It’s summertime, and the living is easy. Time for music, nails and chill time.
With this in mind, speaker brand Sonos and nail brand Chillhouse have teamed up to launch limited-edition ‘Play with Color’ Chill Tips and custom nail designs to mark the release of three new summer color options of the Sonos Roam – Olive, Wave and Sunset.
“The launch of Sonos Roam in three new colorways marks one of the first times we’ve brought color to our products beyond a limited collaboration,” said Nicole Gullaci, director of Americas marketing at Sonos. “Because of that, we really wanted to showcase how the different colors offer a new way for listeners to express their individuality through more ways than just sound with Sonos. Our partnership with Chillhouse was a natural fit from the beginning because great sound compliments the practice of self-care. Our goal was to deliver an elevated experience that offers a fresh take on personalization through the blend of music and style.”
Through July 28, Chillhouse and Sonos will be hosting in-store experiences and online offerings inspired by these summer-themed speakers. Customers who book a massage at Chillhouse’s Soho flagship location will be offered an immersive sound experience via Sonos Roam. The playlist was curated by Chillhouse Founder & CEO Cyndi Ramirez- Fulton.
The nail tips are available for $16 on Chillhouse.com and in-store. Consumers that spend more than $50 on retail products will also receive a free set. Consumers that sign up for Club Chill will receive a complimentary pair.
“The new colors for Roam were created for an audience that values style, design, and personal expression,” added Gullaci. “We knew Chillhouse had cultivated a following who held similar values and by bringing our products together into one experience we were able to expand our reach and build excitement with this audience.”
