Lisa Hake is the VP of Marketing & Communications for Great Clips, the world’s largest hair salon brand with more than 4,400 hair salons across the U.S. and Canada.
Lisa leads a range of marketing and communications functions, including brand and marketing strategy and planning across all channels, customer insight strategy and internal and external communications. Lisa is focused on building the brand, driving new customers to salons, and growing loyalty with existing customers.
Lisa joined Great Clips, Inc. in 2017. Prior to Great Clips, she has a track record of successful new business growth and brand transformation in marketing leadership roles she has held at Best Buy, Geek Squad, 3M, and Pillsbury. Lisa is also an entrepreneur, having grown a retail business that she eventually franchised.
She has a degree in international business from the University of Nebraska – Lincoln and an MBA in Marketing from University of Minnesota – Carlson School of Management.