June

8

2017

-

Brand Innovators Deep Dive

Hosted by

Brand Innovators Deep Dive

June

8

2017

-

Hosted by

Digital media and other new and emerging advertising technologies and platforms are rapidly reinventing how brands engage with and build long term relationships with their consumers. At the top of list, content marketing and native advertising have become one of the most efficient ways for brands to communicate, educate and build trust with their consumers, at every stage of the funnel. Our Brand Innovators Deep Dive on Native Advertising will provide brand marketers with an overview of the latest trends in native adverting, as well as actionable insights for creating compelling content that moves consumers. We will also discuss the latest metrics and benchmarks for measuring and analyzing the impact of your content marketing efforts.

To register for the all events associated with this multi-day event, click the register button above or scroll down to the registration form below. You can register for individual events on their respective pages.

Learn how to navigate the waters.

Day 1

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Day 2

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Day 3

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AGENDA

9:00am

Breakfast & Registration

9:30am

Welcome

Brandon Gutman, Co-Founder, Brand Innovators
Marc Sternberg, Co-Founder, Brand Innovators
David Teicher, Editor and Chief Content Officer

9:40am

State of Native Advertising: Shift to Content

Jay Freedman, Chief Revenue Officer, Nativo

10:00am

Case Study

Abhishek Jadon, Head of Digital Strategy, North American Nutrition, PepsiCo

10:20am

Storytelling through Branded Content Partnerships

Moderator: Michelle O’Donnell, VP of Sales, Central, Nativo

Kamal Bhandal, Director of Marketing, Invisalign Brand, Digital & Special Markets, Align Technology
Abhishek Jadon, Head of Digital Strategy, North American Nutrition, PepsiCo

10:50am

How to Make Content Successful

Sarah Mandato, VP of Content Labs, Nativo

11:10am

Content to Conversion

Jay Freedman, Chief Revenue Officer, Nativo

11:30am

It’s a wrap!

12:00pm

Lunch hosted by Nativo

SPEAKERS

SPONSORS

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VENUE

PepsiCo Inc 555 W Monroe St #16 Chicago, IL 60661

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