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Brand Innovators Marketing Innovation

Presented by
Presented by

December 5, 2018

Wednesday

,

December

5

-

,

AGENDA
Sub Events
SPEAKERS
Marquee SPONSORS
SPONSORS
Venue
IBM Croissants & ConversationsREGISTERREGISTERREGISTERREGISTERREGISTERREGISTERREGISTERREGISTEROmnibusDay 1Day 2Day 3
AGENDA
Sub Events
SPEAKERS
Marquee SPONSORS
SPONSORS
REGISTERREGISTER
Register for Day 1Register for Day 2Register for Day 3Register for Day 4
Register
0
0
0

The Internet has fundamentally and forever changed the relationship between brands and consumers. Brand Innovators Marketing Innovation will examine how brands are using digital media and advertising technology to engage with and build long term relationships with their consumers. Hear first-hand from your fellow brand marketers about how they are using social media, content marketing, digital video advertising, mobile platforms, advanced television technologies, marketing automation, and data and analytics, to identify, target and convert new customers and grow their marketshare.

REGISTER NOW

Brand Innovators Marketing Innovation is putting the Fortune 500 on review.

Featuring

AGENDA

Day 1Day 2Day 3Day 4
This is a hybrid event. Access to our in-person programming is exclusively reserved for qualified brand-side marketers and active paying sponsors, while our virtual programming will be open to the public.

8:00am

Breakfast and Registration

9:00am

Welcome

Brandon Gutman, Co-Founder, Brand Innovators
Marc Sternberg, Co-Founder, Brand Innovators
David Teicher, Chief Content Officer, Brand Innovators

Host: Scott Yacovino, Brand Director – Nicorette/NicoDerm, Glaxo Smith Kline – Consumer Health

9:05am

Opening Remarks

Amardeep Kahlon, Chief Marketing Officer, GSK US

9:10am

Fireside Chat

Amardeep Kahlon, Chief Marketing Officer, GSK US

Moderated by: Andrew Rosen, Vice President, Sales & Agency Development, Nativo

9:30am

Fireside Chat – eCommerce Trends and Tactics

Heather Bergstein, Sr Director, eCommerce, Remy Cointreau
Steve Kinsey, Brand Director, Digital Commerce, GSK
Beth Russo, Sales Director, E-commerce, GSK

Moderated by: Jill Jacobson, Sr Account Executive, Nativo

9:50am

Keynote – Digital Transformation and Consumer Engagement

Claudia Ciciliano, Director of Consumer Engagement & Digital Marketing at Nestlé Nutrition North America (Gerber)

10:20am

Fireside Chat

Claudia Ciciliano, Director of Consumer Engagement & Digital Marketing at Nestlé Nutrition North America (Gerber)

Moderated by: Jill Jacobson, Sr. Account Executive, Nativo

10:40am

Keynote: Band-Aid for Bleeding Edge

Whenever we talk about marketing innovation, we think about VR, AR, Voice, etc. What’s equally exciting (or at least equally important) are the tools are necessary to help move innovation from pilot to practice. Within that context, Nativo will demo ContentQ, which has been purpose-built to help brand marketers organize, understand, and execute against the brand content at their disposal, and to help integrate their Content Practice into their overall marketing strategy.

Andrew Rosen, Vice President, Sales & Agency Development, Nativo
Mike Crowley, Regional Vice President, East at Nativo

11:10am

Networking Break

11:25am

Fireside Chat – Content Marketing

Andrew Mallia, Digital Marketing Manager, GSK
Joe Prota, Global Social Practice Lead, IBM

Moderated by: Rosa Morriseau, Director of Sales, Nativo

11:45am

Fireside Chat – Marketing To The Value Conscious Consumer

Atul Kumria, Regional Director, Airport Services for the Eastern US Region, Spirit Airlines

Moderated by: Rosa Morriseau, Director of Sales, Nativo

12:05pm

Fireside Chat

Rafael Sulit, Marketing Head, National Grid Partners, National Grid

Moderated by: Mike Crowley, Regional Vice President, East, Nativo

12:25pm

Innovation in Media RoundTable

Steve Fox, Manager, Media Strategy & Investment, Verizon
Nikhil Lai, Marketing Innovation Manager – Advertising, GE
Gina Moletto, Media Director, NA & LATAM, GSK

Moderated by: Mike Crowley, Regional Vice President, East, Nativo

1:00pm

Its a wrap!

‍

AGENDA

8:00am

Breakfast and Registration

9:00am

Welcome

Brandon Gutman, Co-Founder, Brand Innovators
Marc Sternberg, Co-Founder, Brand Innovators
David Teicher, Chief Content Officer, Brand Innovators

Host: Scott Yacovino, Brand Director – Nicorette/NicoDerm, Glaxo Smith Kline – Consumer Health

9:05am

Opening Remarks

Amardeep Kahlon, Chief Marketing Officer, GSK US

9:10am

Fireside Chat

Amardeep Kahlon, Chief Marketing Officer, GSK US

Moderated by: Andrew Rosen, Vice President, Sales & Agency Development, Nativo

9:30am

Fireside Chat – eCommerce Trends and Tactics

Heather Bergstein, Sr Director, eCommerce, Remy Cointreau
Steve Kinsey, Brand Director, Digital Commerce, GSK
Beth Russo, Sales Director, E-commerce, GSK

Moderated by: Jill Jacobson, Sr Account Executive, Nativo

9:50am

Keynote – Digital Transformation and Consumer Engagement

Claudia Ciciliano, Director of Consumer Engagement & Digital Marketing at Nestlé Nutrition North America (Gerber)

10:20am

Fireside Chat

Claudia Ciciliano, Director of Consumer Engagement & Digital Marketing at Nestlé Nutrition North America (Gerber)

Moderated by: Jill Jacobson, Sr. Account Executive, Nativo

10:40am

Keynote: Band-Aid for Bleeding Edge

Whenever we talk about marketing innovation, we think about VR, AR, Voice, etc. What’s equally exciting (or at least equally important) are the tools are necessary to help move innovation from pilot to practice. Within that context, Nativo will demo ContentQ, which has been purpose-built to help brand marketers organize, understand, and execute against the brand content at their disposal, and to help integrate their Content Practice into their overall marketing strategy.

Andrew Rosen, Vice President, Sales & Agency Development, Nativo
Mike Crowley, Regional Vice President, East at Nativo

11:10am

Networking Break

11:25am

Fireside Chat – Content Marketing

Andrew Mallia, Digital Marketing Manager, GSK
Joe Prota, Global Social Practice Lead, IBM

Moderated by: Rosa Morriseau, Director of Sales, Nativo

11:45am

Fireside Chat – Marketing To The Value Conscious Consumer

Atul Kumria, Regional Director, Airport Services for the Eastern US Region, Spirit Airlines

Moderated by: Rosa Morriseau, Director of Sales, Nativo

12:05pm

Fireside Chat

Rafael Sulit, Marketing Head, National Grid Partners, National Grid

Moderated by: Mike Crowley, Regional Vice President, East, Nativo

12:25pm

Innovation in Media RoundTable

Steve Fox, Manager, Media Strategy & Investment, Verizon
Nikhil Lai, Marketing Innovation Manager – Advertising, GE
Gina Moletto, Media Director, NA & LATAM, GSK

Moderated by: Mike Crowley, Regional Vice President, East, Nativo

1:00pm

Its a wrap!

‍

SUB EVENTS

No items found.

SPEAKERS

Brandon Gutman

Co-Founder, Brand Innovators

Andrew Rosen

Client Partner, Nextdoor

Marc Sternberg

Co-Founder, Brand Innovators

Marquee SPONSORS

SPONSORS

Venue

IBM Croissants & Conversations

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Register ToDay:

Register for Day 1Register for Day 2Register for Day 3Register for Day 4
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IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
Thank you, your submission has been received. You will receive registration confirmation from Zoom with login information.
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Please select the day you would like to register for:

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ATTENTION QUALIFIED BRAND MARKETERS
‍Claim your FREE copy of Martin Lindstrom's, new book and international bestseller, The Ministry of Common Sense, the book the C-suite can't stop talking about. Your complimentary copy will be shipped to you upon completion of this registration form. Please make sure to provide your address below. Shipping is on us. There is absolutely no cost to you.
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Offer available while supplies last!
IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
Thank you, your submission has been received. You will receive registration confirmation from Zoom with login information.
Oops! Something went wrong while submitting the form.

REGISTER

By completing this form you will be registered for all three days.
By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Virtual and In-Person Programming, you are opting in and agreeing to share your contact information with our sponsors from this event, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing veronica@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

REGISTER

By completing this form you will be registered for all three days.
By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors from this session including AWS, IWA and Braze, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

REGISTER

To RSVP for in-person attendance.

In-person registration is now closed. However, if you are a brand-side marketer, you will be able to register on site.
By completing this form you will be registered for all three days.
By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

IBM may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the IBM Privacy Statement. By submitting this form, I acknowledge that I have read and understand the IBM Privacy Statement.
Braze may use my contact data to keep me informed of products, services and offerings:
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By checking here, you acknowledge The Trade Desk’s Privacy Policy and agree to receive marketing communications about our products and services. You may opt out anytime.
You can withdraw your marketing consent at any time by submitting an opt-out request. Also you may unsubscribe from receiving marketing emails by clicking the unsubscribe link in each email.
More information on our processing can be found in the Braze Privacy Statement. By submitting this form, I acknowledge that I have read and understand the Braze Privacy Statement.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

To RSVP for virtual attendance.

Access to our virtual programming is open to the public. Click the buttons below to Register for each day.
Register for Day 1Register for Day 2Register for Day 3Register for Day 4

REGISTER

By completing this form you will be registered for all three days.
NOTE: The Sports Marketing Upfronts events are private, and access is exclusively reserved for qualified brand side marketers in addition to league side partners and team side members.

YOUR INFORMATION

No items found.
By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
By registering for our Brand Innovators Livecasts, you are opting in and agreeing to share your contact information with our sponsors from this session, including AWS and IBM Watson, who may send you relevant information about marketing and media innovation, from time-to-time. You may opt-out at any time by emailing meghan@brand-innovators.com.

IBM Privacy Statement: http://www.ibm.com/privacy/us/en/ By submitting this form, I acknowledge that I have read and understood the IBM Privacy Statement.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Please Select the Day you would like to Register for:

November 17, 2020

Brands @ Home
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November 18, 2020

Brands @ Home
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By completing this form you will be registered for all three days.

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BUSINESS INFORMATION

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By registering for our Brand Innovators Livecasts and Webinars you are opting in and agreeing to share your contact information with our sponsors, who may send you relevant information about marketing and media innovation, from time-to-time.  You may opt-out at any time, by emailing meghan@brand-innovators.com.
Thank you! Your submission has been received!
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REGISTER NOW
Please Note: Club CMO membership and Summit attendees are limited to active Chief Marketing Officer or Vice President, and the most senior marketing leader of an enterprise, major corporate division, or subsidiary. B2C or B2B industry leaders are welcome.
‍
Attendees cannot be a business that sells products/services to marketers. If you would like to determine eligibility approval, prior to registering for Summit, please submit your information at www.club-cmo.com and we will be glad to help. If you register and are not approved based on eligibility requirements you will be refunded your registration, minus Eventbrite’s non-refundable fee.

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