Patty joined CITY Furniture as the VP, Brand Strategy and Marketing Operations in September 2022. With a focus on defining CITY’s target audience and developing a new brand strategy to win hearts and minds, Patty is laying the foundation for all future marketing executions.
Prior to retail, Patty worked in the CPG and Media industries at companies including Procter & Gamble, PepsiCo, A+E Television Networks, and Treasury Wine Estates (TWE). At TWE, Patty managed a portfolio of global wine brands including Sterling Vineyards Collection, 19 Crimes, Beringer and Matua. She led global content marketing across 200+ territories at A+E Networks, and received a Global Icon award for outstanding achievement in innovation during her time at Pepsi.
Patty began her career at Procter & Gamble working on the Duracell business after achieving an MBA from the Fordham Graduate School of Business. Patty resides in Fort Lauderdale, FL, is an avid traveler, animal enthusiast and believer in giving back. Connect with Patty on LinkedIn: https://www.linkedin.com/in/pjmontagno