Brand Innovators Leap into the Future of Data Insights & Emotional Branding Hosted by IHG
Regional Summits Past Events

Leap into the Future of Data Insights & Emotional Branding

Feb 29 • Hosted by IHG Hotels & Resorts

Thursday, February 29, 2024

  • 8:00 AM Breakfast & Registration
  • 8:45 AM Opening Remarks

    Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

    Katie Harris, Senior Manager, Global Brand Campaign Marketing, IHG Hotels & Resorts

    John McMenamin, Senior Vice President Media & Brand Partnerships, Brand Innovators

  • 9:00 AM Keynote

    Liz Crisafi, Global Vice President, IHG Hotels & Resorts

  • 9:10 AM Fireside Chat

    Liz Crisafi, Global Vice President, IHG Hotels & Resorts

    Moderated by: Didi Shum, Senior Sales Director, Adsmovil

  • 9:40 AM The Future of Media and Data Analytics

    Brett Butz, Sr. Director, Brand Partnerships, OUTFRONT

    Laurie Pace, Senior Vice President, Marketing, Quid

    John Schneider, Enterprise Sales Leader, Yelp

    Moderated by: Krista Lang, Sr. Director, Media & Planning, GoTo Foods

  • 10:15 AM Thank You for Flying… Creating Emotional Connections with Customers

    Nathan Smith, GM, US Brand Marketing, Delta Air Lines

    Moderated by: Joanna Schecter, Head of North America, Snap Agile & Activation, Snap

  • 10:45 AM Networking Break
  • 11:00 AM Fireside Chat

    Christine Reed, Director, Media, The Home Depot

    Moderated by: Christian Martens, Director of Sales, MobileFuse

  • 11:30 AM Rebranding X Retail Media

    Cigdem Topalli, VP, Global Marketing & ESG, Carter’s

    Moderated by: Alyse Schwartz, EVP, Managing Director, Head of Account Management, Digitas

  • 12:00 PM IHG Behind the Brand

    Jaclyn Adams, Head of Global Loyalty Marketing & Channel Planning, IHG Hotels & Resorts

    Laura Boring, Director Global Guest Marketing, IHG Hotels & Resorts

    John Clopton, Head of Omnichannel Marketing, IHG Hotels & Resorts

    Rachel Pierce, Director of Global Brand Media, IHG Hotels & Resorts

    Moderated by: John Schneider, Enterprise Sales Leader, Yelp

     

  • 12:30 PM Lunch
  • 1:30 PM Personalizing Joyful Moments Through Ice Cream

    Kimberly O’Dell, Senior Director, eCommerce & Marketing, Museum Of Ice Cream

    Moderated by: Olivia Eggleston, Director of Sales, Nativo

  • 2:00 PM How Data and Insights Can Help You Win at Social Media and Influencer Marketing

    Tania Dowdy, VP Social Media Marketing, Truist

    Shannon Kurtz, VP Social Media & Influencer Marketing, Truist

    Sheri Malmgren, Head of Social Media & Influencer Marketing, Truist

    Moderated by: Oliver Gray, Head of East Coast Sales, Overtime

  • 2:30 PM The Future of Emotional Marketing with the ATL 40 Under 40

    Lauren Flanigan, Director of Partnerships, Portfolio and Platforms, Mondelēz International

    Girard Hardy, Director, Brand Marketing, Walker & Company Brands

    Philip Oliphant, Sr. Manager, Media and Content, PGA Tour Superstore

    Kate Terhune, Director, Brand, Rent

    Moderated by: Alison Teichman, Brand Partnerships Lead, TeamSnap

  • 3:00 PM Networking Break
  • 3:15 PM Fireside Chat

    Betsy Wilson, VP, Digital Marketing & Brand Activation, UPS

    Moderated by: Tricia Allen, VP, Business Development, Reticle

  • 3:45 PM Digital Street Art Made With Lenovo Yoga

    Kate Clough, Global Media Director, Lenovo

    Moderated by: Casey Hartigan, Senior Director, Strategic Partnerships, Nativo

  • 4:15 PM Revolutionizing Retail & Ecommerce in Golf

    Jill Thomas, CMO/CXO – Retail & Ecommerce, PGA Tour Superstore

    Moderated by: Harit Pathak, Co-Founder, EssentiallySports

  • 4:45 PM The Evolving Landscape of Brand / Athlete Partnerships

    Justin Alexander, Vice President, Global Brand Management Holiday Inn Express, Staybridge Suites & Candlewood Suites, IHG Hotels & Resorts

    Trey Holder, President & Partner, Brand Innovators College Sports

    Cam Newton, Founder and CEO, Iconic Saga, NFL MVP

    Moderated by: Rahsaan Johnson,  Managing Director, International Communications, Delta Air Lines

Speakers

Jaclyn Adams

Head of Global Loyalty Marketing & Channel Planning, IHG Hotels & Resorts

Justin Alexander

Vice President, Global Brand Management Holiday Inn Express, Staybridge Suites & Candlewood Suites, IHG Hotels and Resorts

Tricia Allen

VP, Business Development, Reticle

Laura Boring

Director Global Guest Marketing, IHG Hotels & Resorts

Brett Butz

Senior Director, Brand Partnerships, OUTFRONT Media

John Clopton

Head of Omnichannel Marketing, IHG Hotels & Resorts

Kate Clough

Global Media Director, Lenovo

Liz Crisafi

Global VP, Integrated Marketing, IHG Hotels and Resorts

Tania Dowdy

VP Social Media Marketing, Truist

Olivia Eggleston

Director of Sales, Nativo

Lauren Flanigan

Director of Partnerships, Portfolio and Platforms, Mondelēz International

Oliver Gray

Head of East Coast Sales, Overtime

Girard Hardy

Brand Marketing Director, Walker & Co

Katie Harris

Senior Manager, Global Brand Campaign Marketing, IHG Hotels & Resorts

Casey Hartigan

Senior Director, Strategic Partnerships, Nativo

Trey Holder

President & Partner, Brand Innovators College Sports

Rahsaan Johnson

Managing Director, International Communications, Delta Air Lines

Shannon Kurtz

VP Social Media & Influencer Marketing, Truist

Sheri Malmgren

Head of Social Media & Influencer Marketing, Truist

Christian Martens

Director of Sales, MobileFuse

Cam Newton

Founder and CEO, Iconic Saga, NFL MVP

Kimberly O'Dell

Senior Director, eCommerce & Marketing, Museum Of Ice Cream

Philip Oliphant

Sr. Manager, Media and Content, PGA Tour Superstore

Laurie Pace

SVP, Marketing, Quid

Harit Pathak

Co-Founder, EssentiallySports

Rachel Pierce

Director of Global Brand Media, IHG Hotels & Resorts

Christine Reed

Director, Media, The Home Depot

John Schneider

Enterprise Sales Leader, Yelp

Didi Shum

Sr. Sales Director, Adsmovil

Nathan Smith

GM, US Brand Marketing, Delta Air Lines

Alison Teichman

Sr. Brand Partnerships Lead, TeamSnap

Kate Terhune

Director, Brand Marketing, Rent.com

Jill Thomas

Chief Marketing Officer, PGA Tour Superstore

Cigdem Topalli

VP, Global Marketing & ESG, Carter's

Betsy Wilson

VP, Digital Marketing & Brand Activation, UPS

Sponsors

Venue

3 Ravinia Dr NE

Atlanta, GA 30346

Register