After taking a hit in 2020, payments services revenues are on the rebound and these types of digital payments and financial services platforms are helping consumers navigate the hybrid experiences of this year.

Lara Richardson likes to describe her first year as chief marketing officer for Crown Media Family Networks less in rebranding terms, and more in the language of a makeup artist.

The latest Spider-Man movie may include the title, “No Way Home.” But don’t tell that to Hyundai, which, as part of its multi-picture deal with Sony Pictures, provides Peter Parker with a lift to his New York home. 

Research shows that female leadership drives performance at brands as women managers do more to support their teams. 

In the eighth installment of our new 2022 Outlook Series, Brand Innovators talks to marketing leaders for insights into what to expect next year in Gaming & eSports, and what the category will look like as consumer adoption continues to grow.

The COVID-19 pandemic presented many initial challenges for Allyson Witherspoon, U.S. chief marketing officer for Nissan Motor Corporation -- chief among them, the nationwide closures of its dealerships during the first weeks of lockdown.