Break

11:15 AM

Fireside Chat

Cheryl Guerin, Executive Vice President, Global Brand Strategy & Innovation, Mastercard

Traci Spiegelman, Vice President Global Media, Mastercard

Moderated by: Mick McCabe, Global Chief Strategy Officer, Ogilvy

11:45 AM

Fireside Chat – Harnessing Innovation and Technology to Future Proof Your Marketing Strategy: A conversation around Emerging Media, Machine Learning & the Metaverse

Stephanie Glashow, CMO of Morgan Stanley at Work

Moderated by: Yan Liu, Chief Executive Officer, TVision Insights

12:15 PM

Fireside Chat

Marissa Solis, Senior Vice President Global Brand & Consumer Marketing, The National Football League (NFL)

Moderated by: Joe Charnitski, Director, CXM Best Practices, Sprinklr

12:45 PM

Lunch

1:35 PM

Emcee

Renee Appelle, Senior Vice President, Global Partnerships & Strategy, Vox Media

1:35 PM

Fireside Chat

Kheri Tillman, Vice President Global Brand Development, Harman

Moderated by: Jen Sposeto, Director of Marketing & Sales, Best Buy Ads

2:05 PM

Fireside Chat

Linda Bethea, Head of Marketing, Center of Excellence, Danone

Moderated by: Harry Kargman, Founder & Chief Executive Officer, Kargo

2:35 PM

Fireside Chat

Chandreyi Davis, Global Vice President of Brand Marketing, Trips Brands, Expedia Group

Moderated by: Davina Kent, Senior Vice President Client Partnerships, Ampersand

3:05 PM

Networking Break

3:20 PM

Fireside Chat 

Anisha Raghavan, Chief Marketing Officer, No7 Beauty Company

Moderated by: Mae Karwowski, Chief Executive Officer/Founder, Obviously

3:45 PM

Honoree Panel: Driving Women’s Leadership in the Advertising & Marketing Industry

Danielle Parra, Senior Vice President Marketing, Focus Brands- Restaurants

Sarah Moore, Senior Vice President Marketing, MGM Resorts International

Beverly Jackson, Formerly, VP Global Brand & Consumer Marketing, Twitter

Moderated by: Mandy Thomason, Regional Vice President, Enterprise Sales, Yelp

4:30 PM

Fireside Chat

Kristin Rooney McHugh, Senior Vice President Marketing, Verizon

Moderated by: Melissa Capuano, Senior Vice President National Partnerships, Audacy

5:15 PM

WRAP

Day 4 - Thursday, October 20

Brand Innovators Behind The Brand Summit

8:00 AM

Breakfast

9:00 AM

Opening Remarks

Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

Emcee

Sarah McKee, Vice President, New Business, Paramount

9:10 AM

LGBTQ+ in America POV

Angel Bellon, Senior Director, Insights & Cultural Intelligence, Paramount

David Pangilinan, Manager, Insights & Cultural Intelligence, Paramount

9:30 AM

Fireside Chat

Amy Davis, Vice President, Global Brand Marketing,  Headspace

Moderated by: Ericka McCoy, Chief Marketing Officer, Resonate

10:00 AM

Behind The Brand: Vanguard

Anthony Toguchi, Head of Institutional Digital Marketing, Vanguard

Melody Liu, Head of Retail Marketing, Vanguard

Moderated by: AJ Kitner, Vice President of Sales, East, LG Ads Solutions

10:30 AM

Fireside Chat

Anthony Scarola, Vice President, Media, Vayner Media

Jenny Holleran, Director, Media Sales, Kroger Precision Marketing

10:50 AM

Future of Consumer Engagement Panel

Emma Mondolino, Head of Nextdoor Create, Nextdoor

Mike Perlman, Chief Revenue Officer, TVision Insights

Moderated by: Katie Daire, Senior Director Consumer Marketing, DoorDash

11:20 AM

Networking Break

11:35 AM

Fireside Chat

Sheryl Adkins-Green, Chief Marketing Officer, Mary Kay

Moderated by: Richard Hirst, Global Chief Revenue Officer, Circus Street

12:05 PM

Fireside Chat

Carina Ertl, Chief Marketing Officer, Tourneau

Moderated by: Amy Crowther, Vice President, Brand Strategy, Jellyfish

12:35 PM

Lunch

1:20 PM

Leadership Discussion: 2023 Trends & Industry Outlook

James Cullen, Vice President, Global Brand Marketing, Paramount+

Pernilla Winberg Babtist, Senior Vice President, Global Consumer Marketing, Mastercard

Moderated by: Crystal Shelton, Group Director, Teads

2:00 PM

CMO Session: 2023 Trends & Industry Outlook

Marisa Thalberg, Outgoing Chief Marketing Officer, Lowe's & Former CMO, Taco Bell

Jason McClelland, Chief Marketing and Customer Care Officer, Shutterstock

Amy Stepanian, Chief Marketing Officer, Elida Beauty, North America, Unilever

Moderated by: Carolyn Murphy, VP Americas, WARC

2:45 PM

Fireside Chat

Brad Simms, President & Chief Executive Officer, GALE

Winston Binch, Chief Brand and Experience Officer, GALE

Moderated by: Matthew Weisbecker, Chief Revenue Officer, My Code

3:15 PM

2023 Outlook: The Future of Marketing Panel

Liz Rave, VP Marketing , OUTFRONT Media

Todd Adest, SVP Global Sales, Marketing & Client Services, adMarketplace

Moderated by: Pierson Curtis, Director of Growth Marketing & Engagement, H&R Block

4:00 PM

Fireside Chat

Colleen Hotchkiss - President, Growth Practices - Zenith

Moderated by: Ryan Detert, Chief Executive Officer, Influential

4:30 PM

Future of Digital & Data Panel

Erin McCallion, Global CMO, GumGum

Douglas Cajas, VP, RTLAdConnect

Moderated by: David Knapp, Head of Digital Customer Site and Paid Media Growth Marketing, American Express

5:00 PM

Wrap

AGENDA

Day 1 - Monday, October 17

Brand Innovators C-Suite & Marketing Leadership Summit

8:00 AM

Breakfast

9:00 AM

Opening Remarks

Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

Emcee

Denya Chinquee, Senior Director Research, Paramount

9:10 AM

Culture of Branded Content POV

Vivian Youn, Senior Director, Audience Impact & Intelligence, Paramount

Mary Kate Callen, Vice President, Insights & Cultural Intelligence, Paramount

9:30 AM

Fireside Chat

Liz Caselli-Mechael, Head of Content & Digital, Nestlé S.A.

Moderated by: Hemant Jain, Executive Creative Director, ARGO

10:00 AM

Fireside Chat

Kate Trumbull, Senior Vice President Brand & Product Innovation, Domino's

Moderated by: Katelyn Kroneman, Director, Advertiser Solutions, Snap

10:30 AM

Networking Break

10:45 AM

Fireside Chat

Randi Stipes, Vice President, IBM Brand Marketing; Chief Marketing Officer, The Weather Company & IBM Watson

Moderated by: Jon Kaiser, Senior Vice President, Industries and Advertisers, Nielsen

11:15 AM

Fireside Chat

Shyam Venugopal, Senior Vice President, Global Media and Commercial Capabilities, PepsiCo

Moderated by: Giusy Buonfantino, Vice President of CPG Google Cloud, Google

11:45 AM

Fireside Chat

Tracy Stallard, Global Vice President, Consumer Connections + draftLine, Anheuser Busch InBev

Moderated by: Michael Scott, Head of Sales, Brand – North America, Samsung Ads

12:15 PM

Fireside Chat

Gabrielle Dallas Wesley, Chief Marketing Officer, Mars Wrigley North America

Moderated by: Matt Berger, Head of Sales, Barstool Sports

12:45 PM

Lunch

1:35 PM

Fireside Chat

Joseph Lospalluto, Country Manager USA, ShowHeroes

Moderated by: Michelle Froah, Senior Vice President Global Brand and Marketing, MetLife

1:55 PM

Keynote

Peter DeLuca, Senior Vice President & Chief Creative Officer, T-Mobile

2:15 PM

Fireside Chat

Peter DeLuca, Senior Vice President & Chief Creative Officer, T-Mobile

Kari Marshall, Vice President of Media, T-Mobile

Moderated by: Josh Feldman, Global Chief Marketing Officer, NBCUniversal Advertising & Partnerships

2:45pm

Fireside Chat

Cristina Liquori, Head of US Marketing, The LEGO Group

Moderated by: Eric Ashworth, President, Quad Agency Solutions and EVP, Product & Market Strategy, Quad

3:15 PM

Networking Break

3:30 PM

Fireside Chat

Shiv Misra, Vice President, User Engagement & Retention, Gannett | USA Today Network

Moderated by: Brian Quinn, President & General Manager, North America, AppsFlyer

4:00 PM

Fireside Chat

Minjae Ormes, Vice President of Marketing, Global Brand and Consumer, LinkedIn

Moderated by: Todd Adest, Vice President Global Sales & Client Services, AdMarketplace

4:30 PM

Fireside Chat

Anthony Pietrini, Head of Marketing at Edgewell Personal Care (Schick)

Moderated by: Leslie Cohen, Senior Director, Client Development, BEN

5:00 PM

Wrap

Day 2 - Tuesday, October 18

Brand Innovators 2023 Outlook

8:00am

Breakfast

9:00 AM

Opening Remarks

Marc Sternberg, Co-Founder, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

Emcees

Cristina Rallo, Vice President, Digital Sales, Paramount

Jennifer Kisling, Vice President, Programmatic / Partnerships, Paramount

9:10 AM

Command Z POV

Shivani Gorle, Senior Manager, Audience Impact & Intelligence, Paramount

Michelle Green, Manager, Insights & Cultural Intelligence, Paramount

9:30 AM

Panel: Future of Digital and Media

Scott Harkey, CEO, OH Partners

Lucy Markowitz Senior Vice President, Head of US Sales, Vistar Media

Chris Pinel, Global Head of Agencies, Liftoff

Moderated by: John Starkweather, Associate Vice President Advertising, AT&T

10:00 AM

Fireside Chat

Lisa McKnight, Executive Vice President, Barbie & Global Head of Dolls, Mattel

Moderated by: Gabrielle Heyman, Head of Global Brand Partnerships, Zynga

10:30 AM

Transforming Ourselves and Our Brands

Jay Sethi, Chief Marketing Officer, Diageo Beer Company, Senior Vice President, Ready-to-Drink (RTD) North America, Diageo

Moderated by: Dave Gensler, Senior Vice President, Client Development, Basis Technologies

11:00 AM

Networking Break

11:15am

Fireside Chat

Susan Sanderson-Briggs, Senior Vice President Enterprise Marketing, Party City

Moderated by: Todd Morris, Chief Executive Officer, InMarket

11:45 AM

2023 Outlook

Damaune Journey, Global Chief Growth Officer, 72andSunny

Moderated by: Mike Ford, CEO, Skydeo

12:15 PM

Fireside Chat

Dara Treseder, Chief Marketing Officer, Autodesk

Moderated by: Latoya Clemens Pollard, Director, Multicultural & Inclusive Partnerships, Paramount

12:45 PM

Lunch

1:30 PM

Fireside Chat

Anna Kruse, Vice President, Best Buy Ads and Media Strategy, Best Buy

Moderated by: Adam Bergman, Group Vice President, Advertising and Data Sales, Vizio Ads

2:00 PM

The State of Play in CTV Programmatic & Media Investment

Hayley Diamond, Executive Vice President US Digital Investment, Publicis Media

Tim Sims, Chief Revenue Officer, The Trade Desk

Mark McKee, Executive Vice President, General Manager, FreeWheel

Moderated by: Leo O’Connor, Senior Vice President, Advertising, Paramount

2:35 PM

Networking Break

2:45 PM

Growing Brands While Navigating Troubled Times

Beth Ann Kaminkow, VMLY&R, NY CEO / VMLY&R COMMERCE, Global CEO

Dennis Potgraven, Chief Strategy Officer, Wavemaker

Scott McDonald, President/Chief Executive Officer, Advertising Research Foundation (ARF)

Moderated by: Kirk McDonald, Chief Executive Officer, GroupM North America

3:20 PM

2023 Outlook & Trends Panel Discussion

Lindsay Horrigan, Chief Marketing Officer, Birch Lane, Wayfair

Neda Whitney, Senior Vice President, Head of Marketing, Christie’s

Puja Vohra, Executive Vice President, Marketing and Strategy, Showtime Networks Inc.

Moderated by: Tal Chalozin, Chief Technology Officer & Co-Founder, Innovid

4:00 PM

Fireside Chat

Melissa Wildermuth, Global Creative Director, General Mills

Moderated by: James Cuthbert, President, Rock The Bells

4:30 PM

Panel: Future of Data, Media and Technology Panel

Matt Wurst, Chief Marketing Officer, Co-Founder, MINT

Sara Castillo, Co-Founder and President, TapOnIt

Toby McKenna, Senior Vice President of Sales, Basis Technologies

Moderated by: Casey Terrell, Chief Marketing Officer, Krystal Restaurants

5:00 PM

Wrap

Day 3 - Wednesday, October 19th

Brand Innovators Women in Marketing Leadership

8:00 AM

Breakfast

9:00 AM

Welcome

Marc Sternberg, Co-Founder, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

9:00 AM

Emcee

Johanna Mayer-Jones, Head of Client and Agency Partnerships, Washington Post

9:05 AM

Fireside Chat

Katie Williams, Chief Marketing Officer, Haleon

Moderated by: Ericka McCoy, Chief Marketing Officer, Resonate

9:30 AM

Fireside Chat

Kory Marchisotto, Chief Marketing Officer, e.l.f Beauty & President, Keys Soulcare

Moderated by: Ameneh Atai, General Manager, Digital and Advanced TV Commercial, Nielsen

10:00 AM

Fireside Chat

Tina Mahal, Senior Vice President Marketing, FritoLay, PepsiCo

Moderated by: Julie Saxon, Chief Revenue Officer, IBM Watson Advertising and The Weather Company

10:30 AM

The Power of Innovative Partnerships 

Janet Lee, Senior Vice President & Chief Marketing Officer - Mobile Experience, Samsung Electronics America

Moderated by: Ann Lundberg, Senior Director, Strategic Accounts, LinkedIn Marketing Solutions

11:00 AM

Networking Break

11:15 AM

Fireside Chat

Cheryl Guerin, Executive Vice President, Global Brand Strategy & Innovation, Mastercard

Traci Spiegelman, Vice President Global Media, Mastercard

Moderated by: Mick McCabe, Global Chief Strategy Officer, Ogilvy

11:45 AM

Fireside Chat – Harnessing Innovation and Technology to Future Proof Your Marketing Strategy: A conversation around Emerging Media, Machine Learning & the Metaverse

Stephanie Glashow, CMO of Morgan Stanley at Work

Moderated by: Yan Liu, Chief Executive Officer, TVision Insights

12:15 PM

Fireside Chat

Marissa Solis, Senior Vice President Global Brand & Consumer Marketing, The National Football League (NFL)

Moderated by: Joe Charnitski, Director, CXM Best Practices, Sprinklr

12:45 PM

Lunch

1:35 PM

Emcee

Renee Appelle, Senior Vice President, Global Partnerships & Strategy, Vox Media

1:35 PM

Fireside Chat

Kheri Tillman, Vice President Global Brand Development, Harman

Moderated by: Jen Sposeto, Director of Marketing & Sales, Best Buy Ads

2:05 PM

Fireside Chat

Linda Bethea, Head of Marketing, Center of Excellence, Danone

Moderated by: Harry Kargman, Founder & Chief Executive Officer, Kargo

2:35 PM

Fireside Chat

Chandreyi Davis, Global Vice President of Brand Marketing, Trips Brands, Expedia Group

Moderated by: Davina Kent, Senior Vice President Client Partnerships, Ampersand

3:05 PM

Networking Break

3:20 PM

Fireside Chat 

Anisha Raghavan, Chief Marketing Officer, No7 Beauty Company

Moderated by: Mae Karwowski, Chief Executive Officer/Founder, Obviously

3:45 PM

Honoree Panel: Driving Women’s Leadership in the Advertising & Marketing Industry

Danielle Parra, Senior Vice President Marketing, Focus Brands- Restaurants

Sarah Moore, Senior Vice President Marketing, MGM Resorts International

Beverly Jackson, Formerly, VP Global Brand & Consumer Marketing, Twitter

Moderated by: Mandy Thomason, Regional Vice President, Enterprise Sales, Yelp

4:30 PM

Fireside Chat

Kristin Rooney McHugh, Senior Vice President Marketing, Verizon

Moderated by: Melissa Capuano, Senior Vice President National Partnerships, Audacy

5:15 PM

WRAP

Day 4 - Thursday, October 20

Brand Innovators Behind The Brand Summit

8:00 AM

Breakfast

9:00 AM

Opening Remarks

Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

David Teicher, Chief Content Officer, Brand Innovators

Emcee

Sarah McKee, Vice President, New Business, Paramount

9:10 AM

LGBTQ+ in America POV

Angel Bellon, Senior Director, Insights & Cultural Intelligence, Paramount

David Pangilinan, Manager, Insights & Cultural Intelligence, Paramount

9:30 AM

Fireside Chat

Amy Davis, Vice President, Global Brand Marketing,  Headspace

Moderated by: Ericka McCoy, Chief Marketing Officer, Resonate

10:00 AM

Behind The Brand: Vanguard

Anthony Toguchi, Head of Institutional Digital Marketing, Vanguard

Melody Liu, Head of Retail Marketing, Vanguard

Moderated by: AJ Kitner, Vice President of Sales, East, LG Ads Solutions

10:30 AM

Fireside Chat

Anthony Scarola, Vice President, Media, Vayner Media

Jenny Holleran, Director, Media Sales, Kroger Precision Marketing

10:50 AM

Future of Consumer Engagement Panel

Emma Mondolino, Head of Nextdoor Create, Nextdoor

Mike Perlman, Chief Revenue Officer, TVision Insights

Moderated by: Katie Daire, Senior Director Consumer Marketing, DoorDash

11:20 AM

Networking Break

11:35 AM

Fireside Chat

Sheryl Adkins-Green, Chief Marketing Officer, Mary Kay

Moderated by: Richard Hirst, Global Chief Revenue Officer, Circus Street

12:05 PM

Fireside Chat

Carina Ertl, Chief Marketing Officer, Tourneau

Moderated by: Amy Crowther, Vice President, Brand Strategy, Jellyfish

12:35 PM

Lunch

1:20 PM

Leadership Discussion: 2023 Trends & Industry Outlook

James Cullen, Vice President, Global Brand Marketing, Paramount+

Pernilla Winberg Babtist, Senior Vice President, Global Consumer Marketing, Mastercard

Moderated by: Crystal Shelton, Group Director, Teads

2:00 PM

CMO Session: 2023 Trends & Industry Outlook

Marisa Thalberg, Outgoing Chief Marketing Officer, Lowe's & Former CMO, Taco Bell

Jason McClelland, Chief Marketing and Customer Care Officer, Shutterstock

Amy Stepanian, Chief Marketing Officer, Elida Beauty, North America, Unilever

Moderated by: Carolyn Murphy, VP Americas, WARC

2:45 PM

Fireside Chat

Brad Simms, President & Chief Executive Officer, GALE

Winston Binch, Chief Brand and Experience Officer, GALE

Moderated by: Matthew Weisbecker, Chief Revenue Officer, My Code

3:15 PM

2023 Outlook: The Future of Marketing Panel

Liz Rave, VP Marketing , OUTFRONT Media

Todd Adest, SVP Global Sales, Marketing & Client Services, adMarketplace

Moderated by: Pierson Curtis, Director of Growth Marketing & Engagement, H&R Block

4:00 PM

Fireside Chat

Colleen Hotchkiss - President, Growth Practices - Zenith

Moderated by: Ryan Detert, Chief Executive Officer, Influential

4:30 PM

Future of Digital & Data Panel

Erin McCallion, Global CMO, GumGum

Douglas Cajas, VP, RTLAdConnect

Moderated by: David Knapp, Head of Digital Customer Site and Paid Media Growth Marketing, American Express

5:00 PM

Wrap

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NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

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IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the
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